Erik Last Name
Spring
Summary
Dynamic Sales and Marketing Specialist with proven expertise in B2B marketing and CRM management at SiYi America. Adept at enhancing client satisfaction through effective logistics coordination and data analysis. Recognized for driving operational efficiency and delivering impactful market insights, fostering strong vendor relationships and successful project outcomes.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Sales and Marketing Specialist
SiYi America
Houston
04.2025 - Current
- Manage B2B outreach and communication with vendors, emphasizing U.S. Market distribution logistics.
- Support quoting and sampling operations to ensure timely product delivery, and client satisfaction.
- Maintain CRM reporting and data integrity using Zoho for account tracking and sales performance.
Zone Lead
At Home
Cypress
11.2024 - 04.2025
- Supervised store operations and led freight logistics during high-volume restock days.
- Managed scheduling, product floor allocation, and customer-facing problem solving.
- Executed end-of-day reconciliation and reporting procedures to maintain operational accuracy.
Seasonal Team Member
At Home
Cypress
09.2024 - 11.2024
- Unloaded, processed, and replenished inventory to ensure in-store availability.
- Delivered customer service by identifying product needs, and offering solutions.
Marketing Intern
HTX Soccer
The Woodlands
06.2023 - 07.2023
- Analyzed cross-platform social performance and created summary reports using Excel and PowerPoint.
- Supported brand strategy development by benchmarking competitors' digital content.
- Created content using HubSpot’s calendar tool, aligning with club campaigns.
Education
Bachelor of Science - Marketing
Indiana University, Bloomington
Bloomington, IN05-2024
Skills
- B2B marketing
- CRM management
- Data analysis
- Sales forecasting
- Logistics coordination
- Customer service
- Market research
- Social media strategy
- Project management
- Problem solving
Affiliations
Japanese Student Association – Treasurer — Aug 2022–Apr 2024
- Managed club budget and financial operations using Excel and university financial systems.
- Oversaw reimbursements and funding applications, ensuring compliance and transparency.
Certification
- Google Digital Marketing & E-commerce – March 2024
- Email Marketing – HubSpot Academy – Expected July 2024
Languages
English
Native/ Bilingual
Japanese
Professional
Timeline
Sales and Marketing Specialist
SiYi America
04.2025 - Current
Zone Lead
At Home
11.2024 - 04.2025
Seasonal Team Member
At Home
09.2024 - 11.2024
Marketing Intern
HTX Soccer
06.2023 - 07.2023
Bachelor of Science - Marketing
Indiana University, Bloomington
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