Erin Mackey
Crockett,TX
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
6
6
years of professional experience
Work History
Social Media Manager
The Stock Shop
01.2024 - Current
- Increased customer engagement through social media.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
Social Media Marketing Specialist
SCC Premium Cuts
07.2018 - 05.2022
- Increased online engagement through the creation of compelling content tailored to target audiences.
- Improved organic search rankings by integrating SEO principles into all published content across social media platforms.
- Increased website traffic by creating and sharing engaging social media posts that directed users to relevant on-site content.
Education
Master of Science - Marketing Research & Analytics
Texas Tech University
Lubbock, TXBachelor of Science - Animal Science
Stephen F. Austin State University
Nacogdoches, TX08.2020
Skills
- Content Creation and Development
- Attention to Detail
- Teamwork and Collaboration
- Search Engine Optimization (SEO)
- Social Media Copywriting
- Verbal and written communication
Timeline
Social Media Manager
The Stock Shop
01.2024 - Current
Social Media Marketing Specialist
SCC Premium Cuts
07.2018 - 05.2022
Master of Science - Marketing Research & Analytics
Texas Tech University
Bachelor of Science - Animal Science
Stephen F. Austin State University
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