Foster Bond
Salt Lake City
Summary
Strategic healthcare sales leader with expertise in Capital Equipment and SaaS. Proven track record in managing and expanding sales teams, enhancing performance, and driving customer satisfaction. Strong capabilities in strategic planning, business development, and market analysis. Achievements include implementing innovative strategies that resulted in increased market share and profitability.
Overview
17
17
years of professional experience
Work History
Global Head of Sales
Exo Imaging Inc
01.2025 - Current
- Exo’s commercial leader responsible for our global team of Direct Sales Managers, Clinical Applications Specialists, Commercial Operations, Customer Success, and Channel Partners
- Responsible for scaling the sale of our handheld ultrasound system and SaaS platforms by executing a commercial pivot from a dedicated direct sales force in the US market to a global strategy of direct sales teams and channel partnerships
- Currently commercializing channel partners in the US, LATAM, and Middle East, with further expansion into Asia and Europe in progress
- Targeting a 10X growth year over year
- Responsible for quarterly Board reviews and daily leadership standups with executive team
- Manage a team of 5 direct reports, 10 indirect reports and 2 commercial consultants
Enterprise Sales Leader
Exo Imaging Inc
08.2021 - 01.2025
- Managed Exo’s West Zone sales team of 5 Account Executives responsible for enterprise sales of our handheld ultrasound system and Point of Care Ultrasound SaaS workflow solutions
- Responsible for the hiring, commercialization, and go to market strategy of Exo’s enterprise sales team
- Successfully launched two SaaS workflow platforms and Exo’s handheld ultrasound system in the U.S.
- Responsible for national KOL and professional society relationships that direct go to market strategies, pilot site partnerships, commercial opportunities, and product validation
- Responsible for distribution and strategic partnerships that align with our U.S. sales team
- Directed our marketing strategy for direct lead generation activities, partnership investment, and national trade show strategy
- Collaborated with our Commercial Operations and Customer Success teams to build our operational foundations and ensure our ability to commercialize, deploy, and support our product portfolio
Ultrasound Market Leader- Rocky Mountain Market
General Electric Healthcare
01.2020 - 08.2021
- Managed 13 Product Sales Specialists in the Rocky Mountain Market responsible for the Point of Care, General Imaging, Women’s Health, Cardiovascular and Breast ultrasound segments
- Ranked #2 of 18 markets in sales volume, $58Mil in FY20
- Responsible for a matrix sales organization leveraging my direct sales team, Account Executives, Inside Sales, Distribution Partners and integration with our Service, Life Care Solutions, and Diagnostic Imaging sales teams
- Focused on multi-segment ultrasound fleet strategies within our IDN customers that integrated ultrasound equipment sales, service contracts, high level probe disinfection, digital platform, and install base assessment
- Responsible for forecasting and integration of Commercial Operations on a weekly and quarterly basis to ensure proper orders pacing, order fulfillment, and tracking of key performance indicators
West Zone Sales Manager- Point of Care Ultrasound
General Electric Healthcare
11.2018 - 12.2019
- Managed the West Zone Point of Care Ultrasound sales team, consisting of 3 Regional Sales Specialists, 8 Products Sales Specialists, and 2 Clinic and Distribution Sales Specialists
- #1 Zone by Sales Volume in FY19, $35Mil, %90 of Quota
- Developed and implemented region level strategies targeting IDN customers, securing multi-year sole source contracts
- Responsible for forecasting and management of leading performance indicators to track orders progress, sales team efficacy and market trends
- Responsible for targeted, high level product presentations with Point of Care key opinion leaders, and strategic customers
Territory Sales Specialist-Point of Care Ultrasound
General Electric Healthcare
11.2014 - 11.2018
- Managed the Gateway Territory, consisting of 2 Sales Specialists and 2 Clinical Sales Specialists MO, KS, AR and southern IL
- Responsible for the sale of POC Ultrasound Systems into a variety of markets, including Anesthesia, Critical Care, Emergency Medicine, and clinic-based physician practices
- Served as team leader in FY 2016, 2017 and 2018, where I was responsible for mentoring and training new hires, leading team meetings and trainings, and providing market feedback to management
- Achieved 133% of quota in FY 2015, 126% of quota in FY 2017, and 147% of quota in FY2018
- Circle of Excellence winner for #1 in quota attainment in FY 2017
- Elite Territory Sales Specialist for #1 in quota attainment and #1 in volume in FY 2018
Field Sales Manager
Allied Healthcare Products Inc
12.2011 - 11.2014
- Managed 8 Territory Managers across the United States and Canada
- Increased sales by 29% in fiscal year 2013
- Implemented a direct sales and channel partnership strategy in the US market, commercializing distribution partners in the EMS and Anesthesia spaces
- Commercialized a distribution partner in Canada focusing on Anesthesia and Respiratory spaces
- Responsible for the sales effectiveness of the Territory Managers calling on distributors and end users in the hospital, home healthcare, and EMS markets
- Performed targeted, high value sales presentations in conjunction with Territory Managers, primarily focusing on CO2 absorbent and capital equipment for the hospital market
Territory Manager
Allied HealthCare Products
09.2009 - 12.2011
- Managed Midwest Territory encompassing 10 states and Canada through distribution partners.
- Achieved 20 percent sales growth in fiscal year 2011.
- Ranked first in sales growth for fiscal year 2011.
- Focused on sales of CO2 absorbents to hospitals with over 300 staffed beds.
- Collaborated with specialty dealers and distributors on long-term capital projects and sales support.
Product Manager
Ethos Preparedness
05.2008 - 09.2009
- Oversaw development of multiple products and business opportunities for hospitals, nursing homes, and retail outlets.
- Executed targeted marketing plans to capture existing and emerging markets.
- Collaborated with graphic design, production, and PR firms to produce marketing collateral and sales videos.
- Ensured timely completion of projects, including marketing materials and product developments.
Education
Bachelor of Science - Business Administration
The University of Tulsa
Skills
- Sales strategy
- Channel partnerships
- SaaS platforms
- Market analysis
- Team leadership
- Pipeline management
Timeline
Global Head of Sales
Exo Imaging Inc
01.2025 - Current
Enterprise Sales Leader
Exo Imaging Inc
08.2021 - 01.2025
Ultrasound Market Leader- Rocky Mountain Market
General Electric Healthcare
01.2020 - 08.2021
West Zone Sales Manager- Point of Care Ultrasound
General Electric Healthcare
11.2018 - 12.2019
Territory Sales Specialist-Point of Care Ultrasound
General Electric Healthcare
11.2014 - 11.2018
Field Sales Manager
Allied Healthcare Products Inc
12.2011 - 11.2014
Territory Manager
Allied HealthCare Products
09.2009 - 12.2011
Product Manager
Ethos Preparedness
05.2008 - 09.2009
Bachelor of Science - Business Administration
The University of Tulsa
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