Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Ezgi Altan

Marketing Professional

Summary

Results driven marketing professional with experience in digital marketing, content creation and campaign management. Skilled at boosting brand awareness, driving engagement and delivering measurable results. Strong analytical, creative and project management abilities, adaptable to fast-paced environments. Collaborative team player committed to optimizing marketing performance and enhancing customer engagement.

Overview

9
9
years of professional experience
4
4
Certifications
2
2
Languages

Work History

Marketing Specialist

The GEM Museum Suites
02.2023 - 09.2025
  • Planned and executed social media campaigns, increasing guest engagement and online visibility.
  • Developed and managed email marketing campaigns to promote seasonal offers and hotel services.
  • Collaborated with influencers and UGC creators to expand brand reach and attract new customers.
  • Created engaging content, visuals, and copy for promotions, events, and hotel campaigns.
  • Monitored campaign performance using analytics tools, optimizing strategies for better ROI.
  • Conducted market research to inform brand positioning and promotional strategies.

Cultural Exchange Participant

AuPairCare Live-In Childcare
02.2022 - 02.2023
  • Provided daily childcare for two children, managing routines, educational activities, and emotional support.
  • Planned and executed creative learning and recreational activities, enhancing children's development and engagement.
  • Coordinated family schedules including school, extracurricular, and special events, demonstrating strong organizational skills.
  • Communicated effectively with host family, providing regular updates and ensuring household harmony.
  • Developed cross-cultural skills by sharing language, traditions, and experiences, improving adaptability and interpersonal abilities.

Marketing & Digital Marketing Specialist

Altinbas Jewelry
01.2017 - 02.2022
  • Oversaw digital marketing campaigns on Instagram, Facebook, and Google Ads, successfully driving higher engagement and traffic.
  • Planned and executed content strategies across social media, email, and website, increasing brand visibility.
  • Tracked and analyzed campaign performance using Google Analytics to optimize results and ROI.
  • Partnered with influencers and UGC creators to expand audience reach and strengthen brand presence.
  • Created engaging visuals, copy, and promotional materials for campaigns and special events.
  • Supported brand positioning and market research, providing insights for marketing strategy and planning.

Education

Graduate Certificate - Marketing Concentration

Computer Systems Institute
IL
05.2001 -

Bachelor of Arts - Political Science And Public Administration

Altinbas University
Istanbul,Turkey
05.2001 -

Skills

  • Digital Marketing & Social Media (Instagram, Facebook, LinkedIn)
  • Content Creation & Copywriting
  • Email & Paid Advertising Campaigns
  • SEO & Google Analytics
  • Sales Strategy & Customer Engagement
  • Influencer & UGC Collaboration
  • Market Research & Brand Positioning
  • Marketing Analytics & Performance Tracking
  • Tools: Canva, Adobe Photoshop, HubSpot, Hootsuite

Accomplishments

  • Boosted social media engagement and online visibility for hotel marketing campaigns.
  • Executed digital marketing strategies for Altınbaş Jewelry, increasing brand awareness.
  • Analyzed campaign performance to optimize ROI and marketing effectiveness.
  • Collaborated with influencers and UGC creators to expand audience reach.
  • Created engaging content and promotional materials for campaigns and events.
  • Supported brand positioning and market research for successful campaigns and product launches.

Certification

Marketing Concentration

Timeline

Google Analytics Individual Qualification

01-2024

Google Ads Certification

01-2024

Marketing Specialist

The GEM Museum Suites
02.2023 - 09.2025

Cultural Exchange Participant

AuPairCare Live-In Childcare
02.2022 - 02.2023

Customer Focus, Communication Techniques, Stres Management

09-2021

Marketing & Digital Marketing Specialist

Altinbas Jewelry
01.2017 - 02.2022

Graduate Certificate - Marketing Concentration

Computer Systems Institute
05.2001 -

Bachelor of Arts - Political Science And Public Administration

Altinbas University
05.2001 -
Ezgi AltanMarketing Professional
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