Summary
Overview
Work History
Education
Skills
Timeline
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Eric Allen

Sales And Marketing
Raleigh,NC

Summary

Forward-thinking Sales and Marketing Manager with expertise in coordinating and managing staff and deploying successful marketing campaigns. Persistent leader with history of surpassing revenue objectives with market-savvy approaches and persuasive negotiation skills. Talented project manager successful at tackling problems with tenacity and sound judgment.

Overview

22
22
years of professional experience

Work History

Sales and Marketing Manager

1379Services
07.2020 - Current
  • Built relationships with customers and community to establish long-term business growth.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Reduced operational costs through streamlined workflows, smart budgeting practices, and efficient resource allocation.
  • Negotiated contracts skillfully, achieving favorable terms that contributed to bottom-line results.

Marketing Director

Keystone Automotive
01.2002 - 10.2009
  • Analyzed campaign effectiveness in order to drive continuous improvement in future initiatives.
  • Improved website visibility through development and implementation of SEO strategies.
  • Spearheaded market research initiatives to identify trends and opportunities for growth.
  • Managed 27 employees between our Tampa FL and NC offices
  • Planned and executed events and marketing programs to increase qualified leads.
  • Designed and organized all Tradeshow booths and materials

Education

Associate of Arts - Graphic Design

School of Communication Arts
Raleigh
05.2001 -

Skills

Effective Communication

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Timeline

Sales and Marketing Manager

1379Services
07.2020 - Current

Marketing Director

Keystone Automotive
01.2002 - 10.2009

Associate of Arts - Graphic Design

School of Communication Arts
05.2001 -
Eric AllenSales And Marketing