Erika Diaz
Houston,TX
Summary
Versatile sales professional with extensive experience in sales. Demonstrated history of customer service excellence, business acumen and strategic planning. Applies collaborative approach to leadership, fostering team-oriented environment and driving substantial group sales results.
Overview
18
18
years of professional experience
Work History
Real Estate Broker
Lifestyle Real Estate Group,LLC.
08.2010 - 07.2023
- Cultivated lasting relationships with past clients through consistent follow-up contact to support their ongoing real estate needs or concerns.
- Negotiated favorable contract terms for clients by effectively leveraging market knowledge and strong communication skills.
- Facilitated successful negotiations between buyers and sellers to reach mutually beneficial agreements in a timely manner.
- Provided guidance and consultation to clients to make well-informed decisions in real estate investments.
- Worked closely with clients to facilitate appropriate loans, inspections, and credit reports.
- Conducted competitive market analysis to determine optimal pricing for properties.
- Developed innovative strategies and tactics to promote real estate listings and generate new business opportunities.
- Stayed current on industry trends and market fluctuations by attending professional development courses, conferences, and networking events.
Outside Sales Representative-Business Development
RAM Industries
03.2021 - 01.2022
- Built relationships with customers to encourage repeat business.
- Increased territory sales by building strong relationships with key clients and identifying new business opportunities.
- Visited customer locations to evaluate requirements, demonstrate product offerings, and propose strategic solutions for diverse needs.
- Established new accounts through cold calling and personal visits to potential customers.
- Participated in weekly sales meetings to discuss performance metrics, strategize on improvements, and share best practices among colleagues.
- Contacted new and existing customers to discuss ways to meet needs through specific products and services.
- Prospected and conducted face-to-face sales calls with business executives and directors throughout assigned territory.
- Developed in-depth knowledge of product features, benefits, and pricing strategies to effectively communicate value propositions to clients.
- Developed and implemented successful sales strategies to increase revenue in assigned territories.
- Established rapport with potential customers through cold calling and presenting product offerings tailored to their needs.
New Home Sales Counselor
Coventry Homes, MHI
12.2019 - 06.2020
- Streamlined the sales process by maintaining organized records of client interactions, contracts, and financial documentation.
- Supported the development of marketing materials and advertisements to effectively showcase available properties and their unique selling points.
- Provided exceptional service to prospective buyers, leading informative tours of model homes, community facilities, and nearby amenities.
- Built strong relationships with clients through regular follow-up communication, resulting in a high referral rate for future business.
- Collaborated with construction teams to ensure homes were built according to buyer specifications and delivered within promised timeframes.
Outside Sales Representative
Petersen Dean Roofing and Solar
03.2018 - 06.2019
- Increased territory sales by building strong relationships with key clients and identifying new business opportunities.
- Visited customer locations to evaluate requirements, demonstrate product offerings, and propose strategic solutions for diverse needs.
- Established new accounts through cold calling and personal visits to potential customers.
- Exceeded monthly sales targets and quotas consistently.
- Monitored competitor activities to maintain competitive advantage.
- Evaluated sales performance regularly, identifying areas for improvement and implementing necessary adjustments to achieve set targets.
New Home Community Sales Manager
Taylor Morrison
01.2015 - 06.2016
- Oversaw the creation of compelling promotional materials for prospective buyers, showcasing the unique features of each property.
- Streamlined internal processes to improve efficiency within the sales department, allowing more time for direct customer engagement.
- Mentored junior sales professionals, fostering a supportive team environment that promoted growth and development.
- Implemented innovative sales tactics, consistently surpassing monthly goals and setting new benchmarks for success.
- Collaborated with construction teams to ensure timely completion of new homes, resulting in a high level of client satisfaction.
- Conducted market analysis to identify target demographics and optimize pricing strategies for new home communities.
- Organized successful community events that generated increased interest in available properties and fostered positive brand recognition.
New Home Sales Counselor
Perry Homes
11.2005 - 06.2008
- Streamlined the sales process by maintaining organized records of client interactions, contracts, and financial documentation.
- Supported the development of marketing materials and advertisements to effectively showcase available properties and their unique selling points.
- Provided exceptional service to prospective buyers, leading informative tours of model homes, community facilities, and nearby amenities.
- Built strong relationships with clients through regular follow-up communication, resulting in a high referral rate for future business.
- Collaborated with construction teams to ensure homes were built according to buyer specifications and delivered within promised timeframes.
- Boosted customer satisfaction by consistently providing knowledgeable and professional guidance on new home features, financing options, and community amenities.
- Participated in ongoing training opportunities to stay current on industry news, trends, regulations, and best practices for new home sales counseling.
Education
Real Estate
Leonard Hawes Real Estate School
Houston, TX08.2000
Skills
- Lead Generation
- Negotiation
- Market Research
- Contract Negotiation
- Sales-savvy
- Construction management
- Business Development
- CMA software knowledge
- Licensed Real Estate Broker
- Attention to Detail
- Reliability
- Organizational Skills
Timeline
Outside Sales Representative-Business Development
RAM Industries
03.2021 - 01.2022
New Home Sales Counselor
Coventry Homes, MHI
12.2019 - 06.2020
Outside Sales Representative
Petersen Dean Roofing and Solar
03.2018 - 06.2019
New Home Community Sales Manager
Taylor Morrison
01.2015 - 06.2016
Real Estate Broker
Lifestyle Real Estate Group,LLC.
08.2010 - 07.2023
New Home Sales Counselor
Perry Homes
11.2005 - 06.2008
Real Estate
Leonard Hawes Real Estate School
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