Summary
Overview
Work History
Education
Skills
References
Timeline
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FRANKLIN PHILIPS

Frisco,TX

Summary

AI Product Consultant and Growth Leader specializing in building, scaling, and optimizing revenue-generating products. Spearheaded 9-figure outcomes for clients through a combination of AI innovation, multimillion-dollar paid media campaigns, and relentless KPI optimization. Known for architecting 7-Eleven’s cashier-less stores and pioneering self-checkout adoption. Expert in AI prompting, UGC asset scaling, creative testing, and customer funnel optimization across TikTok, Facebook, Snapchat, and Google. Obsessed with driving results at speed.

Overview

15
15
years of professional experience

Work History

AI Product Consultant

Midas Consulting Group
01.2022 - Current
  • Managed multimillion-dollar ad campaigns across TikTok, Facebook, Snapchat, and Google — driving over 9 figures in total client revenue.
  • Used ArcAds.ai to generate 100's of UGC assets at scale, boosting ad creative testing and reducing acquisition costs across campaigns.
  • Meticulously monitored KPIs, creative performance, and funnel metrics — continuously optimizing campaigns to maximize ROAS and LTV.
  • Designed and launched AI prototypes using GPT, Cursor, Bolt.new, Claude, VAPI, and Supabase; also connected APIs, automated workflows, and enhanced lead generation.
  • Managed go-to-market planning and product strategy for new AI tools, resulting in several client MVPs deployed within 60 days.

Sabbatical

Remote
01.2021 - 01.2022
  • Took a career pause to care for my autistic daughter, managing therapy coordination, education strategies, and school advocacy support.

Senior Manager, Product Management

7-Eleven
Irving, USA
12.2018 - 01.2021
  • One of the first product hires within 7-Eleven’s R&D innovation lab (7-Next), shaping the product vision for emerging retail technologies.
  • Led the end-to-end development of 7-Eleven’s first cashier-less store, deploying AI recognition systems and smart sensors—delivered in under 4 months.
  • Launched the company’s first self-checkout program, reducing checkout times by 40% and increasing adoption by 25% across pilot locations.
  • Rolled out 7-Alert, an emergency alert system now active in 10,000+ stores—cutting incident response times by 25%.
  • Oversaw IoT initiatives focused on energy, temperature, and inventory management—driving a reduction in operational inefficiencies.

Product Manager

SevenTablets, Inc
Dallas, USA
01.2013 - 08.2018
  • Designed and shipped Pizza Hut's mobile POS prototype, reducing order errors by 30%.
  • Built HIPAA-compliant mobile patient management app for a healthcare client.
  • Developed IoT Residential OS, scaling app adoption and contributing to a $5M annual run rate.

Director of Mobility

Infovision, Inc
Richardson, USA
01.2011 - 01.2012
  • Oversaw Barclays' mobile banking platform, onboarding over 1M users in 6 months.
  • Managed 150+ consultants to deliver eCommerce apps with a 40% boost in engagement.
  • Built mobile fraud detection systems that cut fraud by 20%.

Business Analyst

Hewlett Packard (HP)
Plano, USA
01.2010 - 01.2011
  • Company Overview: Enterprise Mobility
  • Launched mobile versions of HP enterprise tools, enabling critical access for clients.
  • Streamlined onboarding for analysts with standardized business templates.
  • Informed product direction through in-depth market research.
  • Enterprise Mobility

Education

Bachelor of Science - Computer And Information Systems Security

Pace University
New York
12.2005

Skills

  • AI Prompting & LLMs – OpenAI, Gemini, Claude, and chat-based workflows
  • Rapid Prototyping – Cursor, Claude, Midjourney, Boltnew, Zapier, Supabase, Vapi
  • Product Strategy – 0→1 launches, roadmapping, GTM, and growth loops
  • Cross-Functional Leadership – Engineering, UX, Ops, Legal alignment
  • Data-Driven Decision Making – A/B testing, funnel metrics, optimization
  • Customer Experience Design – AI-powered automation and personalization

References

References available upon request.

Timeline

AI Product Consultant

Midas Consulting Group
01.2022 - Current

Sabbatical

Remote
01.2021 - 01.2022

Senior Manager, Product Management

7-Eleven
12.2018 - 01.2021

Product Manager

SevenTablets, Inc
01.2013 - 08.2018

Director of Mobility

Infovision, Inc
01.2011 - 01.2012

Business Analyst

Hewlett Packard (HP)
01.2010 - 01.2011

Bachelor of Science - Computer And Information Systems Security

Pace University

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FRANKLIN PHILIPS