Erin Traynor
Summary
Dynamic Store Manager with a proven track record at Goodwill of Greater Milwaukee & Chicago, enhancing customer loyalty by 25% and leading a high-performing team. Skilled in visual merchandising and leadership development, I fostered a customer-centric environment that achieved top sales metrics while mentoring future leaders. Proficient in Power BI and team collaboration.
Overview
16
16
years of professional experience
Work History
Store Manager
Goodwill of Greater Milwaukee & Chicago
01.2013 - 01.2025
- Leader of 50+ employees in a high-volume donation center/retail stores
- Grew customer loyalty program by 25% and customer service scores in the top 10 by curating a customer-centric environment
- Store consistently in the top 15 of 75 stores for sales/customer service & KPI metrics
- Led Visual Merchandising and store set efforts for region, creating 'Look Book' of seasonal set goals
- Store had lowest turnover rate of 70+ stores due to employee engagement focus
- Partnered with Marketing Department to execute multiple special events at the store
- Mentored 10 supervisors into strong leaders, resulting in all becoming Assistant Store Managers
- Chairperson of company’s LGBTQ+ Employee Resource Group, leading multi-divisional managers in Creation/execution of programming and events and analyzing data
Merchandise Execution Leader
JCPenney
01.2011 - 01.2013
- Managed a 45-person team overseeing pricing, signage, visual merchandising, and seasonal setups in a high-volume department store.
- Successfully executed 5 major department/shop remodels
- Served as district trainer for newly hired/promoted managers
- Served on company’s Store Remodel team that implemented remodels and new store openings
- Served on company's traveling visual merchandising team that led store seasonal sets & remodels
Assistant Store Manager
JCPenney
01.2009 - 01.2011
- Directed all activity/payroll/operations of the Salon/Sephora Inside JCPenney/Optical Department & Portrait Studio, as well as overseeing Department Managers and Supervisors.
- Decreased supply and energy expenses by 40% by implementing a new supply inventory process & energy awareness program: 2010 Energy Star Recipient
- Grew store revenue by focusing on increased employee engagement and training
- Trained Chicago North stores in new inventory and stocking process
- Increased OSAT from 71 to 82 in 9 months with a focus on customer service and cross-training of staff to better serve customers
- Position was eliminated company-wide in 2011, took on MEL role
Education
Associate of Arts - General Studies
Moraine Valley Community College
Palos Hills, ILSkills
- Dayforce training
- Visual merchandising
- Team collaboration
- Forklift operation
- Leadership development
- Team motivation
- Power BI proficiency
- First aid certification
- Microsoft Office suite
Timeline
Store Manager
Goodwill of Greater Milwaukee & Chicago
01.2013 - 01.2025
Merchandise Execution Leader
JCPenney
01.2011 - 01.2013
Assistant Store Manager
JCPenney
01.2009 - 01.2011
Associate of Arts - General Studies
Moraine Valley Community College
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