Summary
Overview
Work History
Education
Skills
Websites
University Affiliations
Timeline
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ERIKA STONE

Old Lyme,CT

Summary

Driven marketing professional with a proven track record of delivering measurable results and creating impactful campaigns. Known for exceptional dedication, attention to detail, and the ability to thrive in fast-paced environments. Skilled in campaign management, project coordination, and collaborating across teams to execute integrated marketing strategies. Adept at handling multiple priorities while ensuring timely and efficient delivery of marketing initiatives.

Overview

3
3
years of professional experience

Work History

Marketing Coordinator

GM2 Associates Inc.
Glastonbury, CT
03.2024 - Current
  • Proposal & Prequalification Support: Contributed to the development of winning proposals and the preparation of prequalification forms, helping secure new projects and expand the firm's eligibility across multiple states
  • Creative Content & Marketing Materials: Designed high-quality marketing materials, including business cards, brochures, email signatures, and website graphics, using Adobe Illustrator, InDesign, and Photoshop
  • Led the creation of aerial and ground photography, enhancing digital and print content for proposals, LinkedIn, and marketing campaigns
  • Presentation Support & Design: Partnered with cross-functional teams to design impactful, visually appealing presentations, elevating the quality of client-facing materials and enhancing communication effectiveness
  • Database Management & Optimization: Maintained a meticulously organized marketing database, ensuring accurate and up-to-date information to support targeted outreach and strategic marketing initiatives

Marketing Intern

First Position Media
Ivoryton, CT
11.2023 - 02.2024
  • Developed and executed compelling email marketing campaigns for clients using Mailchimp and Constant Contact platforms, and crafted engaging content utilizing the graphic design platform Canva
  • Engaged in thorough research to identify publications and websites aligning with client needs
  • Researched strategies to reduce email bounce rates within Constant Contact, and systematically eliminated unnecessary contacts to enhance the overall deliverability of the emails
  • Developed compelling marketing pitches, tailoring messages to specific target audiences

Social Media Manager

Clear Path Ventures
Old Lyme, CT
05.2023 - 02.2024
  • Executed comprehensive social media management across key platforms, including LinkedIn, Instagram, and Facebook
  • Cultivated and expanded a substantial and engaged following on all social media channels
  • Developed compelling and impactful content using Canva to effectively promote an upcoming book and drive audience engagement
  • Conducted in-depth market research to gain valuable insights and inform data-driven social media strategies

Marketing Intern

Mayborn Group Limited
Stamford, CT
06.2022 - 08.2022
  • Responsible for market research on competitors brands to enhance marketing strategy and productivity
  • Conducted in store visits to assess competitors product placement, pricing, and packaging
  • Created PowerPoints and presented high level findings to the marketing team

Education

Bachelor of Science - Management, Marketing

Roger Williams University
Bristol, RI
05.2023

Skills

  • Proposal development
  • Market research
  • Content writing
  • Content creation
  • Email marketing
  • Teamwork and collaboration
  • Graphic design
  • Marketing collateral preparation
  • Communications management
  • Microsoft Word
  • PowerPoint
  • Excel
  • Constant Contacts
  • Mailchimp
  • Adobe Illustrator
  • Photoshop
  • InDesign
  • Canva

University Affiliations

  • Swim Team, Participated for two years, engaging in team building and competitive events
  • Women In Business Club, Actively involved in the Women In Business club, participating in networking events

Timeline

Marketing Coordinator

GM2 Associates Inc.
03.2024 - Current

Marketing Intern

First Position Media
11.2023 - 02.2024

Social Media Manager

Clear Path Ventures
05.2023 - 02.2024

Marketing Intern

Mayborn Group Limited
06.2022 - 08.2022

Bachelor of Science - Management, Marketing

Roger Williams University
ERIKA STONE