Frida Aguayo
Murrieta,CA
Overview
6
6
years of professional experience
Work History
Client Selling Lead
Victoria’s Secret
08.2022 - Current
- Leading team through selling, service, & strategic goals to connect & build with client base
- Supporting and executing daily goals of the management team and guiding the sales team through service and selling
- Engaging and training fellow team members on store standards to individually complete tasks throughout shift
- Constant review of alignment with customer needs and providing excellent, efficient service
Assistant Manager
Beach Bunny Swimwear
04.2022 - 08.2022
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Mentored team members to enhance professional development and accountability in workplace.
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
Social Media Marketing Assistant
Wear Wardrobe
01.2021 - 01.2022
- Curated a set group of influencers to achieve successful personalized virtual closets
- Cultivating and organizing launch lists for upcoming influencers for wardrobe brand closet
- Conducting weekly meetings to establish brand initiative for the week
- Researched and identified new opportunities for increasing company's social media presence.
- Participated in brainstorming sessions to generate creative ideas for campaigns.
- Responded to inquiries and engaged with followers to build community and support customer engagement.
Director/Producer/Scriptwriter
Model Mansion
10.2020 - 07.2021
- Chief production officer developing reality show consisting of 7 model influencers inspired by 10 mil viewed show “Model Material”
- Conducting weekly meetings for script reads, content days, and production dates
- Participated in meetings with producers and production crew to keep program in step with creative vision.
- Conducted meetings with staff to discuss production progress and to attain production objectives.
- Oversaw lighting, graphics, audio and camera movements in TV and movie filmmaking.
Social Media Manager
Moda 2000
01.2018 - 01.2020
- Monitored online presence of company's brand to engage with users and strengthen customer relationships through storytelling.
- Developed marketing content such as fashion show events, promotional videos, and casting/ quinceanera advertisements for social media.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Developed relationships with influencers to grow reach of company and create wider visibility.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
Education
Vista Murrieta High School
Murrieta, CASkills
- Influencer Collaboration
- Sales
- Event Management
- Teamwork and Collaboration
- Social Media and Promotions
- Excellent Multitasking
- Content Strategy
- Story Production
- Social Media Management
Accomplishments
- School Multi-Media TV Host
- 3 year TV host for sporting events, daily school news, & graduation
- Created video projects for school promotion and informational PSAS
- Creative Media Officer for launch of fashion brand Camellion
- Developed a creative set for launch of brand through fashion show experience
- Styled multiple outfits for collection pieces through music and model inspiration
- Multi-Media Partnerships & Gifting Collaborations
- 4 year BoxyCharm/Ipsy Creator Incubator Partnership
- Partnership w/ Laura Mercier Cosmetics
- Curology Tik Tok Campaign
- Velvet Caviar Phone Case Collaboration
- Affiliate Partnerships with Kiss Lashes
- LAFW trip & gifting with Runway Rogue
- La Roche Posay Gifting & Media partnerships
- Youth To The People PR gifting partnerships
- Ipsy Creator Summit 2023
Languages
Spanish
Professional Working
Timeline
Client Selling Lead
Victoria’s Secret
08.2022 - Current
Assistant Manager
Beach Bunny Swimwear
04.2022 - 08.2022
Social Media Marketing Assistant
Wear Wardrobe
01.2021 - 01.2022
Director/Producer/Scriptwriter
Model Mansion
10.2020 - 07.2021
Social Media Manager
Moda 2000
01.2018 - 01.2020
Vista Murrieta High School