EMMA PATTERSON
Memphis,TN
Summary
Highly-motivated team player with exceptional communication and organizational skills and a strong work ethic seeks a position that leverages prior customer service, sales, and marketing experience to develop business opportunities for a dynamic company focused on growth and innovation. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
10
10
years of professional experience
Work History
Assistant Brand Manager
Townsend Development LLC
07.2021 - 06.2024
- Increased brand awareness by developing and executing marketing campaigns.
- Assisted in the successful launch of new products by coordinating cross-functional teams.
- Collaborated with sales team to develop promotional strategies for key accounts and channels.
- Enhanced brand visibility through targeted public relations activities such as press releases and media placements.
- Assisted in the development of packaging design that effectively communicated product benefits while adhering to regulatory requirements.
- Evaluated third-party vendors for potential partnerships or acquisitions based on alignment with company''s strategic priorities.
- Researched and identified new opportunities for product and brand development.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Coordinated with design and media teams to develop high-quality creative assets.
- Wrote and distributed press releases to increase brand visibility.
- Streamlined executive communication by managing emails, phone calls, and scheduling appointments.
- Maintained confidentiality with sensitive documents, ensuring proper storage and distribution as needed.
- Supported executives in decision-making processes by conducting research and presenting findings in clear formats.
- Managed office inventory, tracking supplies and placing orders to ensure smooth daily operations.
- Served as a liaison between departments to facilitate effective communication throughout the company.
- Collaborated on special projects to improve overall business operations within the organization efficiently.
- Proactively identified areas requiring attention or improvement aligning priorities effectively in line with executive preferences.
- Screened calls and emails and responded accordingly to support executive correspondence.
- Updated spreadsheets and created presentations to support executives and boost team productivity.
- Conducted research and analyzed data to provide detailed reports on various business topics.
- Filed paperwork and organized computer-based information.
- Worked with senior management to initiate new projects and assist in various processes.
- Greeted arriving visitors, determined nature and purpose of visit and directed individuals to appropriate destinations.
- Liaised with internal departments and external partners, fostering strong professional relationships.
- Supported financial management processes by assisting with expense tracking.
- Coordinated executive involvement in community outreach programs, enhancing company reputation and building goodwill among stakeholders.
- Provided exceptional customer service when interacting with clients or vendors on behalf of the executive team.
- Assisted executives in developing compelling marketing collateral that effectively communicated key messaging points.
- Attended meetings, took notes and tracked action items.
- Communicated with internal departments, vendors and contractors to discuss schedules, project requirements and upcoming appointments.
- Provided multifaceted services to professionals by managing mail, scheduling appointments and other administrative tasks.
- Provided multifaceted services to career professionals by running errands, managing mail, and scheduling appointments.
- Volunteered to help with special projects of varying degrees of complexity.
- Promoted team productivity by keeping supplies organized and well-stocked.
- Promoted a positive company image by representing the CEO at events, meetings, and conferences.
- Liaised between departments on behalf of the CEO to facilitate collaboration and drive progress towards shared goals.
- Served as a primary point of contact for the CEO''s direct reports, assisting them with their requests or directing them to appropriate resources.
- Participated in organizational events as needed, showcasing professionalism while promoting company values.
Brand Ambassador
Jackalope Brewing Company
05.2019 - 03.2020
- Increased brand awareness through special event marketing, demonstrations, sales and brand promotion
- Leveraged existing relationships to secure new sales and business
- Provided promotional materials for social media campaigns
- Communicated product value, quality, and style to educate and entice potential customers.
Key Holder Supervisor
Old Gilman Grill
07.2018 - 03.2020
- Promoted four times from hostess to supervisor
- Supervised a team of 25 employees; oversaw in-house training with food preparation and customer service roles
- Monitored employee performance, restaurant productivity, and corporate objectives
- Completed store opening and closing procedures approximately five days per week by counting registers, making deposits and storing and filing all daily paperwork
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
Senior Field Manager
Chattanooga Sports League
07.2016 - 05.2018
- Facilitated field operations through supervision and direction of field personnel
- Tracked key performance indicators and enforced quality control measures
- Monitored safety compliance to maintain strict standards and protect team members from harm.
Sales Associate
DSW Inc.
04.2014 - 12.2015
- Provided exceptional customer service to store patrons by locating desired products, checking store system for merchandise at other sites, and processing product returns
- Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases
- Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise.
Education
Mass Communications -
University of Tennessee - Chattanooga
05.2019
Skills
- Competitor Analysis
- Advertising Campaigns
- Product Management
- Creative Direction
- Media Planning
- Brand positioning
- Strategy Development
- Internal Communications
- Brand strategy
- Marketing support
- Promotional planning
- Marketing Communications
- Relationship Building
- Excellent Communication
- Problem-solving aptitude
- Team Collaboration
- Organizational Skills
Concentration
Public Relations
Minor
Speech
Timeline
Assistant Brand Manager
Townsend Development LLC
07.2021 - 06.2024
Brand Ambassador
Jackalope Brewing Company
05.2019 - 03.2020
Key Holder Supervisor
Old Gilman Grill
07.2018 - 03.2020
Senior Field Manager
Chattanooga Sports League
07.2016 - 05.2018
Sales Associate
DSW Inc.
04.2014 - 12.2015
Mass Communications -
University of Tennessee - Chattanooga
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