Results-driven and growth-focused sales leader with a
strong history of exceeding product revenue and company targets. Versed in ophthalmic products and current market trends. Over 20 years of sales and business development success.
Overview
2025
2025
years of professional experience
Work History
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Managed key accounts and HMO’s for ophthalmic lens company exceeded yearly quotas by 120% plus.
Delivered technical sales seminars for eyecare practitioners and optical lab personnel
Received Rep. of the year, President's Club and Directors Sales Club Award.
Provided insightful feedback on market trends and competitor activities that informed strategic planning decisions at an organizational level.
Implemented promotions and marketing campaigns to increase territory sales and brand awareness, thus increased lens growth by 130%.
Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Managed key accounts and HMO’s for ophthalmic lens company exceeded yearly quotas by 120% plus.
Delivered technical sales seminars for eyecare practitioners and optical lab personnel
Received Rep. of the year, President's Club and Directors Sales Club Award.
Provided insightful feedback on market trends and competitor activities that informed strategic planning decisions at an organizational level.
Implemented promotions and marketing campaigns to increase territory sales and brand awareness, thus increased lens growth by 130%.
Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
Territory Manager
Oyster Point Pharma/Viatris Pharmaceutical
08.2021 - Current
Joined start up to launch first nasal spray to treat Dry Eye Disease
Spearheaded new marketing ideas to increase patient awareness.
Detailed M.D.’s and O.D.’s on the clinical benefits to patients.
Placing at top 1% of new Rx writers during launch.
Won second place out of 147 TM's in "Harvest Kicker" contest, based on new ECP writers and increase of existing writers.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Strengthened client loyalty and retention by providing exceptional after-sales support and regular follow-ups to gather feedback and address concerns promptly.
Exceeded quotas 2021. 2022, 2023 and finished 2024 in top 20%.
Trained and mentored sales representatives in sales techniques and strategies.
Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
Attended trade shows and industry events to promote company products and services.
Collaborated with marketing to develop territory-specific promotional materials, ensuring messaging resonated with local market nuances.
Selected to be on Marketing Brand Council and ACE Team.
Business Development Representative – Retail/Kaiser
Zeiss Vision
01.2021 - 08.2021
Educated and developed large National Retail Accounts and HealthCare Clinics across the US on new Zeiss Lens Technology and VTS equipment; demonstrated how to work with patients providing more accurate diagnosis
Created education via virtual trainings both on Zoom and Teams.
Worked closely with Regional Team managers, Directors and Heads of Optometry
Met with Optometrists, Opticians and Optical Managers at individual retail locations offering in person trainings on Zeiss ophthalmic products and presented ways to increase sales.
Consistently met and exceeded sales targets by 20%-30% each month contributing significantly to the overall success of the company.
Developed strong relationships with key industry partners for mutually beneficial collaborations.
Managed needs of more than 500 customers at once using strong prioritization and multitasking abilities.
Improved bottom-line profitability by growing customer base and capitalizing on upsell opportunities.
Territory Manager -Independent Contractor
J2 Medical Supply
08.2020 - 01.2021
Won “Top Performer Award” three times in one year.
Sold PPE to hospitals and medical clinics via phone during Covid.
Senior Account Manager
ABB Optical Group
06.2014 - 02.2020
Earned 100% Club and Premier Club three years consecutively for outstanding sales performance.
Awarded recognition for bringing onboard over 120 new accounts within one year.
Orchestrated all aspects of sales of contact lenses and account management of eyecare practitioners for leading wholesale contact lens and optical Lab distributor
Worked collaboratively with manufacturer reps.
Developed deep knowledge of customer businesses and relationship to company objectives.
Mentored junior account management professionals to develop skills and increase company revenue.
Boosted client satisfaction by effectively managing and resolving account issues.
Expanded market share by identifying new business opportunities and securing high-value accounts.
Sales Account Executive
VSP Optics Group
12.2010 - 12.2013
Awarded Northwest Sales Rep. of the Year.
Received Senior Sales Consultant Award.
Ranked in top 1% of Sales Reps. in company.
Exceeded quarterly quotas every year.
Selected to test marketing materials in territory and give feedback before implementing as a company whole.
Directed sales of optical laboratory services to independent eyecare practitioners for top ophthalmic lens products and technologies.
Established strong relationships with eyecare practitioners, educated practitioners on the benefits of VSP ophthalmic lenses and VSP products and labs.
Developed and executed marketing programs in collaboration with Marketing Department.
Mastered and constantly improved sales prospecting, follow-up and upsell processes.
Managed sales cycle to maintain solid customer base.
Marketing Development Manager
Younger Optics
05.2010 - 12.2010
Increased product sales by 110% within the first three months.
Headed marketing operations and launched NuPolar polarized technology products.
Spearheaded content creation for websites, blogs, press releases, and promotional materials to engage target audiences effectively.
Collaborated across internal departments, including Sales, Operations, and Creative departments
Developed training programs for new hires within the marketing team that ensured seamless onboarding and integration into the organization.
Increased sales and awareness through speaking presentations for accredited technical seminars. Traveled in person to 30 states and presented seminars nationally.
Fostered a collaborative work environment within the marketing department that nurtured creativity and innovation in developing successful campaigns.
Worked closely with Transitions Optical to launch new products to Eye Care professionals and patients.
Negotiated sponsorship deals with high-profile partners that provided significant brand exposure opportunities at major events.
Analyzed market trends and competitor activities, adjusting marketing tactics to maintain a competitive edge.
Developed comprehensive marketing plans for product launches, resulting in successful market entry and increased revenue.
Collaborated with sales teams to create sales enablement materials that effectively communicated product benefits and features to potential clients.
Established strong relationships with key industry influencers, enhancing company reputation and fostering positive brand exposure.
Increased brand visibility by implementing targeted marketing campaigns and strategic partnerships.
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Managed key accounts and HMO’s for ophthalmic lens company exceeded yearly quotas by 120% plus.
Delivered technical sales seminars for eyecare practitioners and optical lab personnel
Received Rep. of the year, President's Club and Directors Sales Club Award.
Provided insightful feedback on market trends and competitor activities that informed strategic planning decisions at an organizational level.
Implemented promotions and marketing campaigns to increase territory sales and brand awareness, thus increased lens growth by 130%.
Organized regular training sessions for team members to enhance their product knowledge and overall sales skills.
Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.
Education
Bachelor of Arts - French Foreign Language And Literature
Whitman College
Walla Walla, WA
French History, Language, and Literature Coursework
L’Universite De Nantes
Minor - Spanish Language And Literature
Universidad De Guadalajara
Skills
Proficient in Ophthalmic Sales
Account Strategy & Development
New Product Launches
Technical & Medical Device Sales
Consultative & Solution Selling
Relationship Building
Product Training & Seminars
Team Building & Leadership
Territory Management
Product knowledge
Team collaboration and leadership
Goal setting
Sales strategy
Key account management
Career Accomplishments
Secured more new accounts within one year company-wide
Earned 100% Club and Premier Club three years consecutively for delivering outstanding performance
Won Directors Sales Club Award, named Northwest District Sales Representative of the Year, and received Senior Sales Consultant Award.
Ranked #1 account manager in Northwest Region
Consistently exceeded sales goals.
Languages
French
Full Professional
Spanish
Professional Working
English
Native or Bilingual
Timeline
Territory Manager
Oyster Point Pharma/Viatris Pharmaceutical
08.2021 - Current
Business Development Representative – Retail/Kaiser
Zeiss Vision
01.2021 - 08.2021
Territory Manager -Independent Contractor
J2 Medical Supply
08.2020 - 01.2021
Senior Account Manager
ABB Optical Group
06.2014 - 02.2020
Sales Account Executive
VSP Optics Group
12.2010 - 12.2013
Marketing Development Manager
Younger Optics
05.2010 - 12.2010
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Territory Manager Orange Co.& San Diego/Key Accounts Manager
Essilor of America
Bachelor of Arts - French Foreign Language And Literature
Whitman College
French History, Language, and Literature Coursework
L’Universite De Nantes
Minor - Spanish Language And Literature
Universidad De Guadalajara
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Carl ThurlowCarl Thurlow
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