Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Affiliations
Timeline
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Evan Jones

Minneapolis,MN

Summary

Senior Producer with over 7 years of experience in content creation for national brands. Expertise in managing teams, budgets, and timelines to ensure production efficiency. Proven track record of delivering impactful campaigns that engage audiences and achieve measurable results.

Overview

9
9
years of professional experience

Work History

Content Producer

The Social Lights
Minneapolis, MN
02.2024 - Current

Produced monthly content for General Mills brands (Betty Crocker, Pillsbury, Totino's, Gushers, etc.), Nintendo, Caribou Coffee, and Duke Cannon.

  • Managed 13+ brand budgets and advised on creative direction for the brands, generating nearly 600 million total content views.iews.
  • Produced General Mills collabs with the NFL and Netflix, featuring celebs like Justin Jefferson, Ja'Marr Chase, Amon-Ra St. Brown, Terry Crews, and Sam Richardson.
  • Produced activations such as a fake broadway musical and ranch-filled tailgate truck for Totino's, a Gushers filled bathtub at the Four Seasons, and a custom glass performance stage for Reese's Puffs.

Founder & Digital Content Director

Minnesota Virtual Tours
Minneapolis, MN
01.2023 - Current
  • Founded and scaled one of Minneapolis' leading real estate media companies specializing in virtual tours.
  • Built a team and operational systems to deliver thousands of high-quality assets with a 24-hour turnaround.
  • Worked with national brands including Nike, BMW, Target, US Bank, Bank of Montreal, Matterport, Amazon, Whole Foods, UHG, Edina Realty, Burger King, Pilot Truck Stops, Radisson Hotels, Four Seasons Hotels & Resorts, Dior, Pandora, and Cinnabon.

Digital Content Director

Eleven Design Co.
Minneapolis, MN
01.2017 - 09.2023
  • Directed creative strategy and productions for clients across real estate, boating, and outdoor industries.
  • Produced video, photo and social campaigns while managing a multi-disciplinary team, client relationships and vendors.
  • Delivered brand-aligned, data-driven content to achieve measurable ROI and engagement growth.

Education

Bachelor of Arts - Communication Studies

Gustavus Adolphus College
Saint Peter, MN
05-2017

Skills

  • Creative direction and campaign strategy
  • Budget management and project oversight
  • Team leadership and collaboration
  • Video production and photography
  • Client relationship management
  • Social media advertising and engagement
  • Drone media expertise

Accomplishments

2025 AdFed 32 Under 32 Winner

Affiliations

Running

Timeline

Content Producer

The Social Lights
02.2024 - Current

Founder & Digital Content Director

Minnesota Virtual Tours
01.2023 - Current

Digital Content Director

Eleven Design Co.
01.2017 - 09.2023

Bachelor of Arts - Communication Studies

Gustavus Adolphus College