Faye A. Lorntz
Gainesville,FL
Summary
Executive Profile - Highly respected builder and leader of top-performing sales/client relations teams and organizations, with a demonstrated history of recruiting, managing, developing, and motivating onsite and remote teams within the hospitality/resort management/corporate relocation industries.
Overview
28
28
years of professional experience
Work History
General Manager – Residence Inn by Marriott, Extended-Stay Hotel
Sandpiper Hospitality
09.2023 - 09.2024
- Promoted to lead operations for 119-room hotel, enhancing overall efficiency.
- Oversaw $5 million renovation to modernize facilities and improve guest experience.
- Directed departmental budgets, implementing changes to optimize financial performance.
- Managed actions to boost profitability while ensuring compliance with corporate policies.
- Led a team of 68 employees, including four department heads, to achieve service goals.
- Engaged with guests to address service challenges and enhance satisfaction levels.
- Facilitated department efforts to exceed profit, service, and team member satisfaction targets.
General Manager – Woodspring Suites Extended-Stay Hotel
Sandpiper Hospitality
09.2021 - 09.2023
- Lead and manage overall operations of 124 room extended-stay hotel.
- Participate and facilitate department budgets, defining and directing changes, as required.
- Directs hotel actions required to maximize profitability, increasing service levels and compliance with corporate policies and procedures.
- Oversees the hotel sales and marketing activity and results.
- Leads and/or participates in sales and marketing strategy meetings.
- Participates in the efforts to secure business, as needed.
- Leads all department efforts to ensure overall profit, service, and team member satisfaction goals are met or exceeded.
- Speaks with and responds to guests regarding service challenges.
Director, National Accounts
Johnson Storage & Moving, A United Van Lines Agent
Longmont, USA
11.2015 - 01.2021
- Responsible for establishing new corporate accounts by executing B2B strategies in the Denver, Dallas, and San Diego markets.
- Prepare and deliver company presentations to C-suite and Human Resource departments.
- Negotiate corporate contracts.
- Responsible for establishing new client business by executing B2B strategies.
- Prepare and deliver company presentations and proposals to target accounts.
- Establishes productive, professional relationships with key personnel in assigned customer accounts, meet assigned targets for profitable sales volume and strategic objectives in assigned accounts.
- Proactively assesses, clarifies, and validates customer needs on an ongoing basis.
- Leads solution development efforts that best address customer needs, while coordinating the involvement of all necessary personnel.
Sales Manager
ExecNet Properties
Denver, USA
04.2010 - 08.2015
- Sell and market corporate accommodations and services to C-Level personnel within companies throughout Northern Colorado territory.
- Develop and maintain strong referral system with community partners creating continuous leads for new business development.
- Responsible for new territory development, conduct sales activity outside the office by creating relationships with decision influencers and decision makers.
- Attend networking events to introduce our services to the business community.
- Leads customer presentations, conferences, and one on one meeting with C-Level personnel.
- Handle client contract negotiations, negotiate lease terms and rates that ensure highest profit margins and customer satisfaction.
- Schedule meetings with high level executives to conduct presentations.
- Manage customer service issues and deliver timely resolution.
- Consistently investigate the competition's services, rates, and amenities to ensure our product remains superior.
- Maintain all accounts with vendors related to accommodations.
General Manager/Sales Manager
Corporate Housing Systems, Inc.
Fort Wayne, USA
08.2002 - 04.2010
- Responsible for maintaining relationships with existing client accounts.
- Develop new accounts by cold-calling, prospecting, and networking.
- Handle all guest/client complaints and resolve appropriately.
- Recruit, manage, motivate, and provide leadership to staff.
- Oversee all aspects of operations including housekeeping, maintenance, and sales departments.
- Develop and maintain vendor relationships.
- Develop and nurture relationships with lodging partners to ensure the highest level of customer service.
- Conduct sales activity inside and outside the office by creating relationships with decision influencers and decision makers.
- Inventory management, establish and manage revenue goals and budgets develop sales and marketing strategies.
- Analyze current lodging units and growth capacity.
Owner’s Representative
Mountain Resorts
Steamboat Spring, USA
09.1996 - 04.2002
- Responsible for representing over 420 condominium owners on 9 different properties.
- Handled all aspects of relationship including but not limited to responding to all calls and emails within a timely manner.
- Managed owner’s accounts with regards to billing, rentals, guest feedback, maintenance repairs and issues.
- Scheduled yearly association meetings, conducted and prepared association meeting minutes.
- Created condo rating system for units within our nightly rental program to ensure guests had comfortable and high-end condos/townhomes.
- Owners who maintained their units received high level of reservations/lodging revenue.
- Inspected units before winter/summer tourist months to ensure owners were maintaining or improving their rating.
- Coordinated with all resort departments including housekeeping, maintenance, and reservations to resolve any owner issues.
Front Desk Manager
Mountain Resorts
Steamboat Spring, USA
01.1997 - 04.2000
- Led front desk operations, ensuring smooth daily functions and guest satisfaction.
- Trained and developed front desk staff, enhancing service quality and operational efficiency.
- Implemented emergency response protocols, ensuring guest safety during critical situations.
Assistant Front Desk Manager
Mountain Resorts
Steamboat Spring, USA
04.1997 - 08.1997
- Assisted in managing front desk operations to ensure a seamless experience for guests.
- Coordinated with housekeeping and maintenance teams to address guest requests promptly.
- Trained new front desk staff on procedures and service standards to enhance team efficiency.
Front Desk Representative
Mountain Resorts
Steamboat Spring, USA
02.1997 - 04.1997
Resort Reservationist
Mountain Resorts
Steamboat Spring, USA
09.1996 - 02.1997
Education
Bachelor of Arts - Business Administration
Indiana University/Purdue University
Fort Wayne, IN02.1997
Skills
- Teambuilding and training
- Major Account Acquisition
- Major Account Retention
- Project Management
- P&L Management
- Operations Development
- Operations Facilitation
- Vendor Management
- Conflict Resolution
- Employee Development
- Coaching
Accomplishments
- Positioned company for regional expansion. Cultivated a strong network of multinational clients and negotiated/signed contracts with companies conducting operations in multiple states.
- 18% single year increase in inventory units while decreasing operational expenses by 35%. Leveraged strengths in consultative sales and public speaking, conducting numerous presentations to groups between 5 and 750.
Additional Information
Membership Chair for the Northern Colorado Human Resource Association, Ambassador for the Boulder Area Human Resource Association, Communications Committee member for the Rocky Mountain Relocation Council, Membership Committee of IFMA, Junior Achievement Volunteer, Big Brothers/Big Sisters – Big Sister, Volunteer for Wish of a Lifetime Foundation, Board Member and volunteer for Meals on Wheels
Skill Highlights
Teambuilding and training, Major Account Acquisition/Retention including but not limited to Crocs, Otter box, Raytheon, GE Energy, Coleman, Arrow Electronics, State Farm, Mrs. Fields Cookies, Smart Balance, Frontier Airlines, Lincoln Financial, Seagate, The Sports Authority, US Supreme Court., Project Management, P&L Management, Operations Development & Facilitation, Vendor Management, Conflict Resolution, Employee Development and Coaching.
Timeline
General Manager – Residence Inn by Marriott, Extended-Stay Hotel
Sandpiper Hospitality
09.2023 - 09.2024
General Manager – Woodspring Suites Extended-Stay Hotel
Sandpiper Hospitality
09.2021 - 09.2023
Director, National Accounts
Johnson Storage & Moving, A United Van Lines Agent
11.2015 - 01.2021
Sales Manager
ExecNet Properties
04.2010 - 08.2015
General Manager/Sales Manager
Corporate Housing Systems, Inc.
08.2002 - 04.2010
Assistant Front Desk Manager
Mountain Resorts
04.1997 - 08.1997
Front Desk Representative
Mountain Resorts
02.1997 - 04.1997
Front Desk Manager
Mountain Resorts
01.1997 - 04.2000
Owner’s Representative
Mountain Resorts
09.1996 - 04.2002
Resort Reservationist
Mountain Resorts
09.1996 - 02.1997
Bachelor of Arts - Business Administration
Indiana University/Purdue University