Fadde Mikhail
Agoura Hills,CA
Summary
Creative and results-oriented Digital and Social Media Manager with proven record of success in building brand awareness, increasing followers and partnering with top influencers through cohesive digital strategy. Engaging storyteller with award-winning history in social media and content development. Able to develop vision and achieve objectives through the execution of integrated plans that optimize acquisition, engagement and revenue goals. I am an incredibly hardworking with a lot of motivation and experience. I am dependable, punctual, and flexible. I love interacting with people and providing the most memorable experience possible for those I come in contact with. I love problem-solving and helping people find the best option for their needs. I love to organize, be professional, and succeed in whatever work environment I am put in.
Team-oriented Social Media Manager with 7-year background in content sourcing, development and publication across broad spectrum of online platforms. Adept at creating business opportunities through audience engagement, relationship building and stellar customer service.
Overview
14
14
years of professional experience
Work History
Social Media Manager
Google, Inc., Financial Planning & Analysis
Los Angeles, CA
02.2016 - 01.2023
- Proposed innovative storylines for digital content and developed unique campaigns to promote brand engagement and Google products.
- Developed and implemented strategic, social media marketing plan.
- Managed client accounts, including addressing inquiries and applying feedback to meet customer needs.
- Analyzed and reported social media and online marketing campaign results.
- Designed and implemented social media strategies to align with business goals.
- Analyzed market data to determine and target key audience or segments.
- Improved short- and long-term digital marketing strategies.
- Aligned all visual design and brand messaging elements to ensure consistency across digital advertising and marketing platforms.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities.
- Collaborated with content contributors to build optimization strategies.
- Wrote and uploaded blog posts and articles to drive traffic to Google Financial products.
Marketing Manager
San Diego Chargers
San Diego, CA
01.2006 - 01.2013
- Created NFL team brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Developed spatial analytics program with emphasis on social engagement.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Won 2010 Best Social Media award for having the most views from any NFL team.
Education
Bachelor of Arts - Digital Marketing
Cal State Northridge
Northridge, CASkills
- Quick learner
- Time management skills
- Conflict resolution
- Team player
- Customer service
- Multitasking
- Teamwork and collaboration
- Engaging personality
- Detail oriented
- Strong leadership capability
- Customer relations
- Strong interpersonal skills
- Solid communication skills
- Goal setting
- Brand development and awareness
- Online marketing and advertising
- Content generation and asset management
- Account management
- Content strategy
- Google Analytics
- Industry trend understanding
- Blogging
- Digital graphics
- Project management abilities
- Microsoft Office expertise
- MAC Office expertise
- Logo creation
- Website design
- Photography Mindset
Affiliations
Team captain on high school Football and Track teams for 2 years
Participated in choir, band, and art all throughout high school
Maintained a part-time job while being a full-time student for 4 years of high school
Actively involved in volunteering for churches and other nonprofit organizations
Embarked on a myriad of missions both locally and nationally
Timeline
Social Media Manager
Google, Inc., Financial Planning & Analysis
02.2016 - 01.2023
Marketing Manager
San Diego Chargers
01.2006 - 01.2013
Bachelor of Arts - Digital Marketing
Cal State Northridge
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