Felix Cruz
Lubbock,TX
Summary
Take-charge professional with six-year record of accomplishment in exceeding revenue and profit goals while controlling inventory shrinkage and loss percentages. Experienced in monitoring inventory levels, team development, overseeing merchandising and coordinating stock rotation to minimize obsolescence. Enthusiastic, industrious and diligent management paired with skill and fortitude to thrive in dynamic, customer-centric work settings.
Overview
5
5
years of professional experience
Work History
Assistant Store Manager
The Buckle
Lubbock, TX
05.2023 - Current
- Delegated assignments based on team strengths to optimize floor coverage and service levels.
- Implemented strategies and tactics to help with developing product sales and services.
- Positively impacted product relevance through careful distribution, merchandising and display techniques.
- Planned and led team meetings to review business results and communicate new and ongoing priorities.
- Supervised bank deposits and inventory receipts as part of closing procedures.
- Developed relationships with customers by providing knowledgeable advice about products.
- Observed team members interacting with customers and privately offered feedback and coaching to improve skills.
- Developed loyal customer base through engagement and capture of customer phone and e-mail information.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Assisted in the development of store policies and procedures.
- Organized team activities to build camaraderie and foster pleasant workplace culture.
- Reviewed employee performance and provided ongoing feedback and coaching to drive performance improvement.
- Collaborated with other managers on projects such as store layout changes and marketing strategies.
- Evaluated individual and team business performance and identified opportunities for improvement.
- Completed thorough opening, closing and shift change functions to maintain operational standards each day.
- Delegated tasks and communicated expected deadlines to team members, supervising task completion.
- Analyzed sales figures to identify trends and opportunities for improvement.
- Implemented loss prevention measures to protect against shoplifting or theft incidents.
- Resolved conflicts between employees or customers in a professional manner.
Store Manager
Tillys
Lubbock, TX
04.2019 - 05.2023
- Monitored cash intake and deposit records, increasing accuracy and reducing discrepancies
- Helped with delegating assignments to meet coverage and service demands
- Offered hands-on assistance to customers, catering the needs and maintaining current knowledge of consumer preferences
- Completed regular inventory counts to verify stock levels, address discrepancies and forecast future needs
- Developed loyal and highly satisfied customer base through proactive management of team customer service strategies
- Evaluated store performance and incorporated feedback to implement improvement plans.
- Delivered excellent customer service and adhered to standard practices to maximize sales and minimize shrinkage.
- Assessed job applications and made hiring recommendations to bring in top candidates for key vacancies
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Set and enforced policies focused on increasing team productivity and strengthening operational efficiency
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
- Organized displays according to company standards and specifications.
- Performed regular price checks on select items throughout the store location.
- conducted weekly meetings regarding upcoming promotions or changes in product lines.
- Supported sister stores with visual work/ store support located in district and region often.
- Performed regular audits to ensure compliance with company standards.
- Coordinated stock replenishment processes as needed based on sales trends.
- Improved profitability by executing daily, weekly, and monthly floor plan changes.
- Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.
- Implemented strategies to increase customer satisfaction levels and build brand loyalty.
Assistant Manager
PacSun-Pacific Sunwear
Texas
07.2022 - 03.2023
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales
- Helped with delegating assignments to meet coverage and service demands
- Offered hands-on assistance to customers, catering the needs and maintaining current knowledge of consumer preferences
- Mentored sales team in applying effective sales techniques and delivering top-notch customer service
- Completed regular inventory counts to verify stock levels, address discrepancies and forecast future needs
- Set and enforced policies focused on increasing team productivity and strengthening operational efficiency
- Increased sales revenues by promoting complementary products and educating customers about store promotions.
Assistant Manager
Kids Footlocker
Lubbock, TX
08.2018 - 04.2019
- Developed loyal and highly satisfied customer base through proactive management of team customer service strategies
- Increased sales revenues by promoting complementary products and educating customers about store promotions
- Completed regular inventory counts to verify stock levels, address discrepancies and forecast future needs
- Achieved recognition for contribution to store success by optimizing sales
- Mentored sales team in applying effective sales techniques and delivering top-notch customer service
- Set and enforced policies focused on increasing team productivity and strengthening operational efficiency
- Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.
Education
High School Diploma -
Coahoma High School
05.2018
Skills
- Recruiting and interviewing
- Employee performance evaluations
- Business Development
- Staff supervision
- Operations management
- Payroll & Scheduling
- Loss Prevention
- Employee Coaching
- Performance Evaluations
- Strategic Merchandising
- Hiring and Training
Timeline
Assistant Store Manager
The Buckle
05.2023 - Current
Assistant Manager
PacSun-Pacific Sunwear
07.2022 - 03.2023
Store Manager
Tillys
04.2019 - 05.2023
Assistant Manager
Kids Footlocker
08.2018 - 04.2019
High School Diploma -
Coahoma High School
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