Francesca Baltzer

Media Planner & Buyer

Islip Terrace,NY

Summary

Experienced Media Planner with over 10 years of experience in the Advertising industry. Excellent reputation for resolving problems and improving customer satisfaction. Enthusiastic professional eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Clear understanding of objective, client goals and seamless execution. Motivated to learn, grow and excel in all things that represent the company.

Overview

years of post-secondary education

years of professional experience

Work History

Senior Media Planner

DCW Media

Ronkonkoma, NY

10.2008 - 09.2018

Led team and client meetings to brainstorm best strategies to best market the brand message and/or highlighted product.
Prepare media plan that compliments the clients needs and desires for their brand and the message it will give to their skewed audience.
Take leadership on requesting and executing media contracts to fit into client budget, timeline & deadline goals.
Facilitate media artwork to creative agency and tracking of shipping/delivery/posting to its contracted vendor.
Monitoring of campaign throughout the life of its contract. Sending client completion reports and photos
Increased brand awareness through creation of innovative print & digital productions for major publications.
Streamlined operational processes and workflow to increase efficiency of team performance and resource allocation.
Cut delivery times through proactive tracking and monitoring of project timelines and aggressive pursuit of customer approval of digital and print files.

Education

High School Diploma -

East Islip High School, Islip Terrace, NY

09.2002 - 06.2005

Skills

Print and Digital Media

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References

Patricia A Smith - (631)559-6511
Danielle Parisi - (516)721-4416
Sheryl Gallelli - (631)383-4057

Timeline

Senior Media Planner - DCW Media