Erica Lasky

• Increased home sales by implementing targeted marketing strategies and conducting thorough market research.
• Assisted clients in finding their ideal properties by carefully assessing their needs and preferences.
• Negotiated favorable deals for both buyers and sellers, leading to successful transactions and repeat business.
• Developed strong relationships with clients through consistent communication, ensuring smooth transactions and long-term satisfaction.
• Collaborated with mortgage lenders, inspectors, appraisers, and escrow officers to facilitate seamless closings for clients.
• Hosted open houses and private showings, effectively showcasing properties to potential buyers.
• Maintained an extensive knowledge of local real estate markets, allowing for accurate pricing recommendations and effective negotiation strategies.
• Provided exceptional customer service by promptly addressing concerns, resulting in high client satisfaction ratings.
• Stayed up-to-date on industry trends through continuing education courses, maintaining expertise as a licensed real estate salesperson.
• Utilized social media platforms for effective marketing campaigns that increased property exposure and attracted interested buyers.

• Assisted with event planning and coordination to keep events successful and provide positive experiences for attendees.
• Established and maintained relationships with vendors and other stakeholders to fulfill successful event planning.
• Handled logistics, catering, agendas and travel arrangements for meeting and event planning for board of directors, president and executive vice president.
• Achieved departmental goals by developing and implementing strategic plans and initiatives.
• Streamlined operations for increased efficiency with process improvements and automation.
• Increased employee satisfaction, providing regular coaching and feedback sessions.
• Led cross-functional teams to successfully launch new products, meeting deadlines and budgets.
• Optimized project timelines by effectively delegating tasks and prioritizing workload among team members.
• Championed continuous improvement initiatives to drive operational excellence within the organization.
• Grew talent pool by actively recruiting top-tier candidates from diverse backgrounds while implementing robust training programs for skill development across all levels of staff members.
• Drove strategic improvements to enhance operational and organizational efficiencies.
• Fostered work culture of collaboration and inclusion to increase morale and reduce turnover.
• Led development of business operation processes and policies.
• Collaborated with marketing teams to develop eye-catching booth designs for improved brand visibility at tradeshows.
• Generated new business opportunities through networking with industry professionals during events.

Responsible for ongoing process improvement in Account Management and Sourcing
• Manage the departments data analytics & strategy efforts
• Define and execute the strategic sourcing plan for new client implementation and align clients expectations and business processes to API's.
• Salesforce product owner for Account Management and Sourcing
• Business sponsor for automated RFP system to overhaul the sourcing process.

• Improved project efficiency with strategic planning, resource allocation, and time management practices.

• Identified and created a plan to mitigate risks to ensure client savings and guarantees were attained
• Created 2020 risk assessment plans across the company to ensure a repeatable process, which is projected to achieve on average 5% annual savings per airline
• Tracked airline spend to determine factors to actualize savings (e.g. ground transportation, room usage rules, and layover time)
• Researched market conditions and trends to secure the best possible outcomes for our airlines and hotel partners and disseminated this information throughout Account Management

• Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
• Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.
• Streamlined workflows for increased efficiency, reducing turnaround times for critical tasks.
• Managed conflict resolution among team members, fostering a positive and collaborative work environment.
• Mentored junior staff members, helping them develop their leadership potential and advance in their careers.
• Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
• Evaluated team member performance against established objectives during regular reviews, offering praise for achievements or identifying areas requiring further development.
• Developed a sourcing strategy for hotels and ground transportation companies that resulted in a $5 million annual savings for the teams accounts
• Initiated a new way to negotiate early payments discounts which increased related savings by 100%
• Account Management Salesforce power user, responsible for prioritizing enhancements and training

Managed the largest regional airline and exceeded the savings guarantee by 15%
• Partnered with the Research and Sourcing Teams to ensure that each destination sourcing met the clients needs, demonstrated a level of savings while maintaining the revenue goals of API
• Managed the RFP process and end-to-end negotiations on behalf of the airline with ground transportation companies and hotels
• Continually monitored market conditions in each serviced destination to ensure the best rates, amenities and contract terms were maintained

• Conducted market research to identify new opportunities and adjust the sales strategy accordingly for optimal results.
• Led the outbound sales efforts for the hotel.

Developed relationships with meeting planners to support the site selection and contract negotiation process for their corporate events.

• Built long-lasting client relationships through excellent customer service and consistent followups.
• Negotiated contracts with customers, ensuring the best pricing and terms for company profitability.
• Served as the sales representative for The Hilton's of Chicago (Conrad, Drake, Hilton Chicago, and Palmer House) covering the Pharmaceutical and Retail markets.
• Exceed individual sales goals by 103%

• Had responsibility for selling and servicing all domestic groups of 25 rooms or less.
• Enhanced client satisfaction by executing seamless meetings and events for clients.
• Coordinated with multiple departments to ensure successful execution.
• Managed client budgets and negotiated contracts with customers.

• Represented the hotel in written sales agreements by servicing groups of 250-1000 guest rooms
• Executed the terms of the contracts, which included room block management and food & beverage requirements

• Coordinated events with high profile government officials and guests including Secret Service arrangements.