Dedicated operations professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
15
15
years of professional experience
Work History
Sales Systems Architect
Ascential, Inc
11.2022 - Current
Configuring Salesforce to meet sales team needs for 4 Ascential brands (FlyWheel, SpotLight, OneSpace, WhyteSpyder): Objects, validation filters, flows, workflow rules, process builder, classic and lightning pages, app connections, access security MFA and SSO (Okta), reports, dashboards, formulas, user and profile management, slack and email notifications
Working with associated Contracts and Marketing teams to import/ export data to/from Salesforce to Wrike (via Zapier), and direct integrations to Marketo and SalesLoft
System and data optimization and enhancement
Salesforce system support and training for users
Wrote and maintained custom scripts to increase system efficiency and performance time.
Performed quality code review and removed technical debt and security vulnerabilities.
Engineered architecture and infrastructure for 57 users.
Designed and implemented system security and data assurance.
Sr. Manager Sales and Marketing Operations
Ideoclick, Inc
03.2022 - 11.2022
Worked cross-functionally with sales, client success, finance and marketing leadership in fast paced startup environment
Implemented and optimized HubSpot CRM for streamlined integration with QuickBooks, WordPress, Sales Navigator, ZoomInfo, and DocuSign applications
Improved CRM performance by 50%
Managed inside Sales team and ran targeted marketing campaigns
Increased generation of qualified sales leads by 12% meeting KPI objectives for 15+ meetings per SDR per month, 50+ webform submissions from new prospects per month, and 100+ connected calls per SDR per month
Automated sales data analytics, including sales pipeline, sales revenue forecast to actuals, prospect data intelligence, and brand analysis PPT pitch deck creation
100% of NDAs automated
80% automated marketing list generation.
Generated marketing campaign content, including Amazon category AI reports, E-Books, and increased online presence through social networking (Twitter, TikTok, LinkedIn, and FaceBook)
Implemented and drove alignment on lead to prospect to new client SOPs, improving MQL by 40%,
SQL by 12%, reducing contract closure times by weeks, and successfully starting 100% of all new clients
Oversaw sales, marketing, and legal SharePoint folders, standardizing templates, organizing files, and increasing file sharing.
Implemented innovative programs to increase employee loyalty and reduce turnover.
Developed systems and procedures to improve operational quality and team efficiency.
Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
Sr.Manager Sales Operations
Astreya, Inc
03.2021 - 03.2022
Managed BDR team, Corporate Marketing/ Sales Analytics & Operation team
Migrated CRM systems from HubSpot to SalesForce with minimal deal impact and zero data loss
Designed, implemented, and oversaw end to end Sales Process, including CRM systems, checkpoints, review process, RFP/ RFI/ RFQ completion standardization
Removed 50% of unnecessary deal approval steps and migrated CRM from HubSpot to Salesforce
Simplified sub-processes that impacted sales, including all Finance, Legal, HR and Vendor steps
Initiated and compiled sales knowledge-base to reduce sales training time and drive consistency. This included: SOPs, FAQs, training Videos and pitch decks
Drove cross-functional systems alignment with Legal, Finance, Innovation, Marketing, Delivery, HR and Engineering to sell staffing service offerings at speed with competitive rates
Increasing Sales win rate by 35%
Designed and promoted Account Startup processes, ensuring 100% successful handoff from Sales to
Delivery and Platforms for all new customer accounts
Ran semi-annual NPS survey, with sales action plans created for all client teams
Participated in RFP and RFQ reviews, automating RFP answers where possible
Responsible for sales forecasting and pipeline oversight.
Implemented systems and procedures to increase sales.
Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
Demonstrated products to show potential customers benefits and advantages and encourage purchases.
Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Sr. Manager Sales and Delivery
Astreya, Inc
09.2018 - 03.2021
Oversaw P&L of Delivery, Account, and Sales worth $13M/annual service revenue
Managed 65 employees supporting IT services for 23 clients (Clients included Apple, Google, FaceBook)
Won multiple net new, expansion and renewal deals, increasing YoY revenue by $5 million, and increased client funded headcount by 12
Created Revenue to Gross Margin forecast methodology with 90% accuracy
Standardized RFP, SOW, IT role SOPs and created runbooks per client and role to rapidly train new hires
Managed client and stakeholder relationships, ensuring all SLAs and KPIs were tracked and met
Led quarterly business reviews with clients to ensure client sentiment was heard and acted on
Performed IT implementation for multiple professional services projects with short turn around, including logistics audits, wifi network configurations, firewall setup and configuration, AWS implementation.
Consistently serviced accounts to maintain active contacts and continuously promote profitable offerings.
Met with clients, delivering presentations, and educating on product and service features and offerings.
Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
Procurement Operations Manager
Cisco Systems
05.2015 - 10.2017
Re-negotiated pricing agreements and large partner contracts worth over $150 million
Led executive alignment on project portfolio, daily project coordination, project funding oversight
Managed and led cross functional team of IT, Procurement category managers, and legal contract writers responsible for logistics vendor contracts, IT logistics projects, and shipping supplier oversight
Identified $3M actionable cost reduction opportunities through data analytics and statistical modeling
Created and initiated implementation of uniform vendor/ supplier tracking system that linked procurement, finance and supply chain Oracle invoice systems together, leveraging contract and vendor data to reduce unforeseen charges and improve vendor cost negation across teams
Applied agile project methodology and kaizen process simplification ideals to deliver 15% cost savings.
Cultivated strong relationships with vendors to maintain and improve levels of customer service.
Established and maintained accurate records of purchases, pricing and payment terms.
Developed and maintained relationships with key suppliers for smooth communication and to meet required expectations.
Led sourcing process for new vendors to get quality products and services and mitigate risk.
Manager - Business Operations
Cisco Systems
05.2012 - 05.2015
Managed operations team responsible for NPI Supply Chain organization financial expenditure and operations oversight
Reported to VP, in chief of staff role, to drive headcount modeling, fulfillment, training, and communications across 254 employees
Handled all video broadcasts, all hands meetings/ recordings/ presentations, OPEX and CAPEX tracking, Boost job role alignment, new hire training, headcount reductions, systems management,
Vendor/ Supplier/ Warehouse audits, and special projects
Assisted in organizing and overseeing assignments to drive operational excellence.
Oversaw day-to-day business operations on sales floor by fostering deep professional relationships with wholesale contacts and customers.
Reviewed company's strategic plans and developed departmental goals and standards to support vision.
Collaborated with senior leaders to develop and launch vendor appreciation events.
Manager Product Support Engineering
IronPort (acquired By Cisco Systems)
10.2010 - 05.2012
Managed Product support engineering team of 16 support engineers responsible for running client beta tests, new feature release testing, and coordination with marketing, engineering, support and manufacturing to ensure support teams were prepared to support new releases
Responsible for maintaining cloud network, firewalls and applications beta tests ran on
Led client satisfaction reviews, and beta participant user feedback sessions, handled all beta test support tickets and assisted QA with bug testing, knowledge-base article creation
Documented customer interactions and performed troubleshooting in customer relationship management software and case management modules.
Removed malware, ransomware, and other threats from laptops and desktop systems.
Analyzed and applied technical information from interviews with engineers, operators and suppliers.
Executed product solution demonstrations with internal and external users during new releases and troubleshooting calls.
Education
English
San Jose State University
Skills
Salesforce Administration
System Integration Testing
Salesforce Lightning
Brand-Building Strategies
Staff Management
Customer Relationship Management
Vendor Relations
Sales Leadership
Budget Oversight
Campaign Management
Brand Promotion
Quarterly Forecasting
Collateral Management
National Account Management
Market Intelligence
Contract Development and Management
Motivational Leadership
Operational Standards
Employee Performance Evaluations
New Business Opportunities
Consultative Selling Techniques
Account and Territory Management
Sales and Marketing
Prospect Management
Salesforce Optimization
Vendor Negotiations
Dashboard Customization
Sales Statistics Analysis
Team Recruiting and Onboarding
Sales Quota Management
Sales Records Management
Business Analytics
Operating Procedures and Policies
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
Sales Systems Architect
Ascential, Inc
11.2022 - Current
Sr. Manager Sales and Marketing Operations
Ideoclick, Inc
03.2022 - 11.2022
Sr.Manager Sales Operations
Astreya, Inc
03.2021 - 03.2022
Sr. Manager Sales and Delivery
Astreya, Inc
09.2018 - 03.2021
Procurement Operations Manager
Cisco Systems
05.2015 - 10.2017
Manager - Business Operations
Cisco Systems
05.2012 - 05.2015
Manager Product Support Engineering
IronPort (acquired By Cisco Systems)
10.2010 - 05.2012
English
San Jose State University
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