ERNESTO REYNA
Retail Management
LOS ANGELES,USA
Summary
Driven and tenacious manager with an energetic and enthusiastic approach to all duties. I am motivated by success, target driven, and able to be a role model for all other employees. Having a proven ability to drive sales, I am able to recruit, select, train and develop exceptional staff whilst ensuring that team members deliver outstanding customer service at all times. Now looking to work for a company that promotes from within and rewards the highest achievers.
Overview
20
20
years of professional experience
Work History
Assistant store manager
Ross Dress for Less
08.2024 - 06.2025
- Addressed personnel and performance issues including coaching, verbal and written warnings, progressive discipline and termination when needed.
- Ensure compliance with Ross personnel policies and procedures. I would Manage Associate Relations issues, consulting with the District Manager as needed.
- I would also Recruit, trains and develop Associates. In addition, I would Manage the operations of the Stockroom, Front End, and Sales Floor to ensure new merchandise gets to the appropriate department.
- I would Maintain store operations, including inventory management, visual merchandising, and adherence to company policies and procedures.
- I would ensure scheduling and completion of all Associate cleaning tasks throughout the store, including restrooms.
General Manager
Sky zone trampoline Park
02.2021 - 01.2023
- Hire, train, retain and develop team
- Cultivates a strategic team environment that provides exceptional customer service while directing the management team and ensuring all staff members perform at a consistently elevated level.
- Assures execution of staff training programs.
- Assure staffing levels and management coverage is appropriate to meet the needs of the business and maximize customer experience.
- Lead and influences management staff through effective motivation, leveraging individual strengths to ensure customer satisfaction and maximum productivity.
- Assist in selecting and developing Department Heads and Certified Trainers for more responsibility or internal promotability into management program.
- Ensures execution of all employee recognition and incentive programs as documented.
- Promotes positive employee relations including effective delegation of managerial duties, fostering high staff morale, upholding operation standards, and execution of the performance management process.
Assistant Store Manager
Walmart
01.2017 - 11.2019
- Responsible for completing deposits and ensuring cash shortages are documented.
- Responsible for assisting and driving sales in the assigned areas such as OGP (online grocery pickup) by ensuring the correct Timing in which the customer pickup orders are deliver to the customers vehicles and apparel process.
- Responsible for monitoring area and store expenses and help optimize them for better cash flow by utilizing direct reports such as P&L (profit and loss report).
- Responsible for providing directions and tasks to hourly associates to address customer concerns quickly and efficiently as well as ensuring schedule hours are with customer demand though out the store.
- Responsible for operating cash registers when required to reduce customer wait time.
- Responsible for meeting specific growth and sales goals as established by upper management (Market Director).
- Responsible assisting directly with loss prevention to help reduce shrink (Loss) and to ensure company safety compliance for hourly associates and customers throughout the store.
Sales Manager
Lowes Hardware Store
01.2015 - 07.2018
- Responsible for supervision of Back End operations (Receiving and Freight Team), Front End operations (Cashiers, Lot, Phone Center, Returns, Special Services) and Office operations (Computer Room, Vault). Responsible for ensuring that the stores are Grand Opening Day ready each day. Accomplish this goal through managing the proper merchandising and optimizing the efficiency of all operational areas. Driving safety standards and compliance throughout the store. In addition, work with the Store Manager and Market Manager to improve overall store profitability, and to train and develop associates. Also Responsible for meeting weekly and monthly sales of assigned merchandizing departments such as Hardware department, Electrical Department and Garden Department.
Assistant Store Manager
Home Depot
01.2005 - 05.2015
- Responsible for supervision of Back End operations (Receiving and Freight Team), Front End operations (Cashiers, Lot, Phone Center, Returns, Special Services) and Office operations (Computer Room, Vault). Ensure that stores are Grand Opening Day ready each day. Accomplish this goal through managing the proper merchandising and optimizing the efficiency of all operational areas. Driving safety standards and compliance throughout the store. In addition, work with the Store Manager and Market Manager to improve overall store profitability, and to train and develop associates.
Education
High School Diploma -
Berendo High School
Los Angeles09-2000
Skills
- Attention to Detail on Safety Standards and Procedures
- Customer Focused
- Planogram Execution/ POG
- Front End Experience (POS) / Cash Flow
- Inventory Control/ Inventory Turn
- Loss Prevention Strategist/ Shrink Deterrence Experience
- Employee Monitoring on productivity
- Outstanding Customer Service Driving
- Employee Feedback on Performance and Development
- Profit And Loss/PNL Report Experience
- Retail Merchandising Strategy experience
- Bilingual (Spanish)
- Goals and performance
- Store opening and closing
- Attention to detail
- Staff scheduling
- Store operations
- Database management
- Business development and planning
- Inventory control
- Stock rotations
- Pricing and markdowns
- New hire training
- Performance evaluations
- Inventory counting
- Customer experience
- Assignment delegation
- POS systems
- Order management
- Vendor management
- Store organization
- Program administration
- Employee scheduling
- Sales expertise
- Scheduling coordination
- Records maintenance
- Sales techniques
- POS systems operations
- Incident reports
- Customer relations
- Transaction processing
- Customer service management
- Verbal and written communication
- Department oversight
- Process improvements
- Strategic merchandising
- Time management
- Relationship building and management
- Flexible schedule
- Business development
- Staff management
- Staff supervision
- Workforce management
- Operations
- Upselling and cross selling
- Customer service
- Problem-solving
- Team management
- Regulatory compliance
- Systems and software expertise
- Display setup
- Cash auditing
- Motivational techniques
- Customer service and engagement
- Work Planning and Prioritization
- Mentoring and coaching
- Sales strategies
- Sales growth
- Consultative sales
- Cost control
- Retail operations
- Hiring and training
- Marketing and promotions
- Budgeting and cost control
- Issue resolution
- Shift scheduling
- Records management
- Billing
- Operations oversight
- Team building and leadership
Qualifications
- Acts with Integrity: Role model for ethical behavior; consistent and fair in dealing with others.
- Product Knowledge: Knows and effectively promotes all areas, products, services, and procedures. Know the competition to drive competitive sales.
- Excels in Customer Service: Creates customer focused environment; provides excellent service.
- Inspire Achievement: Initiates actions to develop Associates; provides performance feedback and recognizes accomplishments.
- Safety Orientation: Enforces safety policies and procedures; is a safety role model.
- Delivers Results: Creates a sense of urgency; delegates appropriately; motivates self and team to accomplish objectives.
Languages
Spanish
Native or Bilingual
Timeline
Assistant store manager
Ross Dress for Less
08.2024 - 06.2025
General Manager
Sky zone trampoline Park
02.2021 - 01.2023
Assistant Store Manager
Walmart
01.2017 - 11.2019
Sales Manager
Lowes Hardware Store
01.2015 - 07.2018
Assistant Store Manager
Home Depot
01.2005 - 05.2015
High School Diploma -
Berendo High School