Managed global acceptance strategy for Amazon and Dell, resulting in $60B+ annual CV, an 11% YoY increase in revenue. Led acceptance and onboarding for 10+ new lines of business related to Amazon Pay, Amazon One, and other Amazon owned affiliates across 20+ countries, driving over $15M+ in incremental revenue over the next year. Collaborated with internal teams including Legal, Pricing, Servicing, Strategic Partnerships to ensure successful onboarding.
Played a role in renegotiating Dell's Global Credit Acceptance Agreement, which is predicted to yield a substantial $17.DBV increase over the next 5 years.
Streamlined operations through the creation of internal and external playbooks that significantly increased cross-functional team efficiencies, resulting in greater Merchant satisfaction as well as reduced workloads within GCO and Servicing departments while adhering to regulatory, legal, and compliance requirements.
Lead B30/35 Forum in the U.S, involved in GCG workstreams related to Client Management Best Practices and Global Trainings. Active member of HOLA and currently assisting in the organization of 2024 B45+ HOLA Summit.
Account Manager
Skimlinks
New York, NY
06.2021 - 01.2023
Exceeded 2021 Q4 goal and achieved over 95% of 2022 Q1 - Q3 goals, generating $4.15M+ revenue in less than a year through the growth of existing accounts and the establishment of new advertiser relationships.
Compiled and presented analytic reports on a daily, weekly, and monthly basis to identify optimization strategies and growth opportunities for key advertisers and premium content publishers like Conde Nast, Hearst, Dotdash, Vox Media, resulting in over 120+ budget renewals and 50+ upfront deals.
Managed consultations for 80+ advertiser programs in diverse industries including Beauty, Retail, Travel, Direct-To-Consumer. Engaged directly with partners like Walmart, Sephora, Ulta, and Disney to deliver valuable insights on content strategies while enhancing onsite experience.
Delivered Quarterly Business Reviews to enterprise accounts, conducting over 10 client meetings per week, and generating weekly reports with detailed data on top products, trending insights, conversion rates, and consumer behavior. This resulted in an average year-over-year growth of 14-33% across my portfolio.
Oversaw a team of 2 individuals while implementing process improvements for client requests and flat fee opportunities. Also, developed forecasting calculators and presentation templates to enhance efficiency in proactive client outreach and marketing strategy.
Account Executive
Finder
New York, NY
06.2019 - 07.2021
Led and managed the Retail & Travel category, actively identifying and capitalizing on current trends and data analysis to develop new partnerships. Supported a diverse portfolio of 50+ existing clients, resulting in over $55,000 in revenue generated during my initial quarter.
Utilized diverse marketing strategies such as branded content, paid placements, affiliate marketing, and influencer partnerships to drive successful campaigns for brands such as Capital One, Adidas, Chewy, Forever21, Luxury Card, eToro, and LendingTree.
Managed multiple branded content campaigns, successfully handling over 20 projects in a span of 6 months. Took charge of kickoff calls with clients and coordinated efforts with internal teams such as SEO, PR, Paid Media, and Video.
Marketing Associate
POPSUGAR, Vox Media
New York, NY
05.2019 - 12.2019
Managed pre-sale and post-sale campaigns for renowned brands like Disney, Ralph Lauren, adidas, and Dr Pepper Snapple Group. Oversaw RFP submissions and implemented creative strategies to enhance brand exposure with budgets ranging from $200k - $1.5M.
Achieved up-sells and account renewals by successfully creating project timelines, cultivating influencer relationships, and coordinating efforts across multiple teams to execute market strategy. Collaborated with top brands like Disney, CORE Hydration, Lumify, Otterbox.
Demonstrated full accountability for project management, handling all aspects including executive level objections, and delivering top-tier customer support resulting in successful campaigns aligned with brand KPIs.
Executive Assistant to the Chief Revenue Officer
POPSUGAR, Vox Media
New York, NY
05.2017 - 05.2019
Provided seamless support to Chief Revenue Officer, Vice President of Marketing, Vice President of Brand Partnerships, and NYC Brand Partnership Team through effective handling of administrative tasks.
Attracted and engaged key influencers and clients by managing the distribution of POPSUGAR brand-licensed Ulta Beauty and Kohl's products.
Developed and managed detailed daily and weekly reports using Salesforce, ensuring accurate tracking of sales pipeline progress, as well as alignment with revenue targets.
Increased brand perception and sales by organizing and executing client and industry events within allocated resources.
Administrator, Participations and Special Projects at Warner Bros. Discovery: Finance, Contract, Reporting & Administration (FCRA)Administrator, Participations and Special Projects at Warner Bros. Discovery: Finance, Contract, Reporting & Administration (FCRA)