Fabian Bell
Queens,NY
Summary
Highly motivated professional with a strong foundation in brand development, project management, and customer engagement. Proven success in leading teams to exceed business goals, with a keen eye for visual merchandising and a passion for fostering client relationships. Expertise in the cannabis industry, digital marketing, and multimedia production, consistently delivering innovative solutions to drive growth.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Shift Leader Manager
Vireo Health
Baltimore, MD
09.2024 - Current
- Trained new hires to ensure seamless integration and adherence to company standards.
- Oversee end-of-day cash deposits, ensuring accuracy and compliance with financial procedures.
- Implemented and exemplified standard operating procedures, enhancing efficiency, employee morale, and the overall appearance of the location.
- Communicated directly with the area manager to interpret company report data for real-time customer interaction and feedback.
Delivery Courier
Vireo Health
Baltimore, MD
01.2024 - Current
- Forged dependable connections with medical cannabis clients, recognized for exceptional support to the elderly, those with mobility challenges, and registered individuals.
- Strategically mapped out delivery routes to ensure timely service in compliance with Maryland Cannabis Association regulations.
Cannabis Concierge
Vireo Health
Baltimore, MD
10.2023 - Current
- Consulted with customers to provide personalized cannabis recommendations based on an independent study of plant genetics, effectively alleviating, or eliminating symptoms.
- Introduced strategic visual merchandising that enhanced company aesthetics and improved customer buying experience.
- Organized and maintained up-to-date information for cannabis products upon new deliveries.
- Promoted third-party partnerships in-store, boosting sales and increasing pop-up event participation.
Co-Founder
Growcery Garden
Baltimore, MD
01.2019 - Current
- Pioneered digital assets in audio and video formats to enhance self-paced productivity and task completion.
- Transcribed and edited four to twelve audio recordings per project cycle to create alternative media, such as blogs and closed-caption videos, ensuring accessibility for diverse audiences.
- Co-founded "g.r.o.w. beyond creative barriers", an in-person, social productivity session in partnership with good neighbor, that serves as a monthly incubator for college students, corporate professionals, entrepreneurs, and learners of various disciplines.
- Utilizing self-education, I learned Adobe InDesign and published 2 books: "G.R.O.W Productivity Guide: 100 Self-Paced Strategies" and " A Teen's Guide to G.R.O.W. Productivity: 100 Self-Paced Strategies.
Co-Host / Audio Producer
EYLU Book & Movie Review
White Plains, NY
06.2022 - 12.2023
- Led literature and film discussions via Zoom for an online community of over 60 participants, focusing on financial literacy, domestic and geopolitical current events, historical references, and entrepreneurship.
- Using the audio of poignant topics discussed during Zoom, they are edited, mixed, and distributed as educational Q&A recaps, made available for streaming.
Content Producer
Warriors 4 Elements
, Switzerland
10.2022 - 03.2023
- Consulted C.E.O. / Founder to develop effective identity branding strategies and consumer engagement campaigns.
- Crafted engaging short-form and long-form audio content for streaming via Spotify.
- Designed and developed marketing templates for social platforms, including Notion, Instagram, Facebook, and LinkedIn.
- Edited visual assets for use as testimonials to build trust-based marketing, emphasizing authenticity.
Creative Director
The Superiors
Tokyo - Baltimore
05.2015 - 12.2020
- Lead marketing campaigns and creative initiatives to partner with brands like Hotel RL, LeMondo, PDZ Clothing, and City of Gods Clothing.
- Provided private consultations with the co-founder regarding market capture, brand identity consistency, D2C protocols, and public image.
- Modeled clothing, sourced textile manufacturers, and assisted with production labor.
Creative Resources Consultant
Pipe Dreamz LLC
Baltimore, MD
09.2015 - 12.2019
- Pioneered a business model that transformed the clothing brand into a multifaceted artist incubator, performance venue, and art gallery, fostering collaborations with notable artists such as Fat Trel, Brent Faiyaz, Post Malone, ASAP Ant, and John Tyler. Additional collaborations include the Mt. Vernon Association, Red Bull, and the historic Eubie Blake Jazz Center.
- Monitored and evaluated consumer needs and buying habits to identify potential markets and product demand.
- Recruited and managed a diverse team of creative production associates and freelancers.
- Introduced visual merchandising S.O.P. categorically increasing sales as a result.
Chief Revenue Officer
VibesWork
Baltimore, MD
01.2018 - 01.2019
- Spearheaded total client acquisition across diverse industries, including textile development, arts philanthropy, medical cannabis, hemp, and historical text archiving.
- Boosted company revenue by $10,000 within the first 7 months.
- Conceptualized, designed, and illustrated the company logo.
- Invented company slogan, 'VibesWork... They just do!' Emphasizing our tenacity as digital marketing service providers.
Social Media Marketing Intern
Sewlab
Baltimore, MD
07.2017 - 12.2017
- Organically grew social media presence by 100 new followers per month, by crafting engaging content, guided by data and customer insights.
- Proposed innovative storylines for digital content, and developed unique campaigns to increase brand engagement.
- Fulfilled the role of B2B liaison, initiating relationships with companies such as Red Bull and Hotel Revival.
Creative Director
NUDXTY
Baltimore, MD
01.2013 - 12.2017
- Facilitated brand iteration, and introduced a tiered pricing value model.
- Developed the company ethos, niche market capture initiative, and its textile standard for garments.
- Modeled for brand campaigns, enhancing visual storytelling and brand identity.
Co-Founder
AV Club
Los Angeles
01.2013 - 10.2014
- Co-Founder: Established a bi-coastal creative pipeline (Baltimore to LA), including fashion designers, musicians, audio engineers, videographers, and sponsors such as Downtown Locker Room (DTLR) and City of Gods Clothing.
- Collaborated with the student population attending The Art Institute of Santa Monica, with a primary focus on Artist Development and Entrepreneurship.
- Content Project Manager: I led the team through concept ideation and discovery, planning, and initiation phases, designed album art, and managed release dates, seamlessly integrating into the Project Development Team, producing four (4) music projects, executive co-directed videos, assisting with in-studio lighting and boom audio prop setup, set design, and writing and editing treatments for videos.
Editorial Writer
What Weekly
Baltimore, MD
05.2012 - 12.2012
- Conducted interviews with musicians, designers, and event curators to highlight stories of art-based entrepreneurship.
- Authored engaging blog entries to highlight new clothing line developments and provide real-time insights on emerging artists.
- Developed and maintained relationships with key local figures.
Education
Associate of Science - Computer Engineering Technology
ITT-Technical Institute
Owings Mills, MD12-2008
Skills
- Brand Strategy
- Digital Marketing
- Client Relationship Management
- Multimedia Production
- Team Management
- Consulting
- Visual Merchandising
- Graphic Design
- Adobe InDesign
- Adobe Premiere Pro
- Project Management
- Critical Thinking
- Networking
Certification
- Agile SCRUM Fundamentals
- Project Management Fundamentals
- Agile Project Management & Agile Delivery
- Understanding Jira for Users, Managers & Administrators
- Understanding Strategic Marketing
- Marketing Psychology (The Art of Ethical Persuasion)
- Assertive Communication
- Entrepreneurial Psychology
Continued Education
I am enrolled as a lifetime member of Fulltime Filmmaker, increasing my knowledge and application of cinematography and storytelling.
References
References available upon request.
Timeline
Shift Leader Manager
Vireo Health
09.2024 - Current
Delivery Courier
Vireo Health
01.2024 - Current
Cannabis Concierge
Vireo Health
10.2023 - Current
Content Producer
Warriors 4 Elements
10.2022 - 03.2023
Co-Host / Audio Producer
EYLU Book & Movie Review
06.2022 - 12.2023
Co-Founder
Growcery Garden
01.2019 - Current
Chief Revenue Officer
VibesWork
01.2018 - 01.2019
Social Media Marketing Intern
Sewlab
07.2017 - 12.2017
Creative Resources Consultant
Pipe Dreamz LLC
09.2015 - 12.2019
Creative Director
The Superiors
05.2015 - 12.2020
Creative Director
NUDXTY
01.2013 - 12.2017
Co-Founder
AV Club
01.2013 - 10.2014
Editorial Writer
What Weekly
05.2012 - 12.2012
Associate of Science - Computer Engineering Technology
ITT-Technical Institute