Francesca Day Larson

• Produced theatrical performances, stand-up comedy and family events at venues across New York's five boroughs
• Created detailed timelines and budgets for events to meet all deadlines.
• Utilized social media to promote events and increase attendance.
• Managed administrative logistics of events planning, event booking, and event promotions.
• Negotiated contracts with venues, vendors and suppliers to obtain best rates and services.
• Developed creative themes for events and created related activities to engage attendees.

Non-profit camp benefitting families affected by HIV/AIDS

• Generated curriculum and activities for designated age groups from 4 to 60 years old.
• Instructed all Performing Arts sessions and engaged participants in public speaking, costuming, songs, charades, theater games, and performance projects.
• Participated in staff training and preparation for guest arrivals.
• Coordinated and hosted annual Talent Show and closing night ceremonies.

Theatrical Production Company operating under 501c3 status to produce off-off Broadway Theater

• Selected, produced and acted in main stage plays, staged readings and holiday fundraiser performances.
• Worked with graphic and web designers to establish branding and online presence.
• Created and executed social media fundraising campaigns.
• Interviewed/auditioned and hired actors, designers and production teams.
• Planned fundraising events and strategized efforts including selecting venues and negotiating details.
• Company received a New York Innovative Theater Award in 2010

• Developed strong working relationships with management, resident artists and promoters through effective scheduling and communication skills.
• Worked with manager and supervisor to plan and coordinate production schedules, budgets and payment.
• Instituted effective strategies for recruiting and managing diverse talent roster.
• Negotiated contracts, buy-outs and corporate events with management, agents and talent by attending meetings and creating deals.
• Created, managed and shared monthly calendars and performance schedules and residencies.
• Allocated calendar dates to promoters and

outside bookers to optimize venue potential