Fago Franklin, III
Summary
Creative and well-rounded Social Media Specialist with an excellent eye for detail and strong understanding of web strategies. Known for fantastic copywriting, brand management marketing expertise, mixed in with some experience with communications and marketing
Overview
11
11
years of professional experience
Work History
Social Media Specialist
Newsstitched Media
07.2016 - Current
- Boosted brand visibility by developing and implementing engaging social media campaigns.
- Managed 10 social media accounts, ensuring timely responses to comments, messages, and posted daily content on social meed feeds
- Generated leads through effective paid advertising campaigns on Facebook, Instagram, and Twitter.
- Grew social following by researching trends, identifying influencers, and engaging with talent, PR agencies, and C-Suit executives
- Strategized social media campaigns for clients
- Streamlined cross-platform social media management by utilizing tools like Hootsuite, Buffer, or Sprout Social for scheduling and analytics tracking.
Social Media Specialist
Pro Player Insiders
07.2013 - 02.2023
- Wrote and submitted 15 articles per day.
- Onboarded new team members and coached personnel in marketing tasks.
- Created social media content with consistent content and tone.
- Elevated brand reputation through development of compelling public relations strategies and media outreach efforts.
- Monitored trends on social media and Google Analytics
Social Media Director
Fox Sports 1340 A.M
07.2016 - 08.2017
- Developed productive relationships with bloggers, online media outlets and social media influencers.
- Worked with graphic designers, photographers and production coordinators to develop content.
- Developed and managed communications strategies, plans and budgets.
- Managed a team of social media specialists, ensuring optimal collaboration and productivity for impactful campaigns.
- Implemented crisis communication strategies to protect the company''s online reputation during challenging situations.
Social Media Content Creator
L'etage Magazine
05.2013 - 04.2023
- Wrote interesting social channel posts that were meant to inspire and inform readers.
- Created a monthly editorial calendar outlining planned content themes, allowing for strategic alignment between posting schedules and marketing goals.
- Maintained productive relationships with PR agencies, athletes, and influencers
- Contributed ideas to concept development, strategic planning and business operations.
- Managed 7 social media pages, including Facebook, Instagram, Youtube, and Snap Chat
- Increased audience engagement through the development of tailored content for each platform.
Education
Bachelor Of Applied Arts - Mass Communication
Ashford University
San Diego, CASkills
- Business planning
- Staff management
- Project Management
- Verbal and written communication
- Staff development
- Strategic planning
- Scheduling
- Strong clinical judgment
- Reporting requirements
- Managing deadlines
- Marketing strategy
- Content marketing
- Detail-oriented
Timeline
Social Media Specialist
Newsstitched Media
07.2016 - Current
Social Media Director
Fox Sports 1340 A.M
07.2016 - 08.2017
Social Media Specialist
Pro Player Insiders
07.2013 - 02.2023
Social Media Content Creator
L'etage Magazine
05.2013 - 04.2023
Bachelor Of Applied Arts - Mass Communication
Ashford University
Similar Profiles
Suzie SegalSuzie Segal
EXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed MediaEXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed Media
Grace BlakeGrace Blake
MTPE Project Coordinator & Editor at Digital Press Media (Books Digital Media)MTPE Project Coordinator & Editor at Digital Press Media (Books Digital Media)
SCOTT MILNERSCOTT MILNER
Operations & Logistics Manager at Bauer Media Group/a360Media/McClatchy MediaOperations & Logistics Manager at Bauer Media Group/a360Media/McClatchy Media
Andre MoreauAndre Moreau
Andre Moreau Media/Social Media Specialist at Self-employedAndre Moreau Media/Social Media Specialist at Self-employed
Eliyana Van DorenEliyana Van Doren
Social Media Specialist & Associate Media Trader at ESB AdvertisingSocial Media Specialist & Associate Media Trader at ESB Advertising