Ezzaddin Al-zain

• Boosted social media engagement by creating tailored content and implementing audience-specific strategies.
• Achieved earned media placements in targeted outlets, strengthening client relationships and reinforcing company credibility.
• Developed and implemented social media strategy to increase engagement and reach new audiences.
• Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
• Improved online presence by optimizing website content for SEO purposes and utilizing digital analytics tools to measure success.
• Secured positive press coverage for clients through the development of compelling press releases and media pitches.
• Drafted press releases detailing relevant newsworthy information and supporting brand image, and worked with news media to spread positions.
• Implemented effective email marketing campaigns to target specific audiences with personalized messaging that drove increased engagement rates.
• Used critical thinking to break down problems, evaluate solutions and make decisions.
• Increased brand awareness through consistent messaging in all communications channels-traditional media outlets as well as digital platforms.

• Involving in multiple projects that have enriched my professional experience
• Worked as a social media marketing and designer for Shadespro.net, a company that specializes in accessories

- Creating social media content and designing marketing campaigns to promote their products

- Maximized audience reach through effective distribution strategies tailored to specific target demographics.

• Collaborated with ComputMe Company as a social media marketer and aerial cinematographer
• Promoting their products and services through social media platforms and also worked as an aerial cinematographer to capture beautiful and compelling footage for their marketing videos
• Involved in a project with Jumeirah-rs.com, where I worked as a filmmaker
• I helped them in creating promotional videos for their luxury hotels and resorts
• I worked with Reemhilal.com as a photographer and film producer
• I was responsible for capturing high-quality photographs and creating short films to showcase their products and services
• I worked as an aerial cinematographer with Prostudio-ye.com, where I captured stunning aerial footage for their marketing videos
• Overall, these projects have allowed me to work in different capacities and have provided me with valuable experience in various aspects of digital marketing, photography, and videography

• Developed strong relationships with industry professionals, leading to valuable partnerships for future projects.
• Produced entertainment and lifestyle news reports, music videos and commercials.
• Delivered compelling visual storytelling by employing advanced camera techniques and shot compositions throughout the filming process.
• By reflecting the message of the original text in the film, it creates a powerful medium for promoting this cause and making a positive impact on society
• Coordinated schedules efficiently to ensure timely completion of film projects while minimizing conflicts among cast and crew members.
• Produced marketing videos to help businesses increase revenue.
• Enhanced film production quality by directing and supervising cinematography, lighting, and sound design.

• Following up on the project manager's plans to ensure the successful completion of projects
• Provided support during executive presentations by preparing talking points, slideshows, and other visual aids for effective communication.
• Coordinated event planning for conferences, trade shows, and product launches, ensuring successful outcomes and high attendance rates.
• Managed social media platforms, increasing engagement and fostering positive online presence.
• Oversaw corporate branding initiatives to ensure consistency across all materials both internally and externally facing.
• Provided timely support in maintaining the company website, ensuring accurate information is accessible and up-to-date for all stakeholders.
• Streamlined public relations efforts, resulting in increased media coverage and brand awareness.
• Developed and implemented social media strategy to increase engagement and reach new audiences.
• Produced and distributed brochures, newsletters and press kits.
• Managed media relations for organizations to produce successful results.
• Prepared or edited organizational publications such as employee newsletters or stockholder reports for internal or external audiences.
• Ensuring that all external communications products align with the YFCA's guidelines
• Preparing visual identity guidelines, such as the YFCA Guideline, Success Story Guideline, Photography Guideline, and others
• Creating new website content and interfaces
• Produce high-quality video and audio content that aligns with the organization's mission
• Conducting training workshops for all staff and field workers on how to take photos and videos
• Ensuring all project communication and visibility content and requirements are up-to-date by scheduling regular field visits and collaborating with program teams
• Monitoring the budget and helping to ensure that resources are used efficiently

• The project aimed to showcase the catastrophic effects of war in Yemen, specifically on the Yemen Economic Corporation
• Collaborated closely with directors and other key personnel to develop cohesive artistic visions for each project.
• Kept key stakeholders informed of status and vision through milestone updates and work-in-progress presentations.
• Mentored junior staff members, providing guidance on best practices for effective project management within the industry.
• The primary goal of the project was to highlight the collapse of the Yemeni economy and any source of livelihood for its people due to the war
• Despite numerous challenges, the Yemen Economic Corporation overcame them through good crisis management
• The project involved producing a 32-minute documentary film with various elements such as voice-overs, sound effects, animations, designs, aerial cinematography, montage, and color grading
• The project involved as well producing a 4 minutes animation film
• The project also required redesigning the visual identity, producing short films, conducting photography sessions, and coordinating and following up with the team
• It was necessary to coordinate with the domain team to ensure all permissions were in place to avoid any impediments to the workflow

• Oversaw content creation and curation efforts, ensuring consistent messaging aligned with brand objectives.
• Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.
• Collaborated with network executives to define and propel organization's mission and vision.
• Supervised breaking news coverage and determined priority for stories within each broadcast.
• Handled external communications with media and public relations professionals.
• Increased brand awareness by developing and executing comprehensive media strategies.
• Led training initiatives for junior team members, ensuring continued professional development within the organization''s media department.
• Developed advertising strategies and converted ideas into concrete tasks and delegating tasks to appropriate individuals and departments.
• Participated in meetings with producers and production crew to keep program in step with creative vision.
• Identified and approved equipment and elements required for productions.
• Streamlined operational processes and workflow to increase efficiency of team performance and resource allocation.

• Documenting events: I was responsible for capturing the key moments of the NDC, such as speeches, debates, and negotiations
• Taking portraits: taking portraits of key figures in the conference, such as delegates, politicians, and diplomats
• Editing and retouching: After the event, I was responsible for editing and retouching the photos to ensure they were of the highest quality
• Managing photo archives: The responsible for managing the photo archives, ensuring that all photos are properly labeled and organized for easy retrieval
• Liaising with media outlets: I was the connection with media outlets to provide them with the photos they need for their coverage of the NDC
• Adhering to ethical standards: As a professional photographer, I was strict ethical standards of journalism, such as avoiding bias and not altering photos in a way that misrepresents the truth

• Mastered various photography techniques, consistently producing visually stunning images.
• Streamlined photo editing process, improving turnaround time and overall efficiency.
• Travel to remote villages: capturing the stories of children in remote villages in Yemen who have benefited from GAVI's vaccination programs
• This involve working with local communities to gain their trust and consent for taking pictures and videos
• Capture compelling images and videos: Your primary responsibility would be to capture high-quality images and videos that showcase the positive impact of GAVI's vaccination programs on the lives of children in remote villages
• Work with the GAVI team: i was working closely with the GAVI team to understand their specific requirements and capture content that aligns with their messaging and goals
• Edit and curate content: i was responsible for editing and curating the content to produce high-quality visuals that can be used for various purposes, such as marketing, social media, and advocacy
• Tell a compelling story: my overarching goal would be to tell a compelling story that showcases the impact of GAVI's vaccination programs on the lives of children in remote villages

• collaborate with reporters and editors to produce multimedia content, stay up-to-date with current events, and use social media to engage with audiences
• Maintained professional standards while working under tight deadlines, ensuring timely delivery of captivating images for publication.
• Balanced multiple assignments simultaneously while prioritizing tasks effectively to meet all deadlines without compromising quality.
• Captured compelling images by covering various events, including natural disasters, political rallies, and community gatherings.
• Conducted research on subjects before photo shoots and planned dynamic and unique photo sessions.
• uphold ethical standards and strive for excellence in visual storytelling, adapting quickly to diverse environments