Fred Brockmann
Tualatin,Or
Summary
Results-focused management professional prepared to excel in high-demand environments. Known for optimizing operations, enhancing customer experience, and implementing strategic initiatives. Emphasizes team collaboration and adaptability to meet evolving business needs. Proficient in operational management and strategic planning.
Overview
18
18
years of professional experience
Work History
District Manager
JCPenney
01.2023 - Current
- Company Overview: Seattle District (Oregon, Washington, Alaska and Montana) 190 million in sales
- Leader of 22 GM's, 140 supervisors, 6 support partners and over 2000 associates
- Developed bench for district and established CDPs for all leaders with monthly reviews
- Successfully mentored and promoted 21 leaders to elevated roles including GM, and recruited 4 GM's from previous leadership roles
- Improved overall sales volume ranking in the company from #14 to #12 in first full year.
- Improved miscellaneous income as a district ranking in top 3 in overall improvement
- Responsible for all HR processes and procedures
- Responsible for all facility maintenance in all stores
- Reduced Overall Shrink dollars in 1st full year as District Manager by over 5 million Dollars
- Leader at regional meeting discussing prioritization and effective leading through recognition and accountability
General Manager | District Captain
JCPenney
01.2017 - 01.2023
- Company Overview: Washington Square (195,000 square feet $18 million in sales)
- Improved stores overall performance from #22 in district in year 1 to #1 in total overall scorecard
- Recognized Nationally by achieving the largest improvement year over year in associate engagement results in 1st year
- Improved Credit performance from last in district top top 3 in first 90 days
- #1 in sales performance, credit performance and customer service performance in 2019
- Reduced voluntary turnover from 156% to 41% in first year ranking in the top 3 nationally
- Developed bench for district for future leadership in district having multiple leaders promoted
- Exceeded shrink goal each year and developed shrink strategy to help reduce overall loss for district
- Operational Excellence store responsible for training and coaching for the entire district and region on operational processes
- Won numerous awards for credit performance, sales performance and engagement results
- Achieved 120% in profit in 2019, 107% in 2020 and 140% in 2021
- Effectively led up to 160 associates at one time including 24 supervisors and leaders
District Operations Manager | Regional Captain
Sears
01.2014 - 01.2017
- Company Overview: Seattle Market (26 stores and $360 million in sales)
- Led entire nation in overall Profit improvement picking up over 1.5 million in EBITDA Dollars in fiscal year 2015 and 2016
- Achieved first class honors by having the best credit improvement year over year for 2 consecutive years
- Manage a planned payroll of over 40 million dollars and achieved a 95% planned spend while maintaining member experience, sales and overall store performance
- Market consistently top 5 in nation in overall operational performance based on 7 key results
- Recognized as District Operations manager of the year for year 2015 for the entire company
- Achieved best in class census results for my position ranking in top 3% in nation
- Ranked #1 Improved member loyalty penetration rate over 24% improvement in first full year
- Ranked #1 in On-line channels and had the top ranked store in the company
- Ranked #1 district for credit penetration, share results and loyalty penetration for years 2016 and 2017
- Mentored and promoted 5 leaders to General Managers
- Created a census team for the company to help train and develop future leaders
General Manager
Sears
01.2007 - 01.2014
- Company Overview: Tigard Oregon (175,000 SQUARE FEET $30 MILLION IN SALES TOP 5 IN COMPANY)
- Achieved the toped ranked scorecard in the company composed of several Key Performance Indicators
- Achieved the top credit share in the store in the region and top 3% in the company
- Effectively manage up to 220 associates effectively at on time
- Effectively ran the #1 home appliance business in the company
- Grew auto center income from 1 to 2 million over the last 3 years
- Created a local event that became a event for every store in the company that added over $10 million dollars in company sales
- Improved profitability through EBITDA each and every year as a GM
- 17 managers promoted from my store including Store General Managers, Assistant Store Managers and leads
Education
Some College (No Degree) - Business Management
Lane Community College
Eugene, ORSkills
- Effective Leadership
- Talent Acquisition
- Strategic Development
- Customer Engagement
- Process Optimization
- Collaborative Team Growth
- Multi-Unit Leadership
- Team Leadership Development
- Analytical Data Interpretation
- Human Resource Strategy
- Performance Monitoring
Accomplishments
- Achieved top results by ongoing training, development and accountability.
- Had largest performance improvement in company in 1st full year as a DM ranking #9 overall in entire company in 2024
- Achieved the highest engagement score from leadership (GM’s) in the company in 2024
- Ranked #1 in overall salary costs, OMNI and scheduled effectiveness. Top 10 in all customer service metrics
- Recognized as District Operations manager of the year for year 2015 for the entire company
Timeline
District Manager
JCPenney
01.2023 - Current
General Manager | District Captain
JCPenney
01.2017 - 01.2023
District Operations Manager | Regional Captain
Sears
01.2014 - 01.2017
General Manager
Sears
01.2007 - 01.2014
Some College (No Degree) - Business Management
Lane Community College