Gabriela Guerrero
Nashville,TN
Summary
Dynamic media and communications expert with solid background in managing and disseminating information effectively. Demonstrated ability to develop and implement efficient information systems, improving organizational communication and data accuracy. Versatile storyteller with expertise in videography and editorial writing, dedicated to producing polished content with attention to detail.
Overview
6
6
years of professional experience
Work History
Public Information Officer
Department of Disability and Aging
Nashville, Tennessee
07.2024 - Current
- Scheduled and conducted engaging on-camera interviews with diverse audiences, including lawmakers, stakeholders, and community members, to highlight DDA’s mission
- Led on-site production, coordinating interviewees, lighting, and sound to ensure high-quality content
- Shot and edited raw video footage into 30+ polished final products using Adobe Premiere Pro; traveled extensively across the state to capture on-site footage and b-roll
- Crafted press releases, speeches, and newsletters
- Produced real-time updates, community engagement, and monitoring on platforms like X (Twitter), Facebook, and Instagram
- Produced ADA-compliant video content utilizing accurate closed captions and descriptive audio
- Implemented accessibility best practices, including image alt-text and high-contrast graphics for increased inclusivity
News Producer
WZTV
Nashville, Tennessee
06.2022 - 07.2024
- Produce daily newscasts (4 am – 6 am) in a Top 25 news market serving a 2.2 million metropolitan population and a bustling tourist hub; managed all editorial content and pacing under strict deadlines to maximize viewer engagement
- Translated complex information into understandable, engaging public messaging
- Develop, craft, and order stories for a clear, compelling rundown, ensuring a balance of breaking news, feature content, and strong visuals
- Take charge in the booth during live newscasts, coordinating with directors and anchors to manage timing, live shots, and last-minute changes
- React immediately to breaking news, adapting the rundown swiftly to deliver accurate, up-to-the-minute coverage
- Coordinate live shots and remote field crews, ensuring seamless, engaging, and professional live-to-air delivery
- Incorporate social media engagement directly into the broadcast to foster community interaction
News Producer
WEEK-TV
Peoria, Illinois
07.2021 - 06.2022
- Produced the top-rated 6 PM and 10 PM newscasts by translating complex information into compelling content under aggressive daily deadlines
- Identify, develop, and pitch relevant and timely storytelling opportunities
- Write high-impact, conversational news copy, headlines, and teases, while mentoring reporters to improve their writing for broadcast
- Collaborate with news managers, producers, anchors, reporters, photographers, editors, and directors to craft newscasts and present to the public
- Produce eye-catching on-air graphics to enhance and advance stories
- Edit video for broadcast and digital platforms with urgency, accuracy, and attention to detail
News Anchor/Multimedia Journalist
WEEK-TV
Peoria, Illinois
01.2020 - 07.2021
- Pitched, reported, wrote, and edited daily news packages on tight deadlines for television and web audiences
- Coordinated, shot, and edited interviews and video
- Cultivated relationships with community leaders, law enforcement officials, experts, and sources to confirm information, secure interviews, and scout for potential stories
- Delivered live reports from the scene of breaking news, severe weather, and community events
- Promote newscasts on social media to engage audiences, raise brand awareness, increase viewership, and drive digital growth
- Operate and troubleshoot field equipment, including HD cameras, LiveU, and audio gear
Education
Bachelor of Arts - Journalism
Illinois State University
Normal, ILSkills
- Writing and editing for broadcast, print and digital platforms
- Storytelling
- Digital Content Creation
- Videography
- Video editing: Adobe Premiere Pro, Final Cut Pro, Avid Media Composer
- Social media management
- Media relations
- AP Style
- Canva
- Digital Accessibility
- Alt-Text Generation
- Video Captioning (SRT)
- Screen Reader Optimization
ADDITIONAL EXPERIENCE
Sports Anchor/Reporter
TV-10 News | Normal, Illinois | January - December 2019
- Produced and anchored a weekly 30-minute sports segment, covering university and local sports
- Wrote, edited, and produced scripts for TV broadcast, adhering to AP Style guidelines
- Provided live pre- and post-game sports coverage, conducting interviews, developing and presenting stories
- Covered college and professional football and basketball on a weekly beat, delivering highlights and in-depth features
- Shot and edited high-energy game highlights using Final Cut Pro
News Intern
WAND-TV | Decatur, Illinois | May - August 2019
- Assisted in the production of live news segments, including writing scripts, creating graphics, and operating the teleprompter
- Shadowed reporters, photographers, producers, and anchors to gain hands-on experience while building and strengthening storytelling skills
- Selected and edited video to match scripts using Avid
- Published interesting and impactful content on the web and social media outlets to attract and captivate the audience
Awards
Positive Images of Aging Award
Awarded for excellence in visual storytelling and video production, highlighting the Department of Disability and Aging’s mission to support Tennessee’s older adult population.
Timeline
Public Information Officer
Department of Disability and Aging
07.2024 - Current
News Producer
WZTV
06.2022 - 07.2024
News Producer
WEEK-TV
07.2021 - 06.2022
News Anchor/Multimedia Journalist
WEEK-TV
01.2020 - 07.2021
Bachelor of Arts - Journalism
Illinois State University