Hi, I’m
Francesca Cota
Summary
Non-profit leader with over 15 years of experience developing and executing exceptional fundraising campaigns. Detail-oriented, resourceful and decisive professional looking to maximize the potential of philanthropy to achieve greater social good.
Overview
16
years of professional experience
Work History
Self-employed
Copywriter
08.2023 - Current
Job overview
- Crafting original and engaging direct response content (mail, e-mail and social media) for healthcare-related and higher education non-profit clients.
- Working with agencies, project managers and consultants to execute successful fundraising campaigns for a variety of clients.
UCLA Jonsson Cancer Center Foundation
Director, Development
02.2018 - 04.2023
Job overview
- Managed a gift pipeline with annual revenue of $1M+.
- Effectively adjusted to ever-changing and growing needs of Foundation and University staff that raises $10-$18 million annually for cancer research at UCLA.
- Successfully worked in a consensus-driven environment and managed with minimal resources.
- Independently responsible for identification, stewardship and solicitation of annual and major gifts.
- Conceptualized and wrote gift proposals and other appropriate gift vision documents.
- Employed analytics to measure donor behavior and adjusted strategies to meet or exceed goals.
- Proactively stayed abreast of clinical, research, and administrative initiatives in respective areas of responsibility.
- Established long-range goals and objectives for development programs and activities to reflect academic priorities.
- Participated in budget preparation and effectively managed assigned financial and other resources.
- Oversaw all written and e-communications for annual giving program.
- Supervised the Associate Director of Development and the Manager of Annual and Special Gifts, collaborated with and independently interacted with colleagues, donors, attorneys, financial advisors and Board members.
UCLA Jonsson Cancer Center Foundation
Senior Manager
07.2008 - 02.2018
Job overview
- Developed and implemented a complex integrated fundraising program for donors of $1-$50,000+ identified through multiple sources (direct appeals, web, tributes).
- Employed analytic skills to evaluate results and make recommendations to further enhance the annual giving program.
- Attended stewardship events and activities that strengthened member retention and donor loyalty.
- Crafted gift proposals for new and renewing donor groups. Provided stewardship reports to these groups.
- Presented committee reports at Board meetings, as needed, and delivered remarks during donor events.
- Conducted donor tours of research labs and the Simms/Mann-UCLA Center for Integrative Oncology.
Education
Niagara UniversityLewiston, NY
Bachelor of Science from Biology
05.1998
Skills
- Relationship building
- Copywriting and editing
- Revenue generation
- Project and team management
- Multi-channel marketing
- Donor strategy and cultivation
Timeline
Copywriter
Self-employed
08.2023 - Current
Director, Development
UCLA Jonsson Cancer Center Foundation
02.2018 - 04.2023
Senior Manager
UCLA Jonsson Cancer Center Foundation
07.2008 - 02.2018
Niagara University
Bachelor of Science from Biology
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