Open To Work
Eric Madrid
Business Administration & Digital Marketing
San Antonio,TX
Summary
Results-driven Business Professional with expertise in project management and data analysis. Led marketing campaigns and conducted market research to develop engaging content that enhances brand visibility. Skilled in managing digital marketing strategies to increase online presence and community engagement.
Overview
1
1
Certification
6
6
years of professional experience
5
5
years of post-secondary education
Work History
Remote Search Engine Optimization Specialist
Vita's Cleaning & Restoration LLC
New Braunfels, Texas
05.2026 - Current
- Developed and implemented techniques for increasing page visits and likes.
- Collected and analyzed data to improve strategies.
- Created and managed landing pages for products.
- Managed paid search campaigns using Google Analytics and Google Trends platforms.
- Analyzed website performance using analytics tools to identify SEO improvement areas.
- Developed and implemented SEO strategies to increase organic visibility and traffic.
- Conducted keyword research to optimize content for search engine rankings.
- Monitored industry trends and competitor strategies to inform SEO tactics.
- Provided training sessions on effective SEO techniques and tools for staff and clients.
- Created comprehensive reports detailing SEO performance for management reviews.
- Optimized website structure and metadata for enhanced search engine indexing.
- Collaborated with writers and editors to ensure content aligned with best practices.
Marketing Coordinator & Assistant
Mathnasium of Wurzbach
San Antonio, Texas
08.2025 - Current
- Coordinated marketing campaigns, boosting awareness of educational programs and services among target audiences.
- Developed engaging content for social media platforms and newsletters.
- Cultivated relationships with local schools and organizations, establishing partnerships that strengthened community engagement.
- Conducted market research to identify trends and target audiences effectively.
- Collaborated with staff to ensure consistent messaging across all channels.
- Supported the implementation of digital marketing strategies to enhance online presence.
- Provided support in the planning, coordination, and execution of promotional campaigns.
- Coordinated with design teams to develop creative materials such as brochures, flyers, and advertisements.
- Assisted in developing content for websites, blogs, and social media platforms.
- Analyzed customer feedback to guide product improvements and identify opportunities for new offerings.
- Proposed internal and external ideas and initiatives to help promote general awareness of company brand.
- Monitored social media trends and best practices to drive continuous improvement.
- Assisted with development of lead generation plans with targeted prospects, measures and objectives.
- Maintained the company website, ensuring content is up-to-date and SEO optimized.
- Managed email marketing campaigns, optimizing list segmentation and content creation to improve audience engagement.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
- Assisted students in understanding math concepts and problem-solving techniques.
- Managed classroom materials and resources for effective tutoring sessions.
- Gathered and sorted data for reports and files.
- Conducted accounting and financial analysis to evaluate financial performance and inform decision-making.
Entry Level Marketing Assistant
Skyline Marketing Agency Inc.
San Antonio, TX
04.2026 - 06.2026
- Proofread marketing collateral ahead of printing to eliminate errors.
- Established and managed relationships with external data providers and research vendors.
- Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Used various market research tools and techniques to gather, analyze and interpret data.
- Utilized specialized software to capture and process data.
- Created customized marketing materials to increase product awareness.
- Conducted primary and secondary research to better understand customer needs and behaviors.
- Represent client brands through face-to-face marketing campaigns, increasing customer engagement and brand awareness.
- Communicate product promotions, services, and campaign messaging to prospective customers in a professional manner.
- Assist with lead generation, customer acquisition, and new account setup to support client growth objectives.
- Collaborate with team members to execute marketing initiatives and achieve performance-based goals in a fast-paced environment.
- Build and maintain positive customer relationships through effective communication and personalized service.
- Participate in ongoing training and mentorship programs focused on marketing, sales, business development, and leadership skills.
Office of Community Engagement Assistant
St. Mary's University
San Antonio, Texas
05.2021 - 12.2025
- Supported faculty by managing administrative tasks and scheduling appointments to enhance workflow.
- Coordinated events and meetings, overseeing logistics to ensure seamless execution and participant satisfaction.
- Facilitated interdepartmental communication to enhance process efficiency.
- Handled confidential information with discretion and integrity.
- Conducted financial analysis to evaluate budgetary performance.
- Monitored office services mailbox for business support needs and requests.
- Executed data entry using university management software to maintain accurate and up-to-date records.
- Organized and maintained filing systems for documents and records.
Social Media and Marketing Intern
SA Youth
San Antonio, Texas
01.2025 - 08.2025
- Created engaging content for social media platforms, increasing brand awareness and follower engagement.
- Collaborated with team members to brainstorm creative marketing strategies.
- Tracked social media trends and delivered actionable insights that improved campaign effectiveness.
- Engaged with followers by promptly responding to comments and messages to foster community.
- Conducted research on target audience preferences to inform content creation.
- Monitored Facebook, Instagram, and other social media platforms to build customer connections.
- Teamed with design group to produce visuals that reinforced brand identity across all platforms.
- Conducted keyword research to optimize SEO performance of website content.
Remodeling & Administrative Assistant
MG Painting & Remodeling Services
San Antonio, Texas
04.2020 - 11.2024
- Assisted in preparing bids and proposals that contributed to securing remodeling projects, facilitating business growth.
- Coordinated client-contractor communication to ensure clear understanding of project details and expectations, enhancing client satisfaction.
- Responded to customer inquiries with detailed information about services and pricing options, improving customer engagement.
- Maintained organized filing systems for contracts, invoices, and project documentation to support efficient retrieval.
Education
BBA - Marketing - Digital Marketing Track
St. Mary's University
San Antonio 08.2021 - 05.2026
Skills
- Marketing coordination
- Social media management
- Content development
- Market research and trend analysis
- Project management
- Reporting and insights
- Data analysis
- Process improvement and operational support
- Time management and task prioritization
- Business administration
- Analytical thinking
- Client promotions
Languages
Spanish
Proficient (C2)
C2
English
Proficient (C2)
C2
Certification
- Google Ads Search Certification, Skillshop Team, 2025
- Bloomberg Market Concepts (BMC) Certification, St. Mary's University, 2024
Accomplishments
- Volunteer Tax Assistance Program Award, 2022 - Helped working families take advantage of all the tax credits they are eligible for. This includes the Earned Income Tax Credit, Child Tax Credit, and education credits.
Work Preference
Job Search Status
Open to workWork Type
Full TimeLocation Preference
On-SiteSalary Range
$19/hr - $35/hrAffiliations
- Volunteer, Income Tax Assistant (VITA) - San Antonio, TX (2021-2023)
- Volunteer, Continuing The Heritage - San Antonio, TX (Every Fall of My Undergraduate College Years)
Timeline
Remote Search Engine Optimization Specialist
Vita's Cleaning & Restoration LLC
05.2026 - Current
Entry Level Marketing Assistant
Skyline Marketing Agency Inc.
04.2026 - 06.2026
Marketing Coordinator & Assistant
Mathnasium of Wurzbach
08.2025 - Current
Social Media and Marketing Intern
SA Youth
01.2025 - 08.2025
BBA - Marketing - Digital Marketing Track
St. Mary's University
08.2021 - 05.2026
Office of Community Engagement Assistant
St. Mary's University
05.2021 - 12.2025
Remodeling & Administrative Assistant
MG Painting & Remodeling Services
04.2020 - 11.2024