Summary
Overview
Work History
Education
Skills
Timeline
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Felisha Marquez

Summary

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

6
6
years of professional experience

Work History

Partnership & Distribution Manager

Westgate Resort And Casino
11.2022 - Current
  • Assist the National Director of Partnerships & Distribution and Senior Management team in all requested job duties and/or projects and events.
  • Responsible for the daily management of assigned channels of distribution, defined as E-commerce (OTA), Wholesale, Consortia, Corporate Transient, Travel Agent (GDS), Extended Stay and Executive Housing. Assess customers' business requirements, needs and expectations. Which includes, but is not limited to, prospecting, contracting, maintenance of account connectivity and any related extranet or content management systems, as well as all sales and partnership activities in order to maximize hotel room revenues for the portfolio.
  • Assist with the negotiation of rates, promotions and room allotments in coordination with Revenue Management for accounts to drive hotel room revenue, occupancy and profitability.
  • Identify and solicit new and existing accounts/partnerships to increase hotel room revenue and profitability for the Resort.
  • Knowledge and understanding of current events, market trends, competitive landscape, national and local economies, market plans, research, and customer base.

Hotel Marketing Coordinator

Hilton Grand Vacation / Diamond Resorts
12.2018 - 11.2022
  • Oversaw properties in Las Vegas, Mexico, Colorado,
    Utah, and New Mexico Regions.
  • Identified trends and market insights to optimize ad spend and
    performance on insights.
  • Developed and sustained strong partner relationships with OTA and
    Wholesale partners to strategize and create promotions.
  • Represent Hilton Grand Vacations/Diamond Resorts and their
    lodging market to help build company profile with key local
    influencers (tourism bureaus , hotel associations, and local
    vendors)
  • Identified opportunities for using social media platforms to
    maximize target audience reach.
  • Execute overall marketing plans on monthly meetings to meet or
    exceed key targets, goals and budgets set by leadership teams.

Owner Service Specialist

Diamond Resorts
10.2017 - 12.2018
  • Delivered exceptional customer service to every customer by leveraging extensive knowledge of Diamond Resorts properties, products and services and creating welcoming, positive experiences.
  • Managed inbound and outbound calls to respond to inquiries and resolve concerns.
  • Communicated with clients over various platforms such as phone, email, web portal and chat.
  • Increased revenue with strategic upselling of products and services to existing customers.

Education

Certificate - Hotel Digital Marketing Essentials

HSMAI
Las Vegas
05.2020

Bachelor of Science - Marketing

The University of West Florida
Pensacola, FL
06.2011

Skills

  • Prioritization & Time Management
  • Detail Oriented and multitasking
  • Proficient with Microsoft products
  • Trend Analyzation
  • Strategic planning and Execution

Timeline

Partnership & Distribution Manager

Westgate Resort And Casino
11.2022 - Current

Hotel Marketing Coordinator

Hilton Grand Vacation / Diamond Resorts
12.2018 - 11.2022

Owner Service Specialist

Diamond Resorts
10.2017 - 12.2018

Certificate - Hotel Digital Marketing Essentials

HSMAI

Bachelor of Science - Marketing

The University of West Florida

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Felisha Marquez