Summary
Overview
Work History
Education
Languages
Timeline
Generic

FERNANDA CAMACHO

Tampa,FL

Summary

Driven Account and Business Development Executive with 6+ years work experience in the Data Analytics, Market Intelligence and Technology industries. Delivering above-quota results through tenaciously built partnerships and impressive revenue-generating skills. Economics graduate with extensive understanding of statistical, analytical and financial ecosystems. Specialization in Marketing and Management understanding the process of creating, planning, and implementing strategies that will help achieve wider business objectives.

Overview

5
5
years of professional experience

Work History

Director of Business Development

Nucleus Research
02.2025 - Current
  • Built and managed strategic relationships with 40+ enterprise tech clients, serving as their primary point of contact for analyst engagement and research initiatives.
  • Drove 60+ analyst briefings and 15+ ROI study opportunities, helping clients showcase measurable business value and achieve increased visibility in key industry reports.
  • Partnered with analysts and marketing teams to deliver 25+ pieces of impactful content, including Value Matrix reports and case studies that supported sales, PR, and AR efforts.

Business Development Executive

Frost & Sullivan
01.2023 - 01.2025
  • Spearheaded strategic business development initiatives to identify and cultivate new partnerships, resulting in a remarkable 273% overachievement of the annual target within first year.
  • Developed and executed comprehensive sales strategies, successfully driving invoicing actuals to an impressive $455,000 in 2023, surpassing the established Annual Target of $166,250.
  • Played a pivotal role in building and maintaining strong client relationships, collaborating cross-functionally to understand client needs and tailor solutions, ultimately contributing to the company's revenue growth and market expansion.

Inside Sales Account Executive

International Data Corporation
10.2021 - 12.2023
  • Increased sales revenue by building strong relationships with key clients and consistently meeting $36,000 sales target per month.
  • Determinedly qualifying the new business opportunities via cold calling, appointment setting while maintaining the knowledge of competitive products strengths and weaknesses.

Account Coordinator

Shadow Health Inc. an Elsevier Company
01.2020 - 10.2021
  • Brought in over $900,000 in yearly new business revenue and created 280+ unique sales opportunities within my territory, exceeding objectives by 120%.
  • Developed clientele by networking to find new customers and generate lists of prospective clients working with over 800 different business accounts.

Education

Bachelor of Science - Resource Economics: Marketing and Management

University Of Florida
Gainesville, FL
12.2019

Languages

Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Director of Business Development

Nucleus Research
02.2025 - Current

Business Development Executive

Frost & Sullivan
01.2023 - 01.2025

Inside Sales Account Executive

International Data Corporation
10.2021 - 12.2023

Account Coordinator

Shadow Health Inc. an Elsevier Company
01.2020 - 10.2021

Bachelor of Science - Resource Economics: Marketing and Management

University Of Florida