FADWA BERHOUT
Tampa,FL
Summary
Focused Sales Manager committed to motivating others and offering extensive knowledge penetrating new territories and promoting product lines. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships. 20 Years of Retail sales experience with luxury brands and volume brands Result driven with vast experience in sales strategy and business growth, with a track record in achieving and exceeding showroom sales targets. Deep Knowledge and passion to develop client relationship and loyalty. Coaching and training the team to meet and exceed customers' expectations, high closing ratio and meeting sales target. Ability to think analytically and conduct market research to determine most effective marketing and advertising strategies.
Overview
22
22
years of professional experience
Work History
Sales Assistant
Taylor Freezer Sales
Tampa, FL
07.2023 - Current
- Handled customer inquiries, complaints, and returns professionally, ensuring a positive experience for all clients.
- Increased sales by building strong customer relationships and providing excellent service.
- Assisted customers with prompt and polite support in-person and via telephone.
- Assisted customers in making informed decisions by offering detailed product knowledge and guidance.
- Led initiatives to improve customer engagement through personalized follow-up communication.
- Streamlined sales processes by implementing a CRM system for tracking leads and customer interactions.
- Conducted regular product demonstrations and trainings for both prospective and existing customers, showcasing the features and benefits of our equipment offerings.
- Established long-term relationships with clients by providing exceptional service and support for their equipment needs.
- Increased equipment sales by developing and implementing strategic sales plans tailored to customer needs.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Luxury Fashion Sales Associate
Bloomingdale's
Orlando, FL
03.2021 - 01.2023
- Assisted clients with luxury fashion, designer shoes, handbags, and styling recommendations.
- Built strong relationships with repeat and high-value customers.
- Maintained premium customer service standards in a fast-paced retail environment.
- Supported merchandising, visual presentation, and inventory organization.
- Achieved daily and monthly sales goals through personalized client service.
- Assisted customers with designer brands and wardrobe coordination.
- Provided exceptional customer service, enhancing client satisfaction and loyalty.
- Assisted clients in selecting luxury merchandise, driving personalized shopping experiences.
- Maintained in-depth knowledge of luxury fashion trends and product lines for informed recommendations.
- Boosted sales by providing exceptional customer service and product knowledge in the luxury fashion sector.
- Attended training sessions regularly to stay current on industry best practices and continually improve performance levels.
- Coordinated with other departments within the store to optimize cross-selling opportunities for an enhanced shopping experience.
Retail Sales Manager
Al Tayer Motors. Lincoln
04.2013 - 01.2021
- Communicate sales plan and targets to the sales team and provide sufficient training input, guidance and motivation to achieve targets successfully
- Handled customer relations issues, enabling quick resolution and client satisfaction
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services
- Monitor sales process to ensure quality in the entire process
- Deal with critical problems, major customer complaints or issues that may be escalated and ensure prompt action or decisions for timely resolution to achieve customer satisfaction
- Review all prospects and their source to be communicated to the marketing team
- Work closely with all departments to ensure smooth operation
- Interact regularly with existing and prospective customers to establish profitable relationships and determine their present and future requirements
- Establish and maintain a network of business contacts and relationship within the market to increase market awareness, obtain market competitor intelligence and customer preference information
- Work with team closely to achieve KPI
- Monitor PDI process and ensure highest level of customer satisfaction
- Marketing research/study for the brand vs competition/customer behavior & loyalty.
Senior Sales Advisor
Al Tayer Motors. Ford & Lincoln
08.2007 - 04.2013
- Meet and greet, monitor showroom traffic
- Tracking and attending customer's queries, leads follow up, Test drive and closing ratio
- Understanding the customer needs and requirements, in order to recommend their best model option and deal
- Process and follow up on closed deals and payments
- Training, coaching and mentoring new sales associates for maximum performance
- Provided exceptional customer service to foster client loyalty and satisfaction
- Over achieving the set target and KPIs on monthly basis
- Maximize individual and team contribution of customer service value in line with the company expectation
- Responsible for the showroom display
- Handling complaints, resolving, and following up courteously and professionally.
Luxury Sales Associate
Harvey Nichols
Dubai
03.2006 - 08.2007
- Cultivated strong client relationships to enhance customer loyalty and repeat business.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Collaborated with merchandising team to optimize product displays and presentation standards.
- Assisted in inventory management, ensuring accurate stock levels and timely replenishment of merchandise.
- Delivered exceptional customer experiences through consistent demonstration of product knowledge and expertise.
- Coordinated special orders for clients, liaising with vendors to ensure timely delivery of unique items.
- Built relationships with key clients, resulting in increased revenue and long-term partnerships.
- Provided exceptional after-sales support to clients, resolving issues promptly and professionally.
- Contributed to a positive work environment by collaborating effectively with team members.
- Increased store revenue by consistently meeting and exceeding sales targets.
Luxury Sales Consultant
Al Tayer Retail. Christian Dior, Guerlain & Burberry
02.2004 - 01.2006
- Provided an exceptional in-store experience by delivering personalized service and building long-term client relationships resulting in achieving individual sales targets and store revenue goals
- Consistently over achieving the monthly sales targets through a deep understanding of product knowledge and excellent customer service
- Developed and maintained strong client relationships resulting in repeat business and increased sales
- Assisted in visual merchandising and maintenance of the store to ensure a luxurious and welcoming environment.
Education
BBA -
Charisma University
07.2019
Skills
- Understating Consumer Behavior
- Mapping customer journey and touchpoints
- Sales Quota Management
- Budgeting and Expenditures
- Advertising Campaigns
- Customer satisfaction
- Planning & Time management
- Computer skills
- Networking Events
- Profitability Assessments
Languages
English
Native or Bilingual
French
Native or Bilingual
Timeline
Sales Assistant
Taylor Freezer Sales
07.2023 - Current
Luxury Fashion Sales Associate
Bloomingdale's
03.2021 - 01.2023
Retail Sales Manager
Al Tayer Motors. Lincoln
04.2013 - 01.2021
Senior Sales Advisor
Al Tayer Motors. Ford & Lincoln
08.2007 - 04.2013
Luxury Sales Associate
Harvey Nichols
03.2006 - 08.2007
Luxury Sales Consultant
Al Tayer Retail. Christian Dior, Guerlain & Burberry
02.2004 - 01.2006
BBA -
Charisma University