Summary
Overview
Work History
Education
Skills
Websites
Volunteer Experience
Timeline
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Erin Hjerpe

Phoenix

Summary

Social media professional with experience across Major League Baseball, collegiate athletics, and tourism brands. Skilled in crafting compelling digital narratives, creating platform-specific content, and leveraging analytics to drive engagement. Passionate and ready to contribute to a full-time role in professional sports and media.

Overview

2
2
years of professional experience

Work History

Social Media Intern

Arizona Diamondbacks
Phoenix
01.2025 - Current
  • Assisted in daily management of official team accounts across all platforms.
  • Wrote timely, engaging copy aligned with the brand voice.
  • Supported live in-game coverage including updates, highlights, and fan interactions.
  • Helped shape platform-specific content strategies leading to increased engagement and reach.

Digital Media Intern

Sun Devil Athletics
Tempe
08.2023 - 07.2025
  • Oversaw daily management for ASU Baseball’s accounts, maintaining consistent brand tone and driving fan interaction.
  • Collaborated with photographers to capture and edit visual content from ASU events across multiple sports.
  • Conceptualized and produced original social media content featured by NCAA Hockey.

Social Media Director

Blaze Radio
Phoenix
04.2024 - 05.2025
  • Executed comprehensive strategy across all platforms, achieving average of 25,000 views monthly and 20% follower growth.
  • Designed branded visuals to enhance engagement and brand identity.
  • Implemented weekly awards initiatives to boost community interaction.
  • Developed structured content calendar to optimize and streamline content output.

Marketing Intern

Visit Phoenix
Phoenix
08.2024 - 01.2025
  • Produced and edited short-form video content for Instagram and TikTok, contributing to a 68% increase in engagement and a growth of 7,000+ followers.
  • Curated and maintained the Visit Phoenix online event calendar.
  • Led the weekly creation and publishing of the “Things to Do This Weekend” Reel and Instagram Stories that supported audience retention and discovery.

Education

Bachelor of Arts - Sports Journalism

Walter Cronkite School of Journalism And Mass Communication At Arizona State University
Phoenix, AZ
05-2025

Skills

  • Meta Business Suite and Canva
  • CapCut and Asana
  • Adobe Creative Suite
  • Google Analytics and social media insights
  • Meta Ads Manager and Google Ads
  • Copywriting and content strategy
  • SEO fundamentals
  • Photography and video editing

Volunteer Experience

  • Pat Tillman Foundation, Social Media Content
  • Larry Fitzgerald Foundation, Social Media Content

Timeline

Social Media Intern

Arizona Diamondbacks
01.2025 - Current

Marketing Intern

Visit Phoenix
08.2024 - 01.2025

Social Media Director

Blaze Radio
04.2024 - 05.2025

Digital Media Intern

Sun Devil Athletics
08.2023 - 07.2025

Bachelor of Arts - Sports Journalism

Walter Cronkite School of Journalism And Mass Communication At Arizona State University