Evan Bellman
Las Vegas,NV
Summary
Dynamic marketing professional with 18 years of experience in the casino industry and over 24 years of sales and marketing, specializing in business development and process optimization. Proven track record in project management and data analysis, enabling informed investment. Recognized for developing initiatives that streamline operations, and enhance efficiency. Aiming to contribute expertise to a forward-thinking marketing team that values talent, and measurable results.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Realtor
Simply Vegas Real Estate
Las Vegas, NV
07.2017 - Current
- Liaised between sellers and buyers for profitable and efficient sales.
- Provide client guidance regarding market conditions, mortgage options, and legal requirements.
- Expanded new business with implementation of networking and marketing strategies and generation of sales collateral.
Vice President Regional Marketing
MGM Resorts
Los Angeles, CA
08.2013 - 03.2017
- Oversaw the operations and marketing for the West Coast region.
- Responsible for developing, implementing and maintaining both marketing and strategic business plans for the office.
- Concentrating on driving both gaming and non-gaming guests across the entire enterprise.
- In addition, facilitating the successful and profitable usage of multiple sports assets and partnerships to the full database of corporate customers.
Exec. Director National Marketing
Bellagio
Las Vegas, NV
09.2009 - 09.2012
- Responsible for 24 Marketing Executives, 32 Marketing Coordinators, the Director of National Marketing, as well as the Database and Analytics team, who together produced gross revenues of $120M in the last full year at the property.
- Managed annual budgeting process, including forecasting and financial planning.
- Collaborated with senior leadership to set long-term objectives for the property.
- Coordinated resources across departments to maximize productivity levels.
- Developed and implemented strategic plans to ensure organizational goals were met.
- Oversaw the marketing, analytics, call center, and property special events.
Education
B.S. - Hotel Administration
University of Nevada Las Vegas
Las Vegas, NV08-2000
University of Arizona
01.1999
Skills
- Leadership
- Detail-oriented
- Employee and customer development
- Promotional, Event, Strategic Planning
- P/L Analysis
- Strategy implementation
- Event execution
- Effective communicator
- Motivation and self-discipline
- Troubleshooting
- Decision-making
Leadership Experience
While at the Monte Carlo Resort and Casino, serving on the Operating Committee, in the capacity of Executive Director of Casino Marketing, I developed and launched a customer loyalty program. This property program was created to capture the high-end business lost due to the construction of City Center in conjunction with the fire event on the 32nd floor. “PRIVILEGE” was a total property effort and took the buy off of all department heads to ensure their employees understood its importance, and its direct link to the success and overall property EBITDA.
Accomplishments
30 Under 30 - 944 Magazine 2007
Certification
ABR Designation
RSPS Certified
References
References available upon request.
Timeline
Realtor
Simply Vegas Real Estate
07.2017 - Current
Vice President Regional Marketing
MGM Resorts
08.2013 - 03.2017
Exec. Director National Marketing
Bellagio
09.2009 - 09.2012
B.S. - Hotel Administration
University of Nevada Las Vegas
University of Arizona
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