Francesca Pomeroy
San Francisco,CA
Summary
Dynamic marketing and events professional with over 10 years of experience managing high-profile brand activations, corporate events, and PR campaigns. Proven track record of successful project execution for Fortune 500 companies and maintaining strong client relationships.
Overview
18
18
years of professional experience
Work History
Account Manager
Attack! Marketing
03.2012 - 04.2023
- Secured and managed elite enterprise accounts including Google, LinkedIn, Facebook, Microsoft, Samsung, Target, and Cruise AV, driving multi-million dollar revenue growth through successful brand activations
- Orchestrated 20-30 concurrent projects spanning event production, custom build-outs, and activation strategies, while maintaining exceptional client satisfaction metrics
- Led full-cycle staffing operations, successfully recruiting and onboarding teams of 5-50 brand ambassadors per project, including coordination of 350+ staff for Google I/O conferences
- Directed comprehensive project lifecycle including creative ideation, budget management, timelines, and deliverables for Fortune 500 clients
- Developed and executed custom brand activations featuring innovative design elements, experiential marketing strategies, and immersive customer experiences
- Built and maintained strategic partnerships with technology and retail sector leaders through consistent project success and proactive relationship management
Executive Assistant
Zobmondo
01.2008 - 01.2012
- Orchestrated complex calendar management and travel logistics for executive team
- Streamlined operational processes and vendor relationships
- Managed comprehensive event planning and coordination
- Supervised budget allocation and expense tracking
Publicist
Spin Public Relations
01.2006 - 01.2008
- Served as primary liaison between stakeholders for major entertainment events
- Created and executed comprehensive marketing and publicity campaigns
- Developed press materials including news releases, speeches, and media kits
- Led press conferences and served as company spokesperson
Event Coordinator
Quality Toyota
01.2006 - 01.2008
- Directed signature celebrity golf tournament that raised $800,000 in funds
- Managed multi-day event including tournament, auctions, and VIP experiences
- Coordinated comprehensive guest logistics and transportation
Event Publicist & Artist Relations
Sean Healy Presents
01.2005 - 01.2006
- Generated $500,000+ in earned media through strategic marketing campaigns
- Secured media coverage in top-tier publications for concerts and events
- Coordinated celebrity appearances, meet-and-greets, and red carpet events
Education
B.A. - Communication, Emphasis in Marketing and Public Relations
California State University, Fullerton
01.2005
Skills
- Event Management Platforms: Workamajig
- Microsoft Office Suite
- Social Media Marketing
- Press Writing & Media Relations
- Project Management
- Budget Administration
- Brand Activation
- Event Production
- Team Leadership
- Client Relations
- Marketing Strategy
- Public Relations
Timeline
Account Manager
Attack! Marketing
03.2012 - 04.2023
Executive Assistant
Zobmondo
01.2008 - 01.2012
Publicist
Spin Public Relations
01.2006 - 01.2008
Event Coordinator
Quality Toyota
01.2006 - 01.2008
Event Publicist & Artist Relations
Sean Healy Presents
01.2005 - 01.2006
B.A. - Communication, Emphasis in Marketing and Public Relations
California State University, Fullerton
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