ERICA A. GEBHART
Carmel,Indiana
Summary
Detail and Goal-oriented manager with distinguished experience in real estate industry and proven leadership abilities. Expert in increasing productivity of a team and the internal and external customer satisfaction while driving sales and revenue. Committed to streamlining procedures while optimizing employee talent.
Overview
22
22
years of professional experience
Work History
Division Sales Manager
Ryan Homes
01.2021 - Current
- Tracked key performance metrics to monitor progress towards division sales goals and adjust strategies as necessary.
- Implemented effective sales forecasting techniques, supporting informed decision-making for division leadership.
- Increased division sales by implementing strategic sales plans and collaborating with team members.
- Conducted regular performance evaluations for direct reports, ensuring consistency in meeting individual targets while fostering culture of continuous improvement.
- Analyzed industry trends to identify new sales opportunities and stay ahead of competition.
- Facilitated cross-functional collaboration between sales, operations, finance, production and other departments to maximize overall efficiency within division.
- Managed high-performing sales team, providing ongoing coaching and professional development opportunities.
- Collaborated with marketing teams to create messaging online and through email marketing to effectively achieve market share.
- Trained and assisted sales team in resolving customer problems in order to maintain relationships and help grow referral base.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Exceeded sales quotas and increased profitability for division.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Engaged in product training, branding and market initiatives to develop self and lead team.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Directed sales support staff in administrative tasks to help even-flow business.
- Organized promotional events and interacted with community to increase sales volume.
- Boosted marketing and reviewed pricing strategies to increase sales revenue.
- Mentored junior members of team in advanced selling techniques leading them to deliver improved results.
- Championed high energy approach to sales team development, fostering learning-oriented culture within division that resulted in increased performance and employee satisfaction.
Online Sales Manager
Ryan Homes, NVR
08.2018 - 12.2020
- Conducted team meetings and offered one-one-one guidance to maximize productivity and help employees reach full potential.
- Liaised with corporate marketing, division management and sales teams to support strategic planning, and to achieve division plan for sales.
- Analyzed CRM and developed action plans to improve processes.
- Monitored online marketplaces for accuracy, product offerings and pricing and influenced data sources to identify gaps and opportunities.
- Boosted sales by implementing effective marketing strategies and campaigns.
- Collaborated with cross-functional teams to develop new products and promotional strategies, ensuring alignment with overall business objectives.
- Hired and trained new team members on company policies, procedures, and best practices for managing online sales operations successfully.
- Managed online metrics and made recommendations for continued improvement and optimization.
- Provided superior and individualized customer service.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Compiled and analyzed data to determine approaches to improve sales and performance.
Online Sales Consultant
Ryan Homes, NVR
10.2009 - 08.2018
- Multiple quarters in row received award for most outbound calls made.
- Promoted to LEAD ILS in 2016
- Assisted in training new hires and lead for my team.
- Won national sales award in 2018
- Remotely covered multiple states and markets for NVR over my tenure there, which included being first Online Community Consultant in Indiana, Chicago and Nashville
- Covered Cleveland, Columbus, Columbia, Greenville, Charlotte and Raleigh from Indiana all during my tenure
- Only ILS to cover that many areas and work remotely
- Specialist with our lead management program, Leads 360/Velocify
- Handled 2500+ leads year
- On average called 40-75 leads day
- Returned 100% of calls within 24 hrs., averaging over 85% in 15 minutes or less.
- Improved online sales conversion rates by [Number]% while fostering amazing customer experiences.
- Replied to information requests through Pivotal and later Dynamics CRM to foster seamless customer service experience.
- Leveraged customer database to nurture and grow current sales and identify new business opportunities.
- Trained online sales team members to establish sufficient phone coverage during holiday peak periods.
- Crafted engaging email campaigns that highlighted new products, promotions, or relevant industry news to keep subscribers informed and engaged.
Sales Representative
RYLAND HOMES
02.2008 - 10.2009
- Transferred to Indianapolis Division and sold 2 homes in first week at previously struggling community.
- Quickly developed and successfully implemented strategy to increase prospect traffic by 35%.
- Developed relationships with sales, construction and mortgage colleagues to secure customer satisfaction gains
- Continue to sell at 150% of Plan in challenging environment.
Sales Representative
RYLAND HOMES
02.2005 - 02.2008
- 2 (of 30) Sales Consultant for Ryland’s Atlanta Division
- Top 10% of Sales Consultants for Customer Satisfaction
- Won “Reach for Palm Beach” Southeast Regional Sales Contest
- Won “Top Gun Sales Award” at Ryland’s National Sales Training
- Field Sales Trainer for Atlanta Division new hires specializing in Sales Process mentoring
- Developed and maintained productive relationships with key Realtor accounts and brokerages
- Twice assigned to underperforming communities and brought them back on-plan within 90 days.
Sales Representative
PULTE HOMES
04.2003 - 09.2004
- Multiple winner of Sales Person of Month
- Multiple winner of Community of Quarter
- Worked with mortgage and construction colleagues to achieve Division Leading 97% Customer Satisfaction
- Assigned to highest price-point community in history of Indianapolis Division
- Top graduate of training class after intensive, six-months of sales training
- Sold home on first day out of training.
Sales Associate
ENTERPRISE RENT-A-CAR
11.2001 - 04.2003
- Top 5% Sales Associate in Region
- 1 Regional performer with 100% customer satisfaction across Service, Corporate and Insurance Replacement
- Recognized twice as regional leader for securing new corporate accounts
- Increased responsibility through successfully achievement in rigorous Management Training program
- Worked in challenging, fast pace environment assigned to airport branch office.
- Built relationships with customers to encourage repeat business.
- Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
Education
Bachelor of Arts - Business Communications
UNIVERSITY OF DAYTON
Dayton, OH05.2001
Skills
- Proven sales performer with history of accountability and achievement versus aggressive sales goals Demonstrated ability to self-prospect, overcome objections and execute marketing plans consistently Team player with legacy of effectively coordinating sales process with others to drive sales results and achieve industry-leading levels of customer satisfaction Effective sales process coach and seeker of continual learning through mentoring process Embraces change, adapts quickly and self-starts through established daily routine for achievement
- Sales operations
- Pricing strategy
- Marketing Coordination
- Revenue Generation
- Competitive Analysis
- Sales team coaching
- New Hire Onboarding
Timeline
Division Sales Manager
Ryan Homes
01.2021 - Current
Online Sales Manager
Ryan Homes, NVR
08.2018 - 12.2020
Online Sales Consultant
Ryan Homes, NVR
10.2009 - 08.2018
Sales Representative
RYLAND HOMES
02.2008 - 10.2009
Sales Representative
RYLAND HOMES
02.2005 - 02.2008
Sales Representative
PULTE HOMES
04.2003 - 09.2004
Sales Associate
ENTERPRISE RENT-A-CAR
11.2001 - 04.2003
Bachelor of Arts - Business Communications
UNIVERSITY OF DAYTON
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