Division I athlete at The University of Arkansas, Fayetteville with unique experience in grass roots organizations. Looking for an internship opportunity to advance the social media and communication strategy of an organization.
Overview
3
3
years of professional experience
Work History
Founder and Marketing Chair
Black Leadership Athletic Committee
03.2023 - Current
Collaborate with university officials to design initiatives to foster an inclusive environment for all University of Arkansas student athletes
Developed marketing strategies increasing engagement by 15%
Participated in strategic planning, development and execution
Active Member
Student Athlete Advisory Committee
01.2023 - Current
Lead DEI (Diversity, Equity, and Inclusion) discussions with various stakeholders and facilitate planning around efforts to implement change
Collaborate with external organizations like Walmart, Chick-fil-a and Tyson Foods to create partnerships that support diversity goals
Organize monthly workshops, seminars, forums, networking events to aid in the development of athletes
Athlete ~ Full Scholarship Recipient
Arkansas Gymbacks
08.2020 - Current
.
Communicate with diverse group of fellow athletes, coaches and game officials to maintain positivity and good sportsmanship
Analyze prior performances to identify areas of improvement
Effectively managed time while taking summer courses and serving as summer camp counselor for over 75 campers
Serve as an Ambassador representing the University of Arkansas at official appearances with sponsors and administrators
Social Media Intern
Athlete Development
06.2022 - 08.2023
Responded to comments and questions from followers in an engaging way that encouraged community building
Created and executed social media campaigns to increase brand awareness by 10%
2023 Sports Marketing Internship
Integrity 9
06.2023 - 08.2023
Secured sponsorship sales on the property and brand consulting side
Increased the effectiveness of the Name, Image and Likeness (NIL) program leveraging brand objectives, and overseeing signed deals
Developed pitches, led prospecting efforts and initial onboarding meetings
Education
Bachelor of Arts - Communications
University of Arkansas
Fayetteville, AR
05.2024
Accomplishments
2022 HOGSPY Comeback Student Athlete of the Year Award Recipient
Monmouth University SAAC Representative at Student Athletic Advisory CommitteeMonmouth University SAAC Representative at Student Athletic Advisory Committee