Emma Flodin
Miami,Florida
Summary
Dedicated marketing professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
5
5
years of professional experience
Work History
Growth Marketing Strategist
Registrar Corp
04.2023 - Current
- Developed and executed marketing plans, paid media campaigns, and content for all cosmetic services and software.
- Successfully built email funnels for prospecting and customer retention campaigns with open rates of over 50%.
- Developed ad campaigns on LinkedIn and Google that increased total monthly leads by 70% for SAAS products.
- Managed all aspects of email marketing campaigns and funnel building including developing content calendars and copywriting emails.
- Created detailed reports for management and stakeholders summarizing key performance indicators (KPIs) for lead generation efforts.
Digital Brand Manager
Semi-Retired MD
03.2022 - 11.2022
- Conceptualized the brand vision and aesthetic across all digital platforms.
- Directed all customer-facing content to ensure consistency and cohesiveness, leading to a 30% increase in engagement.
- Streamlined the company newsletter with a new look and layout which led to an increased open rate of 20% and improved customer retention.
- Managed paid media campaigns across Facebook and Google.
- Promoted organic growth through SEO which led to an increase of 15% in monthly website visits.
- Managed a team of 5+ content creators for the company podcast, video campaigns, and product launches.
- Coordinated the production and distribution of the blog, podcast, and Youtube channel.
Marketing Manager
EMF Agency
07.2020 - 02.2022
- Developed and executed brand communication strategies across all platforms for multiple companies within the fashion, wellness, and beauty industries.
- Established branding guidelines and designed high-impact style guides for each client.
- Developed and executed effective paid media campaigns with an average ROAS of 4:1.
- Forecasted and reported on the performance of digital marketing campaigns for company stakeholders.
Journalist
Miami Living Magazine
03.2019 - 04.2020
- Maintained up-to-date knowledge of current events and industry trends.
- Wrote, edited, and produced stories for digital channels.
- Utilized social media to engage readers and promote content.
- Wrote pieces and news stories for online publication, coordinating images and layout to deliver proper presentation.
Education
Bachelor of Arts - Business
Polimoda International Institute
Florence, Italy07.2019
Skills
- Graphic Design
- Copywriting
- Email Marketing
- Microsoft Office
- HubSpot
- Zoho
- Meta Ads
- Google Adwords
Languages
Swedish
Native or Bilingual
Italian
Limited Working
Timeline
Growth Marketing Strategist
Registrar Corp
04.2023 - Current
Digital Brand Manager
Semi-Retired MD
03.2022 - 11.2022
Marketing Manager
EMF Agency
07.2020 - 02.2022
Journalist
Miami Living Magazine
03.2019 - 04.2020
Bachelor of Arts - Business
Polimoda International Institute
Similar Profiles
Poppy HedmanPoppy Hedman
Inspector at Alameda County Registrar of VotersInspector at Alameda County Registrar of Voters
OSAMA ABUDALLH S. ALZAHRANIOSAMA ABUDALLH S. ALZAHRANI
Senior Registrar in IM/Pulmonary Medicine at working as (Pulmonology Registrar )Senior Registrar in IM/Pulmonary Medicine at working as (Pulmonology Registrar )
Connor MaglioloConnor Magliolo
Election Specialist at Santa Clara County Registrar of VotersElection Specialist at Santa Clara County Registrar of Voters
RAFAEL VAZQUEZRAFAEL VAZQUEZ
Senior Account Manager - Supply Chain Solutions at International Logistics SolutionsSenior Account Manager - Supply Chain Solutions at International Logistics Solutions
Harold LatrasHarold Latras
Lead Bartender at Lafayette Steakhouse / Queen (Bartender)Lead Bartender at Lafayette Steakhouse / Queen (Bartender)