Summary
Timeline
Accomplishments
Skills
Software
Interests
Overview
Work History
Education
FRANZ CASIANO

FRANZ CASIANO

Sales Leader
San Diego,CA
Successful people do what unsuccessful people are not willing to do. Don't wish it were easier; wish you were better.
Jim Rohn

Summary

A powerhouse sales leader with 5+ years in SaaS, tech, and B2B, I dominate markets, crush quotas, and drive exponential growth. Known for building high-impact teams, closing high-value deals, and executing game-changing strategies that skyrocket brand visibility and revenue. My data-driven approach fuels results, optimizing processes, boosting efficiency, and consistently surpassing goals. I thrive in competitive environments, taking businesses to the next level with relentless innovation and leadership.

Timeline

Sales/Business Development Manager - StormWind Studios
01.2022 - 08.2024
Account Executive - Verizon Connect
01.2020 - 06.2021
SDR/BDR - Verizon Connect
09.2019 - 12.2020
Membership Sales Manager - In-Shape Health Clubs
11.2018 - 08.2019
Assistant Store Manager - AT&T Wireless
06.2018 - 11.2018
Solutions Specialist - Verizon Wireless
09.2017 - 06.2018
Recruiting Coordinator - NET Ministries
11.2015 - 01.2017
Barista - Starbucks
12.2013 - 12.2014
Modesto Junior College - Associate of Arts, Behavioral And Social Sciences
08.2013 - 05.2015
Missionary Worker - NET Ministries
08.2012 - 05.2013

Accomplishments

  • Drove 25% revenue growth by uncovering untapped market segments and executing expansion strategies within one year.
  • Built, mentored, and scaled high-performing sales teams, consistently exceeding 30% above quotas and reducing turnover by 10%.
  • Increased brand visibility by 40% through innovative sales strategies that outperformed competitors and boosted market presence.
  • Revamped sales processes, enhancing team productivity by 20% and shortening deal closure timelines.
  • Led high-stakes negotiations and secured $5M+ in deals with top-tier clients, establishing long-term, high-value relationships.
  • Enhanced pipeline efficiency by 25% by overhauling lead generation and conversion strategies, ensuring faster deal closures.
  • Achieved 20% product penetration increase in competitive B2B markets through impactful product launches and adoption campaigns.
  • Optimized data-driven sales forecasting, improving revenue predictability by 50% and providing actionable insights that boosted sales conversion rates by 35%.
  • Pioneered new business initiatives, gaining a 35% client acquisition rate in dormant industries within 12 months.
  • Developed and rolled out cutting-edge sales training that reduced new hire ramp-up time by 20% while increasing performance.
  • Increased average deal size by 30% year-over-year in strategic accounts through full-cycle management and customer relationship excellence.
  • Achieved 40% increase in upsells and cross-sells through targeted relationship management and optimized client engagement strategies.
  • Leveraged advanced CRM tools and automation, driving 25% efficiency improvement and reducing administrative overhead.
  • Led international market expansion, achieving 15% global revenue growth by entering untapped territories.
  • Developed robust strategic partnerships, adding $4M+ in revenue through collaborations and joint ventures.
  • Boosted membership sign-ups by 50% in a highly competitive market, creating personalized strategies for member acquisition and retention.
  • Successfully managed 25% sales increase by driving operational excellence and overseeing a store-wide efficiency overhaul.
  • Exceeded sales targets by 30% while fostering a high-performance culture and mentoring teams to consistently surpass expectations.
  • Launched and managed a new office location, overseeing 100+ hires and regional expansion initiatives that resulted in rapid team integration.
  • Streamlined recruitment strategies, increasing hiring efficiency and retention across multiple regions and diversifying talent pipelines.
  • Pioneered new market entry by managing cross-functional teams and delivering successful market penetrations across multiple industries, adding value beyond core verticals.
  • Created and led employee development initiatives that enhanced leadership pipelines and promoted long-term staff growth and retention.

Skills

Business development

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Software

Salesforce

ZoomInfo

HubSpot

Apollo

LinkedIn Sales Navigator

DialPad

Five9

Playbooks

Gong

Interests

Singer/Songwriter

Sound Recording & Producing

Multimedia & Video Editing

Carpentry & Woodworking

Boxing & Body Building

Hiking & Surfing

Overview

8
8

In total sales, dominating multiple industries

5
5

Crushing B2B sales – from SMB to Enterprise markets

3
3

Leading high-performing sales teams

3
3

In Telecommunications, Retail, and Health & Fitness

3
3

Saving lives as a Starbucks Barista

2
2

In Real Estate, Investing & Wholesaling

2
2

Working in Non-Profit

12
12
years of professional experience

Work History

Sales/Business Development Manager

StormWind Studios
Scottsdale, AZ
01.2022 - 08.2024

Account Executive

Verizon Connect
San Diego, CA
01.2020 - 06.2021

SDR/BDR

Verizon Connect
San Diego, CA
09.2019 - 12.2020

Membership Sales Manager

In-Shape Health Clubs
Modesto, CA
11.2018 - 08.2019

Assistant Store Manager

AT&T Wireless
Tracy , CA
06.2018 - 11.2018

Solutions Specialist

Verizon Wireless
Pasadena, CA
09.2017 - 06.2018

Recruiting Coordinator

NET Ministries
West St. Paul, MN
11.2015 - 01.2017

Barista

Starbucks
Modesto, CA
12.2013 - 12.2014

Missionary Worker

NET Ministries
West St. Paul, MN
08.2012 - 05.2013

Education

Associate of Arts - Behavioral And Social Sciences

Modesto Junior College, Modesto, CA
08.2013 - 05.2015
FRANZ CASIANOSales Leader