Erik Nielsen
Black Diamond,WA
Summary
Results-oriented sales consultant with over 20 years of experience producing outstanding results and strong revenue growth for busy media industry. Successful closing sales quickly and securing repeat business at the C-Level. Motivated and respected professional with excellent communication and negotiation skills.
Overview
9
9
years of professional experience
Work History
Marketing Consultant
KOMO TV, KUNS, KOMOnews
Seattle, WA
06.2021 - 06.2022
- Consulted with C-Level clients on business issues and developed innovative, high-impact proposals.
- Exceeded Revenue goals by 10% on average per month.
- Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with key accounts.
- Sold Television, Digital, and OTT advertising in B2B space.
Account Executive
Effectv, Comcast Cable Advertising
Kirkland, WA
12.2019 - 06.2021
- Consistently exceeded monthly revenue goals by average of 10%.
- Drove new business development through qualifying leads, building relationships with C-Level executives and executing strategic sales.
- Prospected new clientele through networking, cold calling, canvassing and referrals.
- Sold television, digital, and OTT advertising in B2B space.
- Negotiated sales deals between customers and agency, resulting in mutually beneficial agreements and cultivated relationships
Account Executive
Oklahoman
Oklahoma City, OK
05.2019 - 12.2019
- Completed extensive 8-Week Google sales training program.
- Successfully Launched and managed new digital application.
- Stayed abreast of competitive landscape and emerging technologies to best position brand in the marketplace.
- Marketed and sold solutions and services to stakeholders across C-Suite of organizations.
- Sold Digital advertising in B2B space.
Account Executive
Tribune Media Company
Oklahoma City, OK
02.2018 - 05.2019
- Sold advertising (SEO, SEM, Native, & Over the Top TV, DIsplay)
- Identified client business needs by gaining understanding of goals, objectives and processes.
- Prospected new C-Level clientele through networking, cold calling, canvassing and referrals.
National Territory Account Manager
Penton/Informa
Denver, CO
04.2017 - 12.2017
- Sold lead generation, digital advertising campaigns, programmatic in B2B space.
- Developed and presented talks on available products and services to C-Level Executives that could meet current business needs.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
Senior Account Executive
Entercom
Denver, CO
04.2014 - 04.2017
- Sold Radio, SEO, SEM, Streaming, and Display Advertising
- Maintained contact information database by keeping account details updated, clear and relevant.
- Contributed to annual revenue goals by selling new services and developing new accounts at C-Level.
- Brought in over $750,000 in new revenue while managing multiple high-profile accounts.
National Account Executive
Marketron Mobile
Denver, CO
03.2013 - 04.2014
- Sold SAAS Cloud Based Platform to National Broadcasting Companies at the C-Level in B2B space.
- Efficiently resolved sales, service and account issues to maximize customer satisfaction.
- Generated a pipeline of 1.2 Million in new business.
- Involved in strategic planning and product development
- Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.
Education
Some College (No Degree) - Business Administration
Northwest University
Kirkland, WASkills
- Cold Calling, B2B, Selling C-Level Executives, Digital Media, SAAS, Advertising Sales, Account Management,
- Inbound and Outbound Marketing
- Sales Management, Business Development, Prospecting
- Developing Presentations and Reports
- TV Broadcasting
- Strategy Development
- Market Behavior
- Client Meetings
- Business Planning
- KPI Monitoring
- Sales Reporting
- Customer Demographics
- Microsoft Office
- Sales Strategies
- Lead Generation Campaigns
- Project Management
- Social Media Best Practices
- Competitive Research
- Marketing Collateral Development
- Consumer Buying Habits
- Direct Mail Campaigns
- Prepare Detailed Reports
- Integrated Marketing
- Database Skills
- Customer Presentations
- Client Consulting
- Consultative Sales Techniques
- Corporate Communications
- Product Management and Branding
- Brand Design and Development
- Marketing Analytics
- Consumer Behavior
- Website Copy
- Analyzing Data
Timeline
Marketing Consultant
KOMO TV, KUNS, KOMOnews
06.2021 - 06.2022
Account Executive
Effectv, Comcast Cable Advertising
12.2019 - 06.2021
Account Executive
Oklahoman
05.2019 - 12.2019
Account Executive
Tribune Media Company
02.2018 - 05.2019
National Territory Account Manager
Penton/Informa
04.2017 - 12.2017
Senior Account Executive
Entercom
04.2014 - 04.2017
National Account Executive
Marketron Mobile
03.2013 - 04.2014
Some College (No Degree) - Business Administration
Northwest University
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