Dynamic product and technology executive with 20+ years of experience driving revenue through strategic product vision and data-driven innovation. Proven track record of enhancing user engagement and optimizing customer experiences across diverse platforms by leveraging analytics and cross-functional partnerships.
Overview
22
22
years of professional experience
Work History
Founder & Product Lead
PUSHSEND AI
01.2024 - Current
Defined and led product vision for an AI-driven customer intelligence platform (in beta) serving B2C e-commerce companies and automotive dealerships.
Owned product roadmap and prioritized features to align platform architecture with strategic business goals.
Built systems leveraging CRM data, behavioral signals, and transaction history to enhance personalized engagement and customer lifecycle optimization while developing pricing and go-to-market strategies that supported revenue growth.
Developed SaaS pricing strategy and packaging for audits and platform subscriptions.
Leveraged customer data to enhance personalization efforts and provide actionable insights for sales teams.
Worked closely with sales and marketing to drive positioning and adoption.
Used analytics and behavioral data to improve engagement and conversion.
Sr. Product Consultant
VERIZON COMMUNICATIONS
01.2024 - 01.2026
Led product strategy and execution for a B2C AI-driven promotions platform delivering personalized experiences across 7,000+ retail locations and 50,000+ digital screens.
Emphasized real-time engagement, customer data utilization, and performance measurement to enhance in-store experiences and drive revenue.
Led execution of AI-driven personalization and targeting systems.
Owned product roadmap and requirements for retail and digital engagement platforms.
Developed value frameworks linking personalization to campaign effectiveness.
Leveraged analytics and customer data to optimize engagement and increase conversion rates.
Partnered with leadership, engineering, and marketing teams to align to business goals.
Chief Product & Technology Officer
TRIBECA DIGITAL (Acquired)
01.2010 - 01.2024
Owned product vision, architecture, and roadmap across multiple platforms.
Led product architecture, roadmap strategy, and pricing models for enterprise clients including NBC, CBS Sports, Wyndham Hotels, Scholastic, and Sesame Workshop.
Acted as product leader across engagements, driving innovation, go-to-market strategy, and customer experience improvements using data-driven insights.
Developed pricing strategies and product packaging to enhance value for enterprise clients.
Defined requirements for web, mobile, and customer engagement platforms to align with user needs and business goals.
Collaborated with sales and marketing to effectively position and sell solutions, driving client engagement.
Leveraged analytics and A/B testing to optimize UX and engagement.
Chief Product & Technology Officer
TIME OUT MEDIA GROUP
01.2008 - 01.2010
Developed and executed a comprehensive product strategy and roadmap for 5 consumer publishing platforms, driving monetization and audience growth through data-driven innovations aligned with millions in advertising and subscription revenue.
Led the product roadmap for consumer-facing web and mobile platforms serving over 1 million users, aligning priorities with cross-functional teams for successful feature launches.
Synchronized product vision and launch strategy across editorial, marketing, and sales leadership, driving 30% increase in product adoption.
Developed and implemented a tiered pricing model that increased revenue by 25% year-over-year for a Subscription product.
Implemented targeted design changes based on audience analytics and behavioral data, achieving 30% increase in user engagement.
Led collaboration with 20+ engineers, designers, and marketers to launch data-driven web and mobile applications, boosting user engagement by 30%.
Senior Director of Digital
TURNER BROADCASTING
01.2004 - 01.2008
Defined and executed product roadmaps for major digital brands including CNNMoney, Sports Illustrated, HBO, and Golf.com, resulting in a 25% increase in consumer engagement and aligning advertising revenue with platform capabilities.
Led the product roadmap and defined requirements for 5 large-scale digital platforms, including e-commerce and content delivery systems, resulting in a strong increase in user engagement.
Aligned product strategy with advertising revenue and growth goals, enhancing overall business performance.
Led cross-functional teams delivering high-traffic consumer platforms.
Utilized analytics and performance data to enhance engagement and optimize user experience.
Collaborated with executive, sales, and marketing leadership to ensure cohesive strategy and execution.