Gabriela Cartagena
Nederland ,TX
Summary
Dynamic Brand Manager with a proven track record at Teers2urdoor, excelling in digital marketing strategy and interpersonal communication. Spearheaded competitor analysis and A/B testing, significantly enhancing campaign performance and customer satisfaction. Skilled in client relationship management and analytical thinking, consistently achieving goals through strategic brand and sales initiatives. Dedicated Industry professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
6
6
years of professional experience
Work History
Brand Manager - Ecommerce and Digital Marketing
Teers2urdoor
11.2023 - 03.2024
- Conducted thorough competitor analysis to identify market trends, gaps, and opportunities for differentiation.
- Managed annual budget allocation across various digital channels, ensuring efficient use of resources for maximum ROI.
- Streamlined online customer journey, resulting in enhanced user satisfaction and increased time spent on site.
- Implemented rigorous A/B testing practices to optimize ad creatives, landing pages, and overall campaign performance.
Office Assistant
Car Buyers Houston
02.2022 - 10.2023
- Completed clerical tasks such as filing, copying, and distributing mail.
- Interacted with customers by phone, email, or in-person to provide information.
- Welcomed office visitors and alerted staff to arrivals of scheduled appointments.
- Delivered clerical support by handling range of routine and special requirements.
Retail Merchandiser
TJX Companies
01.2022 - 12.2022
- Organized and maintained displays to achieve clean and appealing product layouts.
- Organized store merchandise racks and displays to promote and maintain visually appealing environments.
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Boosted customer satisfaction by creating visually appealing and strategically organized merchandise displays.
Warehouse Worker
Cold Chain Technologies
03.2020 - 07.2022
- Consistently lifted materials weighing as much as Number pounds.
- Used hand-held devices and computers to record and monitor inventory levels and completed audits to uncover and address inaccuracies.
- Labeled and accurately moved customer orders to meet shipment timetables and minimize errors.
- Operated pallet jacks and material moving equipment to receive and transport items from various warehouse locations.
- Performed general housekeeping and cleaning tasks.
Kitchen Member
El Balcón Del Capitán
09.2018 - 11.2020
- Collaborated with fellow kitchen staff members to ensure timely completion of meal orders and overall customer satisfaction.
- Contributed to improved communication between kitchen staff members by promoting open dialogue about tasks, responsibilities, and concerns.
- Supported front-of-house staff during busy periods by expediting orders or assisting with plating dishes as needed.
- Streamlined recipe execution through careful organization of ingredients prior to starting cooking procedures ensuring efficient workflow throughout meal services.
Education
Carlos Colón Burgos
Salinas Puerto Rico Skills
- Digital Marketing Strategy
- Sales strategy
- Brand strategy
- Task Prioritization
- Self Motivation
- Interpersonal Skills
- Client Relationship Management
- Customer Relationship Management
- Interpersonal Communication
- Goal Setting
- Training and Development
- Analytical Thinking
Languages
Spanish
Native or Bilingual
English
Professional Working
Portuguese
Limited Working
Timeline
Brand Manager - Ecommerce and Digital Marketing
Teers2urdoor
11.2023 - 03.2024
Office Assistant
Car Buyers Houston
02.2022 - 10.2023
Retail Merchandiser
TJX Companies
01.2022 - 12.2022
Warehouse Worker
Cold Chain Technologies
03.2020 - 07.2022
Kitchen Member
El Balcón Del Capitán
09.2018 - 11.2020
Carlos Colón Burgos
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