Summary
Overview
Work History
Education
Skills
Languages
Area of Expertise
PROFESSIONAL CONTOUR
Strengths
Training
Computer Skills
Personal Information
Timeline
Generic
FAIZAL PORADATH

FAIZAL PORADATH

Abu Dhabi , Al Ain,UAE

Summary

Experienced Key account manager with 15+ years of experience and a proven track record of exceeding targets and driving revenue growth. Passionate Sales team builder with strong foundation in Strategic account management and field sales experience. Skilled in cultivating key relationships, identifying opportunities and delivering customized solutions to customer needs, deeply enthusiastic about unlocking the potential of high-value accounts and contribute to a forward thinking organization's growth and success.

Key Account handling for food brands and non-food brands – Puratos, Corman, Dawn, Master Martini, Philibert, Dcl, Vicenzi, Figaro, Vital, Dorset, Twining’s, Dunar, Al Safi Danone, Luvien, Teisseire, KT, Saf-Instant, Hills Bros, Toque, Syren, Loulis Mills, Lucky Me! Delicio, Robert, Solico Group, Replaze, Vedrenne, 2M Deliciously Yours, Soft care, Kimerly Clark professional, Pal international, Duni

Overview

20
20
years of professional experience

Work History

Territory Manager

F Mart Horeca Distribution
09.2024 - Current

Senior Key Accounts Manager

M/s Baqer Mohebi Enterprises
08.2008 - 07.2024

Territory Sales Supervisor

African & Eastern (NE)
05.2005 - 06.2008

Education

Bachelor of Business Administration -

Rajiv Gandhi Council For Management
Pondicherry

Skills

  • Customer Relationship Management (CRM)
  • Account Management
  • Market Research
  • Business Development
  • Competitor Analysis
  • Product Management
  • Resource Management
  • Leadership
  • Effective communication
  • Sales Planning
  • Strategic thinking
  • Negotiation

Languages

English
Arabic
Hindi
Urdu
Malayalam

Area of Expertise

| FMCG | HORECA

PROFESSIONAL CONTOUR

  • Key Account Sales

    Planning and forecasting and maintaining Customer Data.
  • Monitoring competition activities and pricing regularly.
  • Maintain strong relationships with all Top Tier accounts regionally in the HoReCa
    Institutions.
  • Handle HoReCa Institutions Channels (Manufacturing Industries, Corporates, and
    Education Institutions) in the assigned territory.
  • Customer Acquisition and Customer Retention to ensure Business Growth.
  • Achieving primary and secondary sales ensures effective distribution of the
    company and products.
  • Conducting regular meetings with distributors.
  • Client Meeting and Client Presentation.
  • Ensuring good coordination with both internal and external teams on all business
    aspects.
  • Gauging the potential of existing customers, mapping potential new customers,
    and negotiations.


Sales and Marketing

  • Implementing marketing strategies analyzing trends and results.
  • Forecasting and developing monthly sales quotas for the territory; projecting
    expected sales volume and profit for existing and new products.
  • Implement Territorial sales programs by developing field sales action plans
  • Maintain sales volume, product mix and selling price by keeping current with
    supply and demand, changing trends, economic indicators and competitors.
  • Plan to ensure achievement of divisional and personal target, aligning with
    company sales policies and strategies.
  • Provide on-the-ground support for sales associates as they generate leads and
    close new deals.
  • Meet with customers to discuss their evolving needs and to assess the quality of
    our company andrelationship with them.
  • Provide daily report of field sales success and communicate these data to
    superiors.
  • Sell to existing and potential direct accounts as well as provide sales support to
    distribution partners to participate in closing and order or to facilitate and add
    value to the selling process.
  • Continually assess current business distribution channels, develop and evaluate
    their performance and manage conflict ensuring alignment with territory plans
  • Prepare reporting as needed.

Strengths

  • 15 Years of Sales Experience in UAE
  • Valid UAE Light Vehicle Driving License Holder
  • Strong Customer Database and Relationship
  • Familiar with all routes in UAE.

Training

Puratos university Cross SBU’S Training on Bakery
Patisserie & Chocolate at Innovation Center, Brussels, Belgium in 2018


Supervisory Management Training from Ideas Management in 2006


HABC Level 2 –International Emergency First Aid, Defibrillation andCPR FA910550 – D

Computer Skills

  • Microsoft Office
  • Zoha CRM
  • Canva
  • Zoom
  • SAP

Personal Information

  • Nationality: Indian
  • Driving License: Valid UAE D/L
  • Marital Status: Married
  • Visa Status: Residence

Timeline

Territory Manager

F Mart Horeca Distribution
09.2024 - Current

Senior Key Accounts Manager

M/s Baqer Mohebi Enterprises
08.2008 - 07.2024

Territory Sales Supervisor

African & Eastern (NE)
05.2005 - 06.2008

Bachelor of Business Administration -

Rajiv Gandhi Council For Management
FAIZAL PORADATH