ENRIQUE OTERO
CUAUTITLÁN IZCALLI ,ESTADO DE MÉXICO
Summary
Professional with a proven track record of improving market share and reducing inventory costs by optimizing safety stock levels. Expert in Demand Planning, sales and operations; with forecast accuracy. Exceptional leadership, fostering team collaboration and customer service skills, achieving significant operational efficiencies and market growth. Focused project manager adept at planning, directing and maintaining ongoing operations across multiple departments. Experienced in leading manufacturing projects and maintaining efficient production in accordance with quality standards. Application of a creative , marketing and analytical approach to operations for continuous process improvement. Ability to identify or anticipate problems and provide solutions. Strong in training and coaching the team to improve their performance.
Overview
5
5
years of professional experience
Work History
JR PM ( AC B2B )
LG ELECTRONICS MEXICO
01.2024 - Current
- Analysis and update of Active Line Up
- Updating and assigning prices according to cost & current market analysis.
- MKT activities for brand positioning
- LEADS market opportunities to increase Pipeline of Active Projects
- Roadshows / Training / Brand Conventions for National A/C Market
- Review of materials, dimensions, products and market competencies for product comparison.
- Market Research for Air Conditioning product (Product, Competitors, Features, Customers and Sales Floors).
- Review and analysis of Market Share
DEMAND PLANNER - AC ( B2B / B2C / E-COMMERCE )
LG ELECTRONICS MEXICO
07.2021 - Current
- Air Conditioning (Residential and Commercial) & Health Care Manager for our B2B, B2C & E-Commerce business levels.
- Operation Tracking for National deliveries for B2C (Retail / Distributors / Whole
- M+6 Sales Planning for the entire Air Conditioning & Health Care business
- Product allocation for Operations & Logistics team, delivery estimating and delivery scheduling.
- Inventory management, control and review to measure BOH / EOH + Sales Forecast.
- M+4 Product Arrivals Control
- Manufacturing Plan with Production Sites ( Korea / China / Thailand / Asia / USA )
- Presented monthly forecast updates to senior management, highlighting key changes and risks in the demand outlook.
- Reduced inventory costs by optimizing safety stock levels and effectively managing obsolete items.
- Ran weekly fill rate reports to highlight potential issues and corresponding solutions.
- Monitored actual sales performance against forecasts, adjusting plans as necessary to ensure optimal inventory levels are maintained.
- Communicated demand plans to manufacturing sites to resolve gaps between demand and supply plans.
- Analyzed historical data to identify patterns, trends, and seasonality for use in demand forecasts.
- Developed collaborative relationships with cross-functional teams to ensure alignment in demand planning processes.
- Import and export of product from Asia, North America & LATAM
INTERNAL SALES REPRESENTATIVE ( AC B2B )
LG ELECTRONICS MEXICO
09.2020 - 07.2021
- In charge of Logistics and Operation for AC Commercial product, in National accounts, Contractors and National Distributors.
- Generate product delivery appointments.
- Review, capture and processing of purchase orders in the system.
- Constant communication with sales area to generate product deliveries.
- Logistics of deliveries, tracking of transports, product cubic capacity.
- Delivery tracking report
- Consultation of assigned inventories
- Customer credit status tracking
- Tracking of payment, invoices, product requests, customer requisitions for product.
INTERN ( B2B AC SALES )
LG ELECTRONICS MEXICO
05.2019 - 05.2020
- Sorted and organized files, spreadsheets, and reports.
- Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
- Prepared project presentations and reports to assist senior staff.
- Maintained accurate records and documentation of projects to inform stakeholders of progress and updates.
Education
MASTER - DIGITAL MARKETING
UNIVERSIDAD TECNOLÓGICA DE MÉXICO
ATIZAPAN, ESTADO DE MÉXICO12.2021
BACHELOR OF ADMINISTRATIVE - Business Administration And Management
UNIVERSIDAD TECNOLÓGICA DE MÉXICO
ATIZAPAN, ESTADO DE MÉXICO07.2020
Skills
- Sales and operations planning
- Forecasting Accuracy
- Data Interpretation
- Team Leadership
- Marketing Analytics
- Teamwork and Collaboration
- Customer Service
- Scheduling and Planning
Languages
English
Professional Working
Timeline
JR PM ( AC B2B )
LG ELECTRONICS MEXICO
01.2024 - Current
DEMAND PLANNER - AC ( B2B / B2C / E-COMMERCE )
LG ELECTRONICS MEXICO
07.2021 - Current
INTERNAL SALES REPRESENTATIVE ( AC B2B )
LG ELECTRONICS MEXICO
09.2020 - 07.2021
INTERN ( B2B AC SALES )
LG ELECTRONICS MEXICO
05.2019 - 05.2020
MASTER - DIGITAL MARKETING
UNIVERSIDAD TECNOLÓGICA DE MÉXICO
BACHELOR OF ADMINISTRATIVE - Business Administration And Management
UNIVERSIDAD TECNOLÓGICA DE MÉXICO
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