Gal Wolf
Santa Clara,California
Summary
Dynamic Marketing Generalist with 5 years of experience in elevating brands through a blend of creative strategy and analytical insights. Skilled in crafting engaging visual content, including video edits, and amplifying brand presence on social media platforms. Enhanced website visibility by optimizing SEO/SEM, leading to a significant increase in traffic. Expert in data-driven marketing, utilizing A/B testing to refine strategies and maximize engagement. Experienced in influencer marketing, forging strategic partnerships to amplify brand reach. Passionate about merging creativity with analytical insights to drive marketing success and business growth.
Overview
5
5
years of professional experience
Work History
Marketing Lead
Genie (AI Scam Protection)
08.2021 - Current
- Published compelling SEO-based blog articles to increase online visibility and search engine rankings
- Wrote educational material to help older adults understand AI technology and stay safe from the threat of online scams
- Conducted initial campaign tests and analysis to ensure a sufficient market demand for this new service
- Developed marketing strategies aligned with business goals and target audiences that increased web to app conversion from 5% to 25%
- Managed social media platforms to enhance online presence and foster community engagement.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Created social media content with innovative brand messaging to support new product updates.
Digital Marketing Manager
Yael Orgad Design
08.2020 - 12.2022
- Created digital content, including visuals and videos to engage audiences
- Managed social media platforms, enhancing online presence and fostering community engagement
- Planned and promoted live shopping events, driving customer engagement and participation
- Conducted A/B testing for ad campaigns, optimizing advertising effectiveness and ROI
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness - Achieved a 378% increase in sales within the first month of working in this position.
Digital Marketing Manager
Shop Guapas
03.2019 - 07.2020
- Produced engaging promotional videos, a key factor contributing to a 900% boost in sales during my first year
- Managed A/B testing for ad campaigns, optimizing advertising effectiveness
- Created digital content, including blogs, images, and videos to enhance brand presence
- Implemented email marketing initiatives, targeting and retaining customers.
- Monitored trends in digital marketing landscape and adjusted strategies accordingly.
Skills
- Marketing Strategies
- Visual Content Creation
- Video Editing & Production
- Social Media Management
- Brand Awareness
- Email Marketing
- SEO & SEM
- Copywriting & Storytelling
- A/B testing
- Influencer Marketing
Timeline
Marketing Lead
Genie (AI Scam Protection)
08.2021 - Current
Digital Marketing Manager
Yael Orgad Design
08.2020 - 12.2022
Digital Marketing Manager
Shop Guapas
03.2019 - 07.2020
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