Felicia Zivkovic

• Promoted business on social media platforms to maximize brand identity and generate revenue.
• Created a strong Brand ID through sustainable practices, a singular vision and brand aesthetic, influencer relationships and marketing strategies.
• Create each piece of the collection from start to finish, including sketching, fabric sourcing, patterns, draping, sewing first samples and fittings.
• oversee production scheduling, factory liaison, grading and marking, and delivery deadlines.
• working along side showroom representatives to merchandize and sell the brand to high end, coveted stores around the world.
• product projections and promoting for DTC ecommerce.

Consulting on design and product development for emerging sustainable Children's wear brand to create a strong brand identity focused on diversity, and sustainability. Responsibilities include , but not exclusive to: trend research, R&D, technical design, fitting management and execution, and sourcing.

Design director for Lela Rose main label and Pearl by Lela Rose

• Develop brand ID and maintain vision throughout collection, leading the brand each season with trend story boards, sketches, concept, and color direction.
• Oversaw highly talented team of designers, providing guidance and support to complete work on time and within project parameters.
• Supervised several projects simultaneously, maintaining profitability of each and consistently exceeding expectations.
• managed fittings, first sample patterns, and worked along side production pattern makers to ensure a strong aesthetic and fit each season.
• create one of a kind gowns for celebrity clients with custom measurements. Managed fittings from start to finish along side our seamstress.
• Managing collaborations with sponsors, outside artists and designers.

worked with Shoshanna and the team creating collections for swim and main label.