Summary
Overview
Work History
Education
Skills
Timeline
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Evette Anthony

New York,NY

Summary

Experienced events operations professional with 10+ years of experience in the experiential marketing and events landscape. Known for being resourceful and attentive to details in high-pressured, fast-paced, and challenging environments. Has a proven track record of working with demanding clients in a luxury environment. Possesses superior knowledge of event management tools such as Eventbrite, Fashion GPS, Cision, Air Table, Influencer Intelligence, Monday.com, Mailchimp, Google Suite, and Zoom. A dedicated professional with excellent interpersonal and written communication skills.

Overview

10
10
years of professional experience

Work History

Experiences Project Coordinator

Quintessentially Inc
09.2022 - 10.2023
  • Coordinate and support the creation and delivery of high-quality project materials, including presentation decks, reports, and event operation materials across Rare Spirits, Luxury Goods and Jewelry; Sports and Incentives, and Technology
  • Assist in creating unique and bespoke travel experiences for clients to enhance their brand image and customer satisfaction
  • Research and stay up-to-date with the latest trends and developments in the luxury travel and experiential marketing industry to identify new opportunities for client experiences and enhance the client's competitive advantage
  • Coordinate and manage the logistics of experiential event projects, including sourcing DMC and vendor partners, onboarding freelance support, and managing budgets
  • Maintain database of partners and suppliers, including contact information and pricing details, to ensure efficient and effective sourcing for client events
  • Analyze client feedback to identify areas for improvement and make recommendations to enhance the quality of client experiences and project outcomes
  • Collaborate with the finance department to track and reconcile project expenses, ensuring accurate and timely invoicing and payment processing
  • Assist in the development and implementation of new production processes and workflows to improve efficiency and effectiveness
  • Travel onsite for event management support

Production Coordinator

Hush Studios
01.2021 - 01.2022
  • Manage and organize the onboarding process for new freelance talent, including creating contracts, collecting necessary documentation, and providing necessary information and resources for a smooth transition into project teams across UX Design, Creative Technology, Production, Architecture, and Film
  • Coordinate and manage the logistics for offsite events and projects, social calendars, arranging gifts to staff for birthdays and company anniversaries - internal sizzle reels, case studies, and events (quarterly trips and leadership offsites)
  • Partner with IT and Systems Designer to ensure office technical workflow is free of errors and that systems are being communicated to staff and freelance talent
  • Facilitate communication and collaboration between the production team and external vendors to ensure smooth project execution
  • Manage and coordinate the logistics and transportation for the production crew and equipment during on-site project builds
  • Maintain a database of freelance talent, including their availability, skills, and past projects, to ensure quick and efficient access to resources for future projects.
  • Coordinate with HR team to implement the internal diversity and inclusion program, ensuring a diverse and inclusive work environment.
  • Manage and reconcile studio credit card expenses, ensuring accurate budget tracking and timely payment of invoices

Showroom Operations Coordinator

Closed
12.2019 - 02.2020
  • Managed the RSVP process for invited influencers, models, and industry press to ensure smooth attendance and scheduling for the brand’s FW collection gifting suite
  • Assisted with market prep and tradeshow set up – coordinating transport of collections, unpacking trunks, tagging garments, steaming collections, and merchandising private penthouse suite
  • Supported creating a visually appealing and organized showroom environment to enhance the overall brand image
  • Collaborated with sales team to identify potential customers and targeted markets for the brand's FW collection
  • Assisted in coordinating fittings with influencers, models, and industry press to ensure proper sizing and styling of garments
  • Provided excellent guest servicing by ensuring influencers, models, and industry press feel welcomed and appreciated in the brand's FW collection gifting suite

Market Assistant

Cult Gaia
09.2019 - 12.2019
  • Coordinate and execute the setup and breakdown of market week events, including organizing furniture layout, display fixtures, and managing project supplies to create an engaging and visually appealing environment for buyers
  • Assist in managing sample inventory and ensure all items are accounted for and organized for buyer appointments
  • Support unpacking and merchandising the RTW collection and accessories, including tagging, hanging, steaming, and arranging them in a visually appealing manner
  • Dressed fit model and re-merchandised showroom between appointments presentation
  • Coordinate the transportation of garments from market events, ensuring that all items are accounted for and delivered in a timely manner

Office Manager

Starworks Group
01.2019 - 04.2019
  • Greeted and welcomed guests, vendors, and talent in the office
  • Managed the general inquiries email address and collaborated with HR for employee on-boarding
  • Oversee the maintenance and organization of office supplies and equipment to ensure the smooth running of daily operations
  • Manage vendor relationships and negotiate contracts for office services and supplies
  • Facilitated all shipments - FedEx/DHL/UPS/Couriers, organizing receiving area to avoid clutter
  • Plan office events and parties to promote employee engagement and boost team morale

PR Assistant | Sample Manager

Allen Media Consulting
07.2015 - 05.2018
  • Managed the organization and maintenance of the sample inventory across seven client collections, ensuring accurate tracking and timely delivery of samples for press presentations and red carpet events
  • Coordinated and executed PR events such as launch parties, press previews, and New York Fashion Week, ensuring seamless execution and brand visibility
  • Implemented sample tracking systems to ensure efficient and accurate management of client collections, resulting in improved inventory management and timely delivery of samples for press presentations and VIP events
  • Spearheaded client gifting strategies to editors, stylist, and influencers resulting in enhanced brand visibility and positive coverage
  • Completed weekly, monthly, and end of year recap reports with client placements and features
  • Served as direct point of contact for editors, stylist, and press contacts for client credit information
  • Organized and maintained internal database with press contacts and archive press clippings
  • Created compelling content for social media platforms that increased engagement and brand visibility on company’s social media platforms – LinkedIn and Instagram
  • Managed and mentored seasonal interns who assisted with day-to-day press efforts

PR Intern

BPMW Agency
04.2014 - 10.2014
  • Assisted with sample management and trafficking to and from stylist and press
  • Clipped, researched, and compiled print and digital press featuring clients
  • Created and updated spreadsheets with event RSVP's, press contacts, and confirmed to run credits
  • Supported Account Executives with client monthly reports
  • Assisted onsite at Capsule Tradeshow with event set up, breakdown, and concierge

Fashion Team Intern

Krupp Group
11.2013 - 02.2014
  • Sample manage and traffic collection pieces to and from Fashion Editors
  • Created and updated existing inventory spreadsheets and line sheets with new season samples
  • Clipped and monitored print and digital press for client exposure
  • Assisted onsite during Fashion Week and press previews – [Steven Alan, Lela Rose, Honor]

Education

Bachelor of Science - Advertising, Marketing Communications

Johnson & Wales University
Providence, RI

Skills

  • Vendor Management
  • Time Management
  • Conflict Resolution
  • Project Management
  • Event Planning and Execution
  • Vendor Sourcing
  • Task Delegation
  • Detail Oriented

Timeline

Experiences Project Coordinator

Quintessentially Inc
09.2022 - 10.2023

Production Coordinator

Hush Studios
01.2021 - 01.2022

Showroom Operations Coordinator

Closed
12.2019 - 02.2020

Market Assistant

Cult Gaia
09.2019 - 12.2019

Office Manager

Starworks Group
01.2019 - 04.2019

PR Assistant | Sample Manager

Allen Media Consulting
07.2015 - 05.2018

PR Intern

BPMW Agency
04.2014 - 10.2014

Fashion Team Intern

Krupp Group
11.2013 - 02.2014

Bachelor of Science - Advertising, Marketing Communications

Johnson & Wales University

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Evette Anthony