Experienced professional with over a decade of experience with digital content creation, project management, and team collaboration. Utilizes organizational and technical skills to ensure timely delivery of high-quality digital products. Track record of adapting to evolving project needs while maintaining focus on achieving results.
Hi, I’m
Falguni Banerjee
Bangalore,India
Summary
Overview
10
years of professional experience
3
Certification
Work History
Freelance
Bespoke Designer
08.2024 - Current
Job overview
- Developed innovative design concepts for improved brand recognition and customer engagement.
- Creates custom design solutions that align with unique brand identities
- Delivers high-quality visuals across print, digital, and branding
- Collaborates with clients to refine concepts with precision
- Used Adobe Creative Suite to edit images for use in marketing materials and website content.
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
- Developed engaging multimedia presentations for stakeholders, facilitating clearer communication of design concepts.
Omnicom Media Group
Digital Producer
11.2023 - 07.2024
Job overview
- Managed budgets, timelines, and resources to ensure project success and client satisfaction.
- Directed cross-functional creative teams to execute multi-channel branding projects, ensuring time and cost-effective delivery
- Evaluated competitors'' digital strategies for identifying potential areas of improvement within own organization.
- Ensured consistent brand messaging across all digital channels through diligent content oversight.
- Implemented analytics tools to track performance metrics, informing data-driven decision making.
- Improved user engagement rates through continuous A/B testing and data-driven optimizations.
- Established strong partnerships with international agencies, delivering comprehensive marketing solutions
- Enhanced operational efficiency by implementing streamlined workflows and managing resource alignment
- Balanced onsite and offshore resources, optimizing budget allocation to ensure smooth execution of multiple concurrent projects
WSP India
Graphic Designer
01.2022 - 01.2023
Job overview
- Worked with cross-functional teams to integrate design strategies into broader marketing initiatives
- Delivered diverse creative assets, including social media visuals, brochures, videos, and infographics, ensuring brand consistency
- Partnered with clients and internal teams to align creative outputs with audience expectations and business goals
- Maintained stringent quality standards across digital production, ensuring timely project delivery
Springer Nature Technology & Publishing Solutions
Creative Team lead
04.2018 - 09.2022
Job overview
- Led a team of 8-10 designers to create impactful branding materials for global clients, ensuring high standards
- Managed global client interactions, integrating feedback into strategic design decisions effectively
- Recognized for exceptional performance and contributions with two consecutive promotions in 2021
- Trained new team members by relaying information on company procedures and safety requirements.
- Promoted a positive work environment by fostering teamwork, open communication, and employee recognition initiatives.
- Collaborated with other department leads to streamline workflows, improve interdepartmental coordination, and achieve business goals collectively.
- Increased customer satisfaction by ensuring timely completion of projects and adherence to high-quality standards.
- Established clear performance metrics for the team which helped in tracking progress towards set targets effectively.
- Led cross-functional teams for successful project execution while maintaining strong collaboration among team members.
Affinity Xpress
Associate Graphic Designer
10.2017 - 04.2018
Job overview
- Created exclusive layouts for outsourced high-profile clients, ensuring confidentiality and creativity
- Delivered designs that maintained consistent brand messaging and aesthetics
- Developed creative design for print materials, brochures, banners, and signs.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Designed eye-catching event collateral, contributing to successful fundraising campaigns and increased event attendance.
- Produced high-quality product packaging designs that successfully captured target audience attention and led to increased sales revenue.
- Facilitated transition to digital advertisements, broadening audience reach.
Generic
Freelance Designer
11.2016 - 10.2017
Job overview
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Developed innovative design concepts for improved brand recognition and customer engagement.
- Used Adobe Creative Suite to edit images for use in marketing materials and website content.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
- Obtained approval of concepts by submitting rough drafts to management or to client.
Deluxe Entertainment (Now "Company 3")
Stereo Roto Artist
07.2015 - 11.2016
Job overview
- Delivered high-quality roto work for numerous film and television projects, meeting strict client specifications.
- Developed sophisticated shape creation and editing to improve image quality.
- Composited shapes, fill modes and opacity settings to create high-quality renderings.
- Demonstrated strong understanding of color space principles when working on complex shots requiring keying or color correction tasks.
- Enhanced visual effects quality by refining and polishing shots with rotoscoping techniques.
Prime Focus World
3D Conversion Artist
04.2014 - 07.2015
Job overview
- Contributed to Post production of reputed hollywood projects for working into the transition of 2D to 3D.
- Developed unique art pieces that garnered positive attention from critics and collectors, leading to increased sales and commissions.
Prime Focus World
Stereo Roto Artist
10.2014 - 04.2015
Job overview
- Developed sophisticated shape creation and editing to improve image quality.
- Delivered high-quality roto work for numerous film and television projects, meeting strict client specifications.
- Designed and edited sophisticated shapes to improve artistic quality.
- Created realistic hair and fur details for projects.
- Enhanced visual effects quality by refining and polishing shots with rotoscoping techniques.
- Demonstrated strong understanding of color space principles when working on complex shots requiring keying or color correction tasks.
Education
Anibrain School of Media DesignPune
Associate of Arts from Graphic And Digital Design
09-2017
University Overview
Sikkim Manipal UniversityKolkata
Bachelor of Arts from English Language And Literature
06-2014
University Overview
Maya Academy of Advanced CinematicsKolkata
Associate of Arts from Visual Arts
05-2014
University Overview
Skills
- Digital design
- Print design
- Icons & Infographics
- Logo design
- Layout design
- Social media design
- Packaging design
- Typography design
- Illustration and design
- Motion graphics
- Digital illustration
- Chroma keying
- Branding and identity
- Branding strategies
- Corporate identity branding
- Marketing strategies
- Marketing and promotion
- Public relations
- Online advertising
- E-commerce management
- Content strategy
- Concept development
- Art conceptualization
- Creative vision
- Trend research
- Idea development and brainstorming
- Studio production
- Post-production workflow
- Digital video production process
- Multimedia production
- Production support
- Digital media
- Interactive design
- Website design
- Online editing
- Multimedia editing
- Project management
- Strategic planning
- Workflow management
- Work planning and prioritization
- Task prioritization
- Issue resolution
- Work assignment delegation
- Team supervision
- Team assessment
- Performance improvement
- Quality improvement
- Process improvement
- Daily workflow improvement
- Workflow optimization
- Continuous improvement
- Product flow optimization
- Resource allocation
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Dreamweaver, Acrobat)
- Microsoft Office Suite
- PC and Mac platforms
- Corporate & Internal communication
- Effective communication
- Verbal and written communication
- Presentation skills
- Client presentation delivery
- Public speaking
- Active listening
- Leadership
- Team building
- Staff education and training
- Leading team meetings
- Analytical thinking
- Problem-solving abilities
- Risk assessment
- Conflict resolution
- Performance monitoring
- Decision-making
- Time management
- Schedule management
- Superior time management
- Organizational skills
- Work prioritization
- Multi-tasking
- Strong graphic and visual sense
- Visual communication
- Visual communication expertise
- Color theory
- Superb eye for detail
- Art history knowledge
- Business management
- Budget management
- Diversity and inclusion
- Emotional development
- Adaptability, Reliability & Flexibility
Accomplishments
Accomplishments
- Achieved remarkable outcome by introducing Turtl software for brochure automationtasks.
- Supervised team of 15 members for critical project.
- Collaborated with team of 5 members in the development of rebranding project.
Certification
- Dale Carnegie for training excellence by Springer Nature Technology and Publishing Solutions 2020
- Kaizen DMACCertification in 2020
- 7 QC tools Certification by Springer Nature Technology and Publishing Solutions 2019
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Bengali
Bilingual or Proficient (C2)
Marathi
Elementary
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference
Work Type
Full TimePart TimeWork Location
On-SiteRemoteHybridImportant To Me
Career advancementWork-life balanceCompany CultureFlexible work hoursPersonal development programsWork from home optionPaid time offTeam Building / Company RetreatsPaid sick leaveHealthcare benefitsStock Options / Equity / Profit SharingQuote
If you really look closely, most overnight successes took a long time.
Software
Adobe Creative Suite
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
After Effects
Premiere Pro
Acrobat
Figma
Canva
Adobe Firefly
Corel Draw
Microsoft Copilot
Mid journey
Runway
MS Word
MS PowerPoint
MS Excel
2D to 3D conversion
VFX rotoscopy
Jira
Trello
Slack
Adobe Workfront
Woodwing
Smartsheet
Basic HTML & CSS
Replicon
Darwin Box
IMovie
Confluence
Interests
DIY project
Travelling
Music
Culinary exploration
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