Gabrielle Sobon
Somerset,NJ
Summary
Talented professional excited to bring several-year background and expertise to growing agency. Highly proficient in analytics to leverage data to drive insights and future strategy development. Proven leader with solid communication and relationship building skills.
Overview
3
3
years of professional experience
Work History
Social Media Coordinator/Fashion PR Intern
What You Need Public Relations
Denver, CO
09.2023 - Current
- Generated engaging content for social media platforms such as Instagram and TikTok for various clients
- Developed and executed social media strategies to increase brand awareness, engagement, and followers
- This involved setting goals, defining target audiences, and planning content calendars
- Assisted in building and maintaining relationships with fashion journalists, bloggers, influencers, and other media contacts
- Assisted in content creation for Denver, Colorado based brand HAUS HOLD for NYFW Fall 2023.
Associate Manager
Anthropologie
North Brunswick, NJ
06.2023 - 02.2024
- Contributed to creating a customer-centric environment by supporting the store leadership team in service, selling, and daily processes
- Took initiative to drive sales and store metrics by utilizing key performance indicators to set team and zoning goals
- Implemented and managed the store's client outreach program in order to drive financial performance and exceed KPI targets.
Assistant Manager, Sales Team Leader
Aerie
Edison, NJ
09.2022 - 09.2023
- Managed mixed teams of 10 employees; assign tasks by determining priorities
- Streamline work flow resulting in employee retention by 83%
- Coordinate events via social media resulting in increased store visits yielding 15% increased sales
- Conceptualize and execute styling videos for stores social media posts
- Host events for floor set drops, fittings, styling and parties
- Coach staff brand ambassadors on policies and procedures ensuring proper store format.
Stylist, Client Advisor
Nordstrom
Edison, NJ
11.2021 - 09.2022
- Provide recommendations and product education to a diverse range of clientele
- Built relationships with clients, fittings, and deliver best-in-class service to ensure a quality customer experience
- Coordinate with the team to develop visual merchandising displays for the showroom
- Promoted through social media, creating visual Instagram content
- Assisted with on-site setup and break down of special events planning to execution.
Education
BA, Public Relations -
Kean University - School of communications
Skills
- Event details
- Special events
- Fashion events
- Business analytics
- Administrative tasks
- Product placement
- Social media
- Leadership
- Managing KPI's
- Social media management
- Localization/content scheduling
Awards
(NORDSTROM) 1 Of top 2 sellers in the young adult department, averaging at 18-26K/pay period
Timeline
Social Media Coordinator/Fashion PR Intern
What You Need Public Relations
09.2023 - Current
Associate Manager
Anthropologie
06.2023 - 02.2024
Assistant Manager, Sales Team Leader
Aerie
09.2022 - 09.2023
Stylist, Client Advisor
Nordstrom
11.2021 - 09.2022
BA, Public Relations -
Kean University - School of communications
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