GABRIELLA JOHNSON
Yuba City,CA
Summary
Collaborative professional bringing 5 years of success developing engaging visual communications to generate leads, ensure customer satisfaction, and emphasize brand value exchange. Energetic and self-motivated with proven success in market segmentation, copywriting, event promotions, and sychology. Well versed in client service relationships through persuasive communication & digital marketing.
Overview
8
8
years of professional experience
Work History
Special Events Sales Coordinator
The Firehouse Restaurant
Sacramento, CA
10.2022 - Current
- Assisted Special Events Manager with daily operations, coordinating substantial private dining parties for diverse cliental.
- Responsible for responding to inquires and messages to maintain the Special Events Calendar while drafting contracts for clients.
- Daily data entry tracking financial deposits, personal information using Micros, Outlook, Excel, Word, & Google STE with discretion.
- Led strategic sales support, upselling products by nurturing lasting relationships through stellar client experiences resulting in leads.
Marketing & Design Intern
Opensponsorship
New York, NY
09.2022 - 06.2023
- Worked directly with the Content Marketing Managers copywriting blogs, posting on social media and creating decks to promote our global roster of professional athletes, artists, and brands.
- Assisted Music Account Executive building front end artist profiles to attract likeminded brand campaigns aligned with client's passions.
- Conducted market research writing data driven blogs on the benefits of influencer marketing while promoting our full service platform.
- Moderated social media platforms Instagram, LinkedIn, and Facebook utilizing metrics increase engagement to create brand advocates.
Vice President of Marketing
Delta Sigma Pi Inc
Hayward, CA
12.2020 - 05.2021
- Developed new initiatives and partnerships with local businesses, community leaders, and CSU students to reach integral objectives.
- Produced attractive and high-quality marketing graphics using Canva and Adobe Suite to increase vale exchange & online engagement.
- Collaborated with marketing and communications teams to standardize design and production of digital marketing materials
- Created digital content from events with photography, videography, and post-event surveys
Office Specialist
Student Housing & Residence Life
Hayward, CA
12.2019 - 05.2020
- departments, managed correspondence, answered telephone calls and tracked documentation
- Greet and check in all guests in a friendly and professional manner
- Organized general business meetings to present weekly deliverables.
- Complied daily needs of guest to advocated for upper management
- Daily data entry with Microsoft Office to carry out necessary tasks and clerical needs
- Strictly adhered to confidentiality protocols regarding client information and documents while delivering customer support.
Vice President of Community Service
Delta Sigma Pi Inc
Hayward, CA
09.2019 - 05.2020
- Led team in executive-level planning for service events focusing on scholarship, mental health, and community engagement.
- Raised funds and promoted campus events acting as campus ambassador promoting volunteer opportunities & workshops.
- Was liaison between organization, campus and local government to organize outreach events compliant with local & state guidelines.
- Collaborated with VP of Finance to construct and present corporate sponsorship package via PowerPoint.
Orientation Leader
Student Life & Leadership
Hayward, CA
08.2019 - 05.2020
- Acted as CSU ambassador, mentoring students and promoting interaction among groups in an ever-changing environment.
- Developed and presented educational PowerPoints, brochures, and newsletters to positively reflect the University and opportunities.
- Managed set up, deconstruction, and transport of promotional materials for booths during campus events.
- Coordinated with college departments and faculty offices to resolve student concerns while guiding campus tours of groups 30 plus.
Chief Marketing Officer
BONTY SKIN Co
Oakland, CA
11.2019 - 03.2020
- Coordinated product development with tech departments & UX designers to expedite product lifecycle.
- Researched modern product trends to adapt designs to emphasize sustainability & functionality to ensure customer satisfaction.
- Created unique subscription-based business model tailored to communicate product use and value, ensuring customer satisfaction.
- Developed marketing strategy to commercialize product rollout.
MARKETING ASSISTANT
ARAMARK LLC
Hayward, CA
08.2016 - 04.2018
- Crafted digital media strategy coordinating posts, email marketing, and promotional events to support and strengthen brand voice.
- Defined target market to conduct field surveys identifying consumer pyschographic, demographic & behavioral traits of campus students.
- Set up and deconstructed promotional table displays, created graphics to decorate retail locations to facilitate product visibility.
- Developed and maintained content and communications to drive marketing campaigns, activities and events.
Education
Advertising
California State University
Bachelor of Arts - Business Administration, Marketing
California State University
Skills
- Personalized Marketing Strategies
- Account Management
- Project Management
- Event Coordination
- Lead Generation
- Market Research & Segmentation
- Data Entry
- Graphic & Web Design (Canva, Keynote, Adobe)
- Office 360, Outlook, CRM & Google Suite
Timeline
Special Events Sales Coordinator
The Firehouse Restaurant
10.2022 - Current
Marketing & Design Intern
Opensponsorship
09.2022 - 06.2023
Vice President of Marketing
Delta Sigma Pi Inc
12.2020 - 05.2021
Office Specialist
Student Housing & Residence Life
12.2019 - 05.2020
Chief Marketing Officer
BONTY SKIN Co
11.2019 - 03.2020
Vice President of Community Service
Delta Sigma Pi Inc
09.2019 - 05.2020
Orientation Leader
Student Life & Leadership
08.2019 - 05.2020
MARKETING ASSISTANT
ARAMARK LLC
08.2016 - 04.2018
Advertising
California State University
Bachelor of Arts - Business Administration, Marketing
California State University
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